Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Ep 54: Dr Marty Becker - Fighting For A Better Future For Pets & People
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Manage episode 298621909 series 1414049
Treść dostarczona przez Blunt Dissection. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Blunt Dissection lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
On today’s show, I’m joining by Dr. Marty Becker. Also known to the public as “America’s Veterinarian,” Marty is a genuine titan of vet medicine with an incredibly successful career spanning not just the decades, but also the categories. He was born and raised in potato country on a small family farm in Southern Idaho. Where his family had dairy and beef cattle, horses, sheep, pigs, chickens, and, of course, dogs and cats. Back then the cats were mostly feral and lived in the shadows of the haystacks and farm buildings, and the dogs were outdoor-only. Becker went to veterinary school to become a dairy practitioner, but after listening to Dean Leo Bustad’s introductory talk about the human-animal bond, he switched his attention to companion animals on the spot. Today, our pets occupy more of our beds than we do, which is part of the reason he founded the juggernaut “Fear Free” practice movement which aims to prevent and alleviate fear, anxiety, and stress in pets by inspiring and educating the people who care for them. Over his career, Marty has owned multiple practices and built a national media profile through his TV appearances, national newspaper column, and book publishing deals. To date, he has written 23 books that have sold almost 8 million copies, including three New York Times best-sellers. Dr. Becker is an adjunct professor at his alma mater, Washington State University College of Veterinary Medicine, and also at the Colleges of Veterinary Medicine at both Colorado State University and the University of Missouri. Additionally, he has lectured at every veterinary school in the United States, and is on the advisory board of World Vets, an international veterinary and disaster relief program to help animals. Now, just before we jump into the episode, a quick word from today’s show sponsor which today is the Thrive community. If you are struggling with managing time, imposter syndrome, or burnout then you need to make a change. The good news is that you are not broken or a bad fit for the profession, you are simply missing some important skills no one teaches at university. Skills you will learn as part of the VetX community. Thrive is a RACE accredited professional skills course where members receive training, toolkits, and one-to-one coaching to develop these skills. To learn more and find out if the class is a good fit for you visit www.vetxinternational.com today. Now back to the show... I’ve wanted to sit with Marty and ask questions since long before podcasts were a twinkle in Ben Hammersley’s eye! Safe to say, he did not disappoint. This episode is going to blow your mind - by the end of this show, you’ll know Dr Marty Becker like never before. So sit back and enjoy this conversation with one of the most influential people, and perhaps the greatest cheerleader our profession has ever had.
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MP3•Źródło odcinka
Manage episode 298621909 series 1414049
Treść dostarczona przez Blunt Dissection. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Blunt Dissection lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
On today’s show, I’m joining by Dr. Marty Becker. Also known to the public as “America’s Veterinarian,” Marty is a genuine titan of vet medicine with an incredibly successful career spanning not just the decades, but also the categories. He was born and raised in potato country on a small family farm in Southern Idaho. Where his family had dairy and beef cattle, horses, sheep, pigs, chickens, and, of course, dogs and cats. Back then the cats were mostly feral and lived in the shadows of the haystacks and farm buildings, and the dogs were outdoor-only. Becker went to veterinary school to become a dairy practitioner, but after listening to Dean Leo Bustad’s introductory talk about the human-animal bond, he switched his attention to companion animals on the spot. Today, our pets occupy more of our beds than we do, which is part of the reason he founded the juggernaut “Fear Free” practice movement which aims to prevent and alleviate fear, anxiety, and stress in pets by inspiring and educating the people who care for them. Over his career, Marty has owned multiple practices and built a national media profile through his TV appearances, national newspaper column, and book publishing deals. To date, he has written 23 books that have sold almost 8 million copies, including three New York Times best-sellers. Dr. Becker is an adjunct professor at his alma mater, Washington State University College of Veterinary Medicine, and also at the Colleges of Veterinary Medicine at both Colorado State University and the University of Missouri. Additionally, he has lectured at every veterinary school in the United States, and is on the advisory board of World Vets, an international veterinary and disaster relief program to help animals. Now, just before we jump into the episode, a quick word from today’s show sponsor which today is the Thrive community. If you are struggling with managing time, imposter syndrome, or burnout then you need to make a change. The good news is that you are not broken or a bad fit for the profession, you are simply missing some important skills no one teaches at university. Skills you will learn as part of the VetX community. Thrive is a RACE accredited professional skills course where members receive training, toolkits, and one-to-one coaching to develop these skills. To learn more and find out if the class is a good fit for you visit www.vetxinternational.com today. Now back to the show... I’ve wanted to sit with Marty and ask questions since long before podcasts were a twinkle in Ben Hammersley’s eye! Safe to say, he did not disappoint. This episode is going to blow your mind - by the end of this show, you’ll know Dr Marty Becker like never before. So sit back and enjoy this conversation with one of the most influential people, and perhaps the greatest cheerleader our profession has ever had.
…
continue reading
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