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AdTechGod Pod

AdTechGod, The AdTech God

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A Podcast For The People About The People That Make AdTech Great. The AdTechGod (™) Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests app ...
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The AdTech Forum

AdTechGod and Jeremy Bloom

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The AdTech Forum was created to address popular adtech, media and advertising topics and foster innovation by bringing together industry thought leaders, innovators, and experts from AdTech, Agency, and Brand sectors. Recognizing the industry's thirst for knowledge, we empower the community through open discussions with industry experts. Each series will focus on a topic ranging from creative to yield with a goal of eliminating industry noise and getting straight to the topic. Together, we c ...
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Dive into the vibrant pulse of the digital landscape with the ADOTAT Show, a podcast that serves as your compass in the ever-evolving world of marketing, media, and advertising technology. Hosted by the insightful Pesakh Lattin, each episode is a deep dive into the latest trends, strategies, and breakthroughs that are shaping the future of digital communication. From in-depth discussions with industry leaders to analyses of groundbreaking campaigns, the ADOTAT Show offers a unique blend of e ...
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Adtech - Brasil

Marcelo Mattar

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Entrevistas, Conversas, matérias e muita informação sobre o futuro da comunicação e marketing na era da informação. Cover art photo provided by Markus Spiske on Unsplash: https://unsplash.com/@markusspiske
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The AdTech Show Podcast is produced and directed by the team at Kochava®, a real-time data solutions company for omni-channel measurement and attribution. The adtech industry evolves at breakneck speed, and we are right there with it. Want to join us? We cover all things mobile and digital and interview our in-house experts to help you understand the latest in the industry. Be sure to subscribe wherever you get your podcasts!
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The AdTech industry is constantly changing. With new trends every day, organizations cannot afford to miss out on what’s happening in the industry. Keep up with the latest solutions for the challenges that arise with each new wave of changes. Companies need to explore new and emerging channels to achieve growth and better results.AlikeAudience, a global leader in audience segmentation from mobile and transaction data, discusses the latest AdTech trends and present you with diverse insights a ...
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We're here to share knowledge & experience in the field of digital advertising. Once a week, we'll release an episode about topics such as programmatic advertising, AdTech & paid media (PPC, performance marketing, etc.). Whether you're in marketing or advertising, an intern or a CMO, practice branding or user acquisition, this podcast is for you; you'll get to discover new technologies, companies, practices, and people. Join us in our attempt to build a community; In an effort to make each o ...
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If you thought #adtech was all #algorithms and no personality, prepare to have your circuit boards blown. This week’s episode of the Adotat Show features none other than Oleg Korenfeld the Chief #Technology Officer (CTO) of CMI Media Group who's turned data into a high art form—and not the kind that puts you to sleep. From the frosty climes of Sibe…
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Series Sponsor: Cadent Welcome to The AdTech Forum - It’s the final chapter of our 5-part series on all things “Supply”. “It’s all about the viewer. At the end of the day, the advertiser is dependent upon the viewer and their behaviors.” - Jes Santoro We were graced with Cadent’s EVP of Advanced TV + Video and industry vet - Jes Santoro who highlig…
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AdTechGod sits down with Ana Milicevic. Ana is the Principal and Co-founder of Sparrow Advisers. Ana worked at companies we recognize today including Adobe, SAS and Signal acquisition by Transunion. Sparrow Advisers specializes in identifying and executing on opportunities that drive value and change. Under Ana's leadership, the company is redefini…
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AdtechGod sits down with Jarred Wilichinsky from Paramount. Jarred Wilichinsky is the Senior VP of Operations at Paramount. Over the past 4 years Jarred has been running ad operations teams for Paramount and previously spent 15 years at CBS interactive in multiple roles starting as a Traffic Coordinator and moving his way up to Vice President Video…
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Meet the Adtech God. Get ready to plug into the matrix of ad tech evolution with Jeff Minsky on the latest episode of The ADOTAT SHow🎬✨ Dive deep into the electrifying world of advertising technology where past, present, and future collide in the most unexpected ways. From nail-biting negotiations to hilarious 'oops' moments with Angelina Jolie, Je…
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AdTechGod sits down with Lizzie Black from Kargo. Lizzie Black is the VP of National Sales at Kargo. Kargo is known for its innovative advertising solutions. It excels in creating, managing, and optimizing campaigns for brands and agencies with a focus on high-quality, creative ad formats within premium content. Lizzie is a powerhouse in the advert…
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As we navigate through the intricate landscape of online advertising, Sean shares his unique insights on the dramatic transformations the industry has undergone—from the rudimentary days of banner ads to the sophisticated use of artificial intelligence in current strategies. This episode not only highlights the historical milestones of digital mark…
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Series Sponsor : Cadent Episode 4 - Kyle Turner from Philo Philo's Kyle Turner brings some fresh perspective on the importance of communication, transparency, and accountability among advertisers, publishers, and SSPs to tackle major challenges like fraud, supply quality, audience accuracy, and competitive separation. Kyle talks with us about advoc…
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Series Sponsor: Cadent Katya Shkolnik joins us from Future Today. Katya’s wealth of experience in the programmatic ecosystem sheds light on how premium content providers stand-out in today’s competitive market. In this episode, we dive into the evolving role of SSPs and how they help publishers optimize inventory monetization strategies while being…
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AdTechGod sits down with Amit Shetty from Pixalate. Amit Shetty is the VP of Product at Pixalate where he is at the forefront of combating ad fraud and promoting a safer, more reliable digital advertising environment. His role is pivotal in driving innovation and integrity within the industry, ensuring that digital advertising remains a powerful to…
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Strap in—no, scratch that—grab a cocktail and settle in for a thrill ride through the untamed wilderness of advertising technology. .We’re tearing down the old temple with Kevin Krim, the high priest of disruption at EDO, leading the charge. Imagine a world where TV metrics are not just numbers, but a saga, full of drama, intrigue, and a dash of re…
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Series 2: Episode 2 of the The AdTech Forum Sponsored by Cadent Episode 2 - Jarred Wilichinsky from Paramount. Jarred Wilichinsky is the SVP, Ad operations at Paramount and brings an amazing perspective on the SSP space from the lens of an premium cross-screen provider. In this episode, we talk through how brand safety, content distribution, and le…
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Series Sponsor: Cadent Welcome to Episode 1 of our 5-part series on all things “Supply”! Our special guest, Erica Lamoreaux, brings invaluable insights from her extensive experience across agency holdcos, martech SaaS leadership, and media at renowned companies like Clorox and Workday. In this episode, we delve into the pivotal role of SSPs especia…
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Series Sponsor: Flashtalking by Mediaocean Creative is the Final Frontier Ben Kartzman is the final episode of our inaugural 5 part creative series! We are delighted to have Ben Kartzman, the COO of Flashtalking, join us to talk about all things Creative. We are so grateful to our creative adtech sponsor, Flashtalking by Mediaocean, for helping AdT…
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Series Sponsor: Flashtalking by Mediaocean In this episode, we talk with Nikhil Lai, of Forrester, on the intersection between creative and performance marketing - Nikhil is as sharp and well-spoken as they come. 4 Takeaways: - Creative Empowerment: Creative assets are the underutilized secret sauce in today's marketing mix - Innovative Testing: Br…
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Series Sponsor: Flashtalking by Mediaocean In this episode, we talk with PepsiCo’s Ally Schnitzer on how she measures creative effectiveness, across the retail media landscape to drive sales. "ai is going to enable faster creative testing" - Ally Schnitzer Ally is wicked smart and has an edge working across multiple brands + partners. AdtechGod and…
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Series Sponsor: Flashtalking by Mediaocean We’re back with Episode 2, of our 5-part video series on creative adtech. In a dynamic rapid-fire discussion with Matt Yager, Performance Creative Lead at Uber. He shares amazing insights on the future of creative testing and advertising optimization. Welcome to TheAdTechForum.com…
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This is the first episode of our 5-part video series talking Creative c/o of our sponsor, Flashtalking by Mediaocean AdTechGod(™) & Jeremy Bloom explore how #creative innovation can enhance the effectiveness of media campaigns with our first guest Bryan Simkins of Publicis. This episode promises to deliver hard-hitting insights on an evolving indus…
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Crack open the vault of digital advertising’s enigmas with us in this riveting episode where we slice through the buzzwords and dive into the meat of what makes digital tick. With a blend of candid conversation and laser-focused insights, this episode is your VIP pass to the inner workings of online marketing standards, privacy battles, and the fut…
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Buckle up, tech junkies and political aficionados! Today's ADOTAT Show is tearing down the firewall between politics and digital media. Forget everything you thought you knew about political advertising because we're about to show you how the game is really played in the age of TikTok, CTV, and everything in-between. If you're ready for a no-holds-…
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AdTechGod Sits down with Mike Fisher from GroupM. Mike Fisher, the Executive Director of Investment Innovation at GroupM, is recognized for his innovative and progressive role in the advertising sector. With an impressive career, Mike has notably contributed to formulating and executing strategies that harness data analytics, programmatic buying, a…
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Welcome to a special edition of the ADOTAT Show, called "Muche Needed Shakeup" where we're honing in on the future of advertising and technology through the lens of one of the industry's most influential figures, Christian Muche. This episode is your VIP pass to the forefront of innovation, as Christian, the mastermind behind the Possible conferenc…
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Welcome, welcome, dear viewers, to another electrifying episode of The ADOTAT Show, apply named "How to Win at #adtech Without Selling Your Soul,." we cut through the clutter of marketing mumbo-jumbo with the precision of a laser-guided missile. Today, brace yourselves as we unleash the irreverent and unfiltered wisdom of Bill Daddi, the maverick C…
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Get ready for a whirlwind episode of the ADOTAT Show, where wit meets wisdom in the world of marketing AI. With your host Pesach Lattin at the helm, we're dissecting the buzz around Artificial Intelligence with the man who laughs in the face of digital doom, Gregory Kennedy. This isn't your average tech talk; it's a no-holds-barred exploration of A…
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AdTechGod sits down with Bill Wise from Mediaocean. Bill Wise is the CEO of Mediaocean. With a career spanning over two decades and a driving force behind the digital transformation of advertising. Under his leadership, his platform has managed over 150 Billion of digital advertising spend. Bill is known for his entrepreneurial spirit having succes…
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Join us on this insightful episode of The ADOTAT Show, "Mogul's Mantr: Hustle, Innovate, Overcome." as we dive deep with Mike Simon, CEO of Digital Remedy. Mike sheds light on the transformative shifts in digital advertising and the relentless drive and innovation needed to thrive. Don’t miss out on his personal tales of passion and the pursuit of …
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Embark on an exploratory voyage into the heart of Connected TV's revolution with the latest episode of the ADOTAT Show, "From Classroom Critic to CTV Maverick: A Tale of Triumph, Curry and the Art of Not Selling.". Join Pesach Lattin as he engages in a provocative tête-à-tête with Fred Godfrey, the mastermind behind Origin's avant-garde strategies …
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Welcome to a special episode of the ADOTAT Show, where we explore the electrifying world of Digital Out-of-Home (DOOH) Advertising with none other than Barry Frey, the visionary CEO and President of the DPAA. In this groundbreaking episode, we take you on a journey through the transformative landscape of DOOH advertising, a realm where billboards a…
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AdTechGod sits down with Mari Tangredi from Cadent. Mari is currently the Sr. Vice President, Global Partnerships at Cadent. Her journey is a testament to her entrepreneurial spirit and deep understanding of the ecosystem. From software development to technical sales and product development her journey is great to listen to. In addition, her role i…
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Join us on this episode of the ADOTAT Show as we delve into the heart of data-driven innovation with Pesach Lattin and our special guest, Drew from Audigent. In a world where traditional cookies are making their exit, Audigent is leading the charge, leveraging first-party data to revolutionize the advertising landscape. From Drew's transition from …
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In this episode of the ADOTAT Show, Pesach Lattin dives into the intricacies of advertising operations and the challenges surrounding MFA (Made for Advertising) sites with guest Jared Siegal of Aditude. Expect witty banter, insightful observations, and candid discussions about the ever-evolving landscape of ad tech. Join Pesach and Jared as they un…
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Gear up for a deep dive with Pesach Lattin on the ADOTAT Show, where "The Taylor Swift Effect" isn't just a catchy headline; it's a powerhouse move in marketing strategy and brand visibility. Featuring a star-studded roster including Alyssa Meyers from MorningBrew, Ralph Sutton, a giant in marketing podcasting, and Michelle Harmon-Madsen, the marke…
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AdTechGod sits down with Cory Davis from Transunion. Cory is currently the Sr. Industry Executive - Media and Platforms at TransUnion. He is a wealth of knowledge and expertise in business development and partnerships roles, specifically in the media & adtech vertical, with a key focus around identity and data. Cory shares his passion for advertisi…
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Great ready for a riveting journey through the labyrinth of programmatic media with Kenneth Rona, the mastermind behind the amazing science at Simulmedia. This episode called "From AI Overlords to Ad Wizards," is a no-stones-unturned dialogue that unravels the complex web of programmatic advertising, spotlighting the twists, turns, and surprises th…
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Automation is an oft-mentioned word that can mean many different things in advertising. As the Founder and Chief Product Officer of automation solutions organization Fluency, Eric Mayhew has made it his purpose to improve how people buy digital media. He joins host Noor Naseer to highlight how automation and AI can reduce low-value manual labor, mi…
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Dive into the mind-bending world of digital marketing with MMA Global's very own Greg Stewart, in this Episode of the ADOTAT Show, "The Future of Foresight: Greg Stuart's Take on Marketing's Moving Targets," as he pulls back the curtain on what's real and what's just smoke and mirrors in the ad biz. This isn't your grandma's marketing discussion; i…
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Tune in for an electrifying episode of the ADOTAT Show with your host, Pesach Lattin, as we corral a roundtable of digital disruptors ready to unpack the mysteries of the advertising cosmos. This isn't your run-of-the-mill discussion; we're spilling the digital ink on what makes the ad world tick, from the enigmatic alleys of retail media to the lo…
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AdTechGod sits down with Nola Solomon from Criteo. She has an impressive career trajectory that has seen her at the helm of pivotal roles across some of the most recognizable names in the industry including Specific Media, AOL, The Trade Desk, NBC Universal, and more. Nola is currently the Senior Vice President, Go-to-Market Strategy and Enablement…
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In this riveting episode, "Dave Morgan Talks Tech Under Fire: Ukraine's Unyielding Innovation," we dive deep into the heart of Ukraine's tech industry, a sector that refuses to bow under the immense pressures of ongoing conflict. Join us as Dave Morgan, Chairman of Simulmedia, shares his firsthand experiences and insights from his recent visits to …
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Creative is the Final Frontier Ben Kartzman is the final episode of our inaugural 5 part creative series! We are delighted to have Ben Kartzman, the COO of Flashtalking, join us to talk about all things Creative. We are so grateful to our creative adtech sponsor, Flashtalking by Mediaocean, for helping AdTechGod and OhHello.io 🌞☕️ come together to …
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