Jonathan: It’s nearly the end of January. Have you accomplished the things that you said you were going to get done this month or the things that you said you were going to get started with right away at the beginning of the year so that you’d set yourself up for having a great year … Continue reading "Lawn Care Goal Check-In" Lawn Care Millionaire…

Jonathan: Hey, how are you doing? So, I’m sitting in Boston in a hotel. I’ll be here about seven days. I’m here for a number of meetings, but I’m also here with the business group for about four days, hanging out with a bunch of really sharp individuals. It’s not a group that I run. … Continue reading "Lawn Care Business Burnout" Lawn Care Milliona…

Jonathan: What’s up? So I’m in Baja, Mexico with a whole bunch of friends and by the end of today, we’ll have gone over 600 miles. Right now we’ve got an issue, I actually don’t even know what it is. This is a perfect analogy of business, right here. Most of us, we panicked over … Continue reading "Money WON’T Solve Your Lawn Care Business Problems…

Jonathan: Hey, I hope you’re doing really well. I wanna show you some data to make a point. But before I do, let me set this up for you. I think this is one of the most important things to understand in business and to grasp. It requires a mindset shift for almost all of … Continue reading "The Profits Left on the Table in Your Lawn Care Business" …

Jonathan: This is part two about how to put together your marketing plan. In the first video, I was talking about pulling together some data. Let’s talk about your marketing plan. Your marketing plan is going to start with building out a marketing calendar, which can be very simple. It’s basically just identifying when you … Continue reading "How t…

Jonathan: Hey, I’m going to give you some ideas for a marketing plan. I’m going to do this video in two parts. So the first part is I’m going to tell you about some data that you might want to pull together. And if you are unable to pull this data together, I hope you’ll … Continue reading "How to Build Your 2019 Lawn Care Marketing Plan – Part 1" …

Lawn Care MillionaireAutor: Jonathan

Lawn Care MillionaireAutor: Jonathan

Jonathan: How’s it going? I hope you’re doing great. I’m going to show you my screen and I’m going to show you several things. But before I do, I want you to imagine a situation where you have copied someone else’s website, you’ve copied what their trucks look like, you’ve copied what their uniforms look … Continue reading "Copying Others wont Grow…

Jonathan: Hey. What’s up? I hope you’re doing great. Hey, I’m gonna give you three takeaways from my time at GIE in October. If you don’t care about GIE, you weren’t there, don’t let me lose you here on this video because the three things I’m gonna say are what I believe to be really … Continue reading "3 Takeaways from GIE 2018" Lawn Care Milliona…

Jonathan: The question is: When will I feel like I’ve finally arrived? I feel like I’ve answered this question previously, but I have no idea where I might have talked about it, but I got a feeling I have. I’m going to talk about this from a couple of different vantage points. I’m going to … Continue reading "When Will I Feel Like Ive Finally Arriv…

Jonathan: Recently based on several YouTube requests, I did a video on books that I would recommend you consider reading and then I did a video on podcasts that I personally like. So this is not a question, I’d like to make a suggestion. From my own experience, I am a consumer of a ton … Continue reading "How to Solve Problems by Going Deep" Lawn C…

Jonathan: I get asked all the time what do I read. So I’ve done a couple videos over time about some books that I recommend. I do read quite a bit. I’ve made a concerted effort to read a little bit less this year, focus on some great past books that I’ve read and really … Continue reading "BEST Podcasts to Grow as a Business Owner" Lawn Care Millio…

Jonathan: How’s it going? I got my computer in front of me here, I’m gonna look down at my notes a bit. So here’s the question. It’s actually really simple, I barely need to look at it. How do I pay my team through the winter? So I did make a couple of notes of … Continue reading "How Do I Pay My Team Through the Winter" Lawn Care Millionaire…

Jonathan: The question is, what are the absolute worst types of marketing? What should I not be doing? I’m gonna give you three, kind of off the top of my mind. The first would be, have you ever had that experience where you get a business card on your door and so someone literally made … Continue reading "The Worst Kind of Marketing" Lawn Care Mil…

Jonathan: How’s it going? So this is a little different Lawn Care Millionaire video. I’d love to invite you to SA5. It’s our conference. And I want to tell you just a little bit about it before I lose you here on this video. I would not put my name on anything that I am … Continue reading "What You Should Read Before the End of the Year" Lawn Care …

Jonathan: At Service Autopilot, we are in the middle of a tax sales audit, and I’m personally dealing with it. It got me thinking, this would make for a great video. The reason for that is over the years, I’ve had a number of questions about should I charge sales tax? I haven’t been charging … Continue reading "Would You Sleep Soundly through a Sal…

Lawn Care MillionaireAutor: Jonathan

How are you doing? Below one of my videos in the comments, someone asked the question, I’m going to read it to you like I always do, “If you start a business with no capital, but grow a bunch of accounts,” meaning you take on a lot of accounts, “and you get the phone to … Continue reading "Will you ever get out of the field?" Lawn Care Millionaire…

If when you started your business, you grew it, and you were doing about 100,000 in revenue, and you were making money, and you start to run the numbers, and you said, “Man, if I just triple this business and I get this thing up to $300,000, I’m going to be making a small fortune.” … Continue reading "Bigger Business, Less Money?" Lawn Care Million…

How are you doing? Below one of my videos in the comments, someone asked the question, I’m going to read it to you like I always do, “If you start a business with no capital but grow a bunch of accounts, meaning you take on a lot of accounts, and you get the phone to … Continue reading "How to Get Out of the Field" Lawn Care Millionaire…

If you’re like me, you’ve got a bunch of goals. You want to grow your company, you want to improve the quality of the service offering, you want to continue to hire great team members that can take more off your plate, maybe you want to eventually buy a bigger home or go on more … Continue reading "You’ll Never Make It (without a system)" Lawn Care…

Jonathan: I’d like to share with you a thought. This does not come from a specific question, rather it comes from a lot of conversations that I’ve had. Most likely with smaller companies … I’m going to call it a smaller company under a million dollars in revenue. The premise is this: There is a … Continue reading "Why You Don’t Yet Know You Are Get…

Jonathan: The vast majority of companies, their owners burn out whether it’s a guy in a truck with a couple individuals helping him, an individual’s that’s doing about 400,000 a year and is right at that plateau where they just can’t break past the next level. I call that one of the most difficult places … Continue reading "Why You’ll Be Burned Out…

Jonathan: Going to read a question to you. This question is really old, like as in years ago, but I have probably a thousand questions saved up that, just can’t get to them all. I’ve responded to ton in writing and in video. I just can’t respond in writing anymore these days. There’s just too … Continue reading "Should I ‘Share Profits’ with a Stud…

Jonathan: This question is in regards to someone asking about some successful marketing last year. As an example, they went through the spring months … It’s a long email to me. They went through the spring months. They did a lot of digital marketing, SEO, Facebook, things of that sort. They ended up with so … Continue reading "Does Your Marketing M…

Jonathan: Hello. Answering another question and the question is, “What do you think of TaskEasy for filling up extra downtime for mowing crews? I’m not referring to HomeAdvisor as they charge for leads, but TaskEasy seems like a nice option for temporary workload reduction or increase.” So, not necessarily speaking to an opinion about TaskEasy … Co…

Jonathan: Hey, it’s been a little while since I’ve done a Lawn Care Millionaire video. It’s January and my guess is that you spent the holidays and the end of the year thinking about all the ways that you’re going to make your year better this year from a business standpoint. How you’re going to … Continue reading "Are You Focused on What is Most I…

Jonathan: Tonight, a good friend of mine, Jason Cupp, was co-hosting one of our Service Auto Pilot Academy monthly training sessions, and he did a four-hour training session tonight on exactly what you want to be thinking about and working on to prepare for 2018. And like I said, it was about four hours, so … Continue reading "Is your LLC or SCorp …

Jonathan: Hey, the software company that I co-founded, Service Autopilot just released a podcast. It’s called Profit Roadmap. It’s hosted by Bear and Cody, two fellows on our team. One in the marketing department, one fellow in the sales department. Both awesome guys. I was just on one of the episodes. I’ll be on a … Continue reading "Recommendatio…

Jonathan: Got a quick and simple question. I’m trying to follow a schedule and time management system but I constantly fail. I’m always reacting. What can I do differently? This challenge with following a schedule, time management is one I describe as afflicting all business owners and especially those wired to be entrepreneurs and business … Conti…

Jonathan: Howdy, answering another question. So the question is this, can you explain how I determine what profit is? It’s really simple, profit is nothing more than all the money coming into your business called revenue minus all the money going out of your business called expenses. Within expenses, you’ve got the cost of buying … Continue reading…

Jonathan: Got a long question for you. I’m actually just going to answer part of it. Just reading the way that this individual wrote the email I can tell that he is quite thoughtful, he’s very articulate. I’m going to assume based on how he wrote this that he’s really thinking through his business and … Continue reading "How Do I Get “Do It Yoursel…

Jonathan: The question is “I’m a new company, and I’ve got a website in place.” I’ve got to read this to you. I don’t know if the individual asking the question is the owner. “The owner is not the very best at dealing with face-to-face sales. With a limited budget of around 1,000, should this … Continue reading "Should I Spend $1000 on a Salesperso…

Jonathan: The question is, can you please explain what asset utilization is? It must be something I’ve mentioned in several of my videos, so it’s really quite simple. It’s the idea of … Well, there are several ways to think about it, but one would be it’s the idea of using an asset in lieu … Continue reading "Asset Utilization Explained" Lawn Care …

Jonathan: I remember when I graduated high school, freshman year of college. I remember having a conversation, the conversation was, “Man if I could just make 90 grand a year.” That’s probably equivalent to about 130 now. With 90 grand a year, I could pay off my home, I could pay off my car so … Continue reading "Why You’re Totally Wrong About What…

Jonathan: The question is, “I’ve been in business for six years now. I had an employee in the past, but he did not work out, because he was not interested in working by himself, in other words, without me in the truck. Now I have been solo for two years.” Yeah, you want to get … Continue reading "How to Find Employees for your Lawn Care Business" L…

Jonathan: This is the shortest question I’ve gotten in awhile, which is awesome. I don’t even really need to read it to you. So regarding painting your trucks, what’s the best color. I did make some notes, so I am going to look at this just so I don’t forget anything. You know the way … Continue reading "What Color Should I Paint my Lawn Care Truck…

Jonathan: How’s it going? If you watch YouTube videos from individuals like me and others, talking about the business and talking about how you can turn your business into something interesting, or you can get started in the business and it won’t be that hard, and you have an emotional reaction, periodically, to all the … Continue reading "YouTuber…

Jonathan: I’ve got another piece of wisdom for you from Greg Crabtree. The advice that Greg’s about to give you is the exact plan that I followed in the lawn care business and in the software business. It won’t let you live a big, huge, fancy, impressive lifestyle while you’re in this phase but what … Continue reading "5 Money Tips That Will Change…

Jonathan: Hey, what’s up? Hope you’re doing great. Going to read you a question that I got, and the question is this, “I am thinking about starting a second location. Is this a good idea?” I’ve been asked this quite a few times. I’ve looked at quite a few businesses. My general feeling on this … Continue reading "Questions to Ask before Opening a B…

Jonathan: We all struggle with cash flow in our business at one point or another. If you’re in the phase where you’re still struggling with cash flow or you’d like your cash flow to be even better, you’ll enjoy the rest of this video. In this video, we’re gonna mention profit. I want to remind … Continue reading "Number 1 Thing that Fixes Cash Flow…

Jonathan: Question, I have a business in the 450,000 and climbing range. I used to be a property management or in property management, and I saw a need for a one stop shop type service for commercial customers. Wanting to fill that void, my business concept has to have, it has three distinct offerings under … Continue reading "Are You Offering Too …

Jonathan: I’m going to read you a question I received. “I’m from Oklahoma and just moved to Keller, Texas. For six months now, and is currently serving,” he’s saying I’m currently serving Keller, Colleyville, and Southlake. “My question is how would you adapt to the new location,” because he’s coming from Oklahoma, “because everything here … Contin…

Jonathan: Last week, I shared with you an idea from Greg Crabtree on why it’s really important to get clear on what your salary is, versus profit. And separate the two, so that you have a firm understanding of how your company is really performing. I’ve got another piece of wisdom from Greg, and I’m … Continue reading "Explained: Why Your Lawn Care…

Jonathan: Hey, how’s it going? I’d like to share with you an idea, it comes from Greg Crabtree. He’s the author of “Simple Numbers, Straight Talk, Big Profits!” He’s looked at thousands of businesses, and he knows how to make companies profitable. The idea is basically this, how should you be thinking about owner compensation, … Continue reading "H…

Learn how accepting credit cards will help you get paid faster. What is it in your business you think you can’t do that maybe you just haven’t tried or haven’t tested? We have all these assumptions about how business works and how life works. Yet, a lot of times we are wrong simply because we haven’t … Continue reading "How To Get Paid Faster" Lawn…

Do you pay yourself too much or too little to run your lawn care & landscape business? And… what is the maximum salary you should pay yourself? Watch the video above and find out. This is a good question from Tony. How much should I pay myself? What percentage of our revenue should go towards … Continue reading "How Much Should You Pay Yourself?" L…

Lawn Care MillionaireAutor: Jonathan

Lawn Care MillionaireAutor: Jonathan