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Survive the Recession & Avoiding the Marketing Armageddon with Jason Portnoy
Manage episode 337130851 series 2385502
Did you know that when a recession hits, marketing is typically the first investment business owners drop? Here’s how you can avoid that and build a recession-proof agency.
On today’s episode, host Mark de Grasse sits down with Jason Portnoy, Founder of J Port Media and the Market Domination Method. They talk about the effective growth solutions agencies can use to systemize, optimize, and scale their businesses - all without working harder or spending more money. They also discuss if we are headed towards a recession and what marketing agencies can expect if we experience a market downturn.
Jason believes there’s a recession coming - or there’s a huge possibility we might already be in one. And although time will tell if we are headed down a recession path, the big question remains: is your agency prepared for when and if things get crazy?
Join us as we go through what the prospect of a recession means for marketers and how agency owners can position their businesses to survive, and even thrive during a recession.
IN THIS EPISODE, YOU’LL LEARN:
- Is there a recession coming, or we’re already in one?
- Why business owners get rid of marketers during recessions
- Tips on how to build a recession-proof agency
- Is it possible to grow a business without ads?
- How advertising during a recession can save your brand
- The benefits of doubling down on marketing during a recession
- The worrying disconnect between clients and digital agencies
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
- Jportnoy.com
- Connect with Jason on Twitter
This Month's Sponsors:
- Conversion Fanatics - Conversion Rate Optimization Agency
- Get 50% Off Monthly Blog Writing Service - BKA Content
More Resources from Scalable
More Shows You'll Love
- Perpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!
- Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss
Mentioned in this episode:
[Free Download] DigitalMarketer's Canva Holiday Promo Pack
Grab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!
309 odcinków
Manage episode 337130851 series 2385502
Did you know that when a recession hits, marketing is typically the first investment business owners drop? Here’s how you can avoid that and build a recession-proof agency.
On today’s episode, host Mark de Grasse sits down with Jason Portnoy, Founder of J Port Media and the Market Domination Method. They talk about the effective growth solutions agencies can use to systemize, optimize, and scale their businesses - all without working harder or spending more money. They also discuss if we are headed towards a recession and what marketing agencies can expect if we experience a market downturn.
Jason believes there’s a recession coming - or there’s a huge possibility we might already be in one. And although time will tell if we are headed down a recession path, the big question remains: is your agency prepared for when and if things get crazy?
Join us as we go through what the prospect of a recession means for marketers and how agency owners can position their businesses to survive, and even thrive during a recession.
IN THIS EPISODE, YOU’LL LEARN:
- Is there a recession coming, or we’re already in one?
- Why business owners get rid of marketers during recessions
- Tips on how to build a recession-proof agency
- Is it possible to grow a business without ads?
- How advertising during a recession can save your brand
- The benefits of doubling down on marketing during a recession
- The worrying disconnect between clients and digital agencies
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
- Jportnoy.com
- Connect with Jason on Twitter
This Month's Sponsors:
- Conversion Fanatics - Conversion Rate Optimization Agency
- Get 50% Off Monthly Blog Writing Service - BKA Content
More Resources from Scalable
More Shows You'll Love
- Perpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!
- Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss
Mentioned in this episode:
[Free Download] DigitalMarketer's Canva Holiday Promo Pack
Grab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!
309 odcinków
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