Content Crafting: Developing Your Onboarding Content

The SaaSy OBM

In today's episode, we delve into the third stage of our comprehensive 5-step client onboarding mastery guide. Prepare to create engaging onboarding material that not only welcomes but also effectively guides and captivates your new clients right from the start. We'll explore five crucial components: utilizing the onboarding guide as a roadmap, integrating interactive intake forms, maximizing the impact of initial projects, leveraging various learning resources such as guides, videos, and FAQs, and adding a personal touch with customized welcome packs and emails. Join us as we ensure your clients are well-informed, appreciated, and primed for their transformative journey ahead.

Let's elevate first impressions into enduring experiences and pave the way for CRM triumph.

Key Takeaways:

• Creating an Onboarding Guide
• Crafting an Intake Form
• Assigning a Starter Project
• Developing Guides, Videos, and FAQs
• Creating Welcome Packs and Personalized Emails

Quotes

"Show you care about your client’s unique needs and tailor your approach to meet them where they are."– Mary Sue Dahill

"The intake form enables you to understand them better, guides your collaboration, and makes them feel valued in your program."– Mary Sue Dahill

Featured in this Episode

Mary Sue Dahill

https://www.linkedin.com/in/marysuedahill

Chapters

00:00 - Introduction

02:09 - Unveiling Insights and Enhancing Engagement

04:20 - Setting the Foundation for Collaboration and Success

03:05 - Strengthening Client Bonds: Tailoring Intake Forms

07:16 - Tailoring Content for Varied Learning Styles in Onboarding

08:59 - Crafting Tailored Welcome Kits and Client Emails

10:15 - Crafting Engaging Onboarding Journeys

11:08 - Conclusion