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Market your Christian book and reach more readers in less time. Are you searching for the best book marketing plan, how to build your email list, or how to sell more books on social? Do you go online to connect with new readers only to feel overwhelmed and defeated when the algorithms change and the latest marketing trend feels gross? I bet you wonder ‘why do I even bother’, right? I'm Kim, a book marketing strategist for Christian authors, and I know firsthand that books change lives and th ...
 
AuthorMBA features one-on-one conversations with today's brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams, publishing strategies, marketing know-how, author platform dos and don'ts, content essentials, career decisions, and more. Writing a good book isn't enough. Selling a good book usually isn't enough either. To thrive in the new book economy, today's most successful authors think like an entrepreneur with ...
 
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show series
 
It's our series finale! Are you keeping track of what podcast you pitch, when you pitched, what topic, when you followed up, etc? Today we're tackling common podcast pitching mistake #9 and I'm sharing how you can fix or avoid it. CATCH UP ON THE SERIES: Podcast Pitching Mistake #8 Podcast Pitching Mistake #7 Podcast Pitching Mistake #6 Podcast Pit…
 
What’s wrong with pitching podcasts only when we’re launching a book? Today we're tackling common podcast pitching mistake #8 and I'm sharing how you can fix or avoid it. CATCH UP ON THE SERIES: Podcast Pitching Mistake #7 Podcast Pitching Mistake #6 Podcast Pitching Mistake #5 Podcast Pitching Mistake #4 Podcast Pitching Mistake #3 Podcast Pitchin…
 
Have you been a guest on podcasts before or have other speaking experience? Today we're tackling common podcast pitching mistake #7, not sharing your speaking experience with your host, and how you can fix that even if you have no experience today! CATCH UP ON THE SERIES: Podcast Pitching Mistake #6 Podcast Pitching Mistake #5 Podcast Pitching Mist…
 
When a podcast host receives your guest pitch and checks you out online, what will they find? Today we're tackling common podcast pitching mistake #6, your brand is confusing to the host, how to fix/avoid it. CATCH UP ON THE SERIES: Podcast Pitching Mistake #5 Podcast Pitching Mistake #4 Podcast Pitching Mistake #3 Podcast Pitching Mistake #2 Podca…
 
Today we're tackling common podcast pitching mistake #5, your pitch is all about you, and how to fix/avoid it. CATCH UP ON THE SERIES: Podcast Pitching Mistake #4 Podcast Pitching Mistake #3 Podcast Pitching Mistake #2 Podcast Pitching Mistake #1 WANT SOME HELP WITH PODCAST PITCHING? BOOK A STRATEGY SESSION: https://kimstewartmarketing.com/coaching…
 
Today we're tackling common podcast pitching mistake #4: sending cookie cutter pitches and how to fix/avoid it. WANT SOME HELP WITH PODCAST PITCHING? BOOK A STRATEGY SESSION: https://kimstewartmarketing.com/coaching/ FREE WORKSHOP: 5 Steps to Jumpstart Your Podcast Pitching https://kimstewartmarketing.com/5steps CONNECT ON INSTAGRAM: https://www.in…
 
Today we're tackling common podcast pitching mistake #3: cold pitching the masses and how to fix/avoid it. CATCH UP ON THE SERIES: Common Mistake #1 Common Mistake #2 WANT SOME HELP WITH PODCAST PITCHING? BOOK A STRATEGY SESSION: https://kimstewartmarketing.com/coaching/ FREE WORKSHOP: 5 Steps to Jumpstart Your Podcast Pitching https://kimstewartma…
 
Today we're tackling common podcast pitching mistake #2: pitching without a plan and how to fix/avoid it. WANT SOME HELP WITH PODCAST PITCHING? BOOK A STRATEGY SESSION: https://kimstewartmarketing.com/coaching/ FREE WORKSHOP: 5 Steps to Jumpstart Your Podcast Pitching https://kimstewartmarketing.com/5steps CONNECT ON INSTAGRAM: https://www.instagra…
 
Not seeing the results you want from podcast pitching? Thinking maybe it’s not worth your time? I’m kicking off a new series with the most common mistakes I see authors making when pitching podcasts…and sharing how to fix them. RELATED EPISODE: How to Pitch a Podcast (episode 34) BOOK A STRATEGY SESSION: https://kimstewartmarketing.com/coaching/ FR…
 
Do you sometimes struggle with who your specific target readers are and how to stay on track with what God’s calling you to do? Are you constantly hearing from others “you SHOULD be doing this or you SHOULD be doing that” when it comes to marketing your books? Today my guest is my friend, Anne Watson, an incredible business strategy coach, and host…
 
With podcast interviews lasting 30-45 minutes, you’ll share so many incredible things from your book and want to use that content again. Here’s six ways you can repurpose your interviews as a podcast guest. BLOG POST WITH SHOW NOTES: https://kimstewartmarketing.com/52 NEED SOME HELP WITH PODCAST GUESTING? BOOK A FREE CALL: https://kimstewartmarketi…
 
One of the biggest pet peeves I hear from podcast hosts is that their guests don’t share their interviews. Book marketing and podcast guesting are all about relationships and helping others, and that includes sharing your interview when it airs. Sharing just once isn’t enough. The more you share your interviews, the more people that will have the o…
 
Whether you’re building your author platform or marketing your book, Instagram is a great place to connect with your target readers and build relationships with podcast hosts that you might pitch to be a guest one day. Today I'm asking my friend and fave Instagram coach, Ruthie Gray, her best tips to help us focus on engagement when spending time o…
 
There’s nothing like a podcast host saying yes to your guest pitch, right? So once you receive their invitation to be on their show, then what? How can you surprise and delight your host (and listeners) by being a great podcast guest? Here are tips to help you before, during, and after your interview so you can show up and be the best podcast guest…
 
When a podcast host receives your pitch email and vets you as a guest, will they like what they see? Will they know instantly that you are the next best guest to help their listeners? Let's look at three areas of your online presence from a podcast host’s perspective and make sure you're showing them you are who your guest pitch says you are. NEED …
 
What's the fuss all about with podcast guesting and why should you start guesting long before your Christian book launches? Today, I'm sharing 9 ways guesting on podcasts helps build your author platform, long before and long after your book launch. NEED SOME HELP WITH PODCAST GUESTING? BOOK A COACHING DISCOVERY CALL: https://kimstewartmarketing.co…
 
Want the scoop from Podcast Movement? What a blessing to get to hear from my favorite Christian podcasters and also the latest industry trends and tips. Whether you are a Christian author hosting a podcast or guesting on podcasts (or both), these takeaways will be super valuable to you! BLOG POST AND SHOWNOTES: https://kimstewartmarketing.com/45 FR…
 
There’s nothing like pushing play on a podcast and hearing an author share their God-given message and the lessons they learned and how you too can live out your faith in every area of your life. Do you also want to build your author platform and market your book by guesting on podcasts? Before you can be a guest, you need to send a pitch email to …
 
Have you been blogging for a while and now you're thinking about starting a podcast? Don't let all those blog posts go to waste. Repurpose them by creating podcast episodes. My guest this week is my friend Alana Dawson, podcasting coach and host of the Podcasting Party podcast. She's sharing: 6 steps to create podcast episodes from blog posts How t…
 
We want the message of our books to go far and reach all the women God meant it for, right? Today I'm sharing 7 ways to market your book through collaborations so you can reach readers you wouldn’t otherwise be able to. Plus I'm giving you a sneak peek at the Kingdom Writers Conference happening next week as it's full of presentations to help you t…
 
Everyone seems to be jumping on LinkedIn lately to market their products and services. So I invited my friend, Heather Heuman, author of The Golden Rules of Social Media Marketing, and host of the Business, Jesus and Sweet Tea podcast, to share how authors can use LinkedIn to make connections and grow their platforms. Heather shares: How to showcas…
 
You know that feeling that there's too much to do to market your book and not enough time to do it? We can get so overwhelmed by all our ideas and start spinning our wheels on all the things yet get nowhere near achieving our marketing goals. Today I’m re-airing an interview from my very first podcast guest, my friend and amazing accountability coa…
 
Want to be a guest on podcasts, publications, and TV but don’t have the budget for a PR firm? You’re in for a treat today! My guest is Dr. Saundra Dalton-Smith, host of the I Choose My Best Life podcast, award-winning author of Sacred Rest, and well-known speaker and author coach. Saundra shares: The difference in self-promotion vs. marketing evang…
 
I can't believe it's been a year already since I launched this podcast and today I'm sharing 7 lessons learned that I hope will help you on your journey (even if you're in the 'thinking about it' stage). Plus, to celebrate I'm giving away three marketing strategy sessions. Tune in to see how to enter. Connect on Instagram: @kimstewinspired #bookmar…
 
Today I’m thrilled to welcome my friend, Kent Sanders, author of The Artist's Suitcase: 26 Essentials for the Creative Journey, and host of the Daily Writer podcast, to the show. We talk about: 5 ways to be generous to our author peers (from his "G is for Generosity" chapter) His next two books releasing this fall (one self-published inspired by hi…
 
Today my guest is my friend, Dr. Jen Bennett, host of the She Impacts Culture podcast and author of #BeWorthFollowing: How to Be Different and Influence People in a Crowded Social World.. Jen’s sharing five of the lessons in her book including: Be successful. Be different. Be real. Be fearless. Be social. Show notes: kimstewartmarketing.com Connect…
 
I’m so thrilled to welcome my friend, Wren Robbins, Podcast Strategist, and host of both the Don’t Wing It and Friends of a Feather podcasts, to the show. Wren shares creative ways to use podcasting to market your book, both as a host and a guest, including: Advice for those hesitant to start their podcasts How to create a “set it and forget it” po…
 
As an author, you know why you want to guest on podcasts, who your target listeners are, what topics you want to pitch, and where your target readers are listening. So now the time has come to send that email pitch and get to serving listeners with the God-given message in your book. In today’s episode, I’m sharing what to include in your email pit…
 
Looking for podcasts you can pitch to be a guest on? I’m sharing some easy ways to find shows so you can get pitching even faster. Show notes with links to resources heard on the show: kimstewartmarketing.com Jumpstart Your Podcast Pitching (free training): http://kimstewartmarketing.com/jumpstart/ Podcast Pitching 101 Mini Course: https://bit.ly/P…
 
Let’s dig into podcast pitching and talk about putting together your pitching strategy, whether you’re pitching yourself or outsourcing tasks to a virtual assistant or an intern. By starting with a strategy, you’ll save you time when you start researching and pitching. There’s four parts to your pitching strategy: Your Why (pitching goals) Your Who…
 
Looking to market your book in new ways that bring joy to you and your readers? My guest today is my friend, Yvette Walker, author of the devotional, “Whispering in His Ear: A Month of Joyful Conversations with God” and host of the Positively Joy podcast. Yvette shares about: being open to God rerouting you to be closer to Him collaborating with ot…
 
The 3rd Annual Spark Conference for Christian Podcasters was earlier this month and I can’t wait to share my top 5 takeaways with you. These apply to you whether you are an author or blogger who hosts your own podcast, or are an author wanting to be a guest on podcasts. Misty Phillip, founder of Spark Media, is amazing and I love seeing how she's w…
 
Today my guest is my friend Amy Odland, who has been helping authors launch their books into the world since 2017. Her goal is always to make the launching process as organized and fun as possible for all involved. We talk about: Why authors need a launch team and how soon to gather one How Amy got started supporting authors with book launches (and…
 
I’m thrilled to share an interview from two years ago where my PR mentor, Brittney Lynn, interviewed me for her Human Connection podcast. I enrolled in Brittney’s Impact + Influence PR course a couple of years ago and had great success pitching my author clients to publications, especially by responding to journalists’ requests on Help A Reporter O…
 
Thomas Umstattd, Jr. is my guest today and he is a wealth of book publishing, marketing and podcasting knowledge! Thomas is host of both the Christian Publishing Show and the Novel Marketing podcasts and we chat about ALL THE THINGS including: Advice for authors who worry “if I start talking about my book NOW, no one will buy it when it releases LA…
 
I’m so thrilled today to welcome my friend and course student, Kristine Brown, to the podcast. Kristine is the author of two books including her recent one, Cinched: Living with Unwavering Trust in an Unfailing God. Kristine joined my Podcast Pitching 101 mini course last year and I’ve been jumping for joy as she’s put her strategy in place and sta…
 
Launching a book in 2022? Then you are in for a treat today! My friend, Lindsey Hartz, marketing consultant and book launch strategist at the Hartz Agency, is my guest today. She shares all about: How to tackle the overwhelm and fear of book marketing How marketing differs (and is alike) between traditional and self-publishing When you should start…
 
It’s hard to trust in what we can’t see at the beginning of a new year (not to mention year three of COVID). My guest today is all too familiar with this. Courtnaye Richard is the author of Inside Out with Courtnaye, a 52-week devotional to help us grow from the inside out one week at a time. I couldn’t wait to have Courtnaye on to encourage us all…
 
Hey ya’ll, my friend Misty Phillip, founder of the Spark Collective of Christian Podcasters, invited members to share our favorite Christmas traditions and devotional thoughts on what Christmas means to us. We pray this special episode blesses you! On this episode you’ll hear from: Misty Phillip - By His Grace podcast; Wendie Pett - Visibly Fit pod…
 
As you start thinking about your book marketing strategies for 2022, be sure to include speaking as one of them. There’s nothing like your ideal readers being able to hear and see your voice and your personality and make that instant connection with you. I’m rounding up what some of my past amazing guests have shared about how speaking including Sa…
 
Ever considered co-authoring a book? Or being a contributor to one? My guest today is my dear friend, Jana Kennedy-Spicer, founder of Sweet To The Soul Ministries, author of Let Your Light Shine and the Sweet to the Soul Faith magazine. Jana has been rocking the author collaborations and content contributor teams. Today Jana is sharing: How having …
 
Is your mind spinning thinking of all you want to do to market your book in the new year? Our to lists just keep getting longer yet our time seems to be getting shorter. There’s so many things to do and sometimes we need to outsource so that we can focus on only what we can do, which is write our books. So with that in mind, I wanted to interview o…
 
Can we have it all? Can we be moms, wives, caregivers while we run our own businesses, write, and market our books? Can we do it all successfully? Tune in as Shelley Tyson, host of the Cultivate Legacy podcast, shares how to create harmony between work and rest when marketing your books. Show notes at kimstewartmarketing.com. Connect with us on IG:…
 
Ever thought about turning your podcast into a book? I'm so thrilled that my guest today is my podcast coach, Krystal Proffitt, host of The Proffitt Podcast and author of Start a Binge-Worthy Podcast. She's giving us the scoop on how to do just that. She's sharing: How to take the best of your podcast (and other content) and turn it into a book Why…
 
If you are hoping to partner with a traditional publisher, you will most likely need a literary agent to represent you. They will be your biggest cheerleader throughout the contract and publishing process. My guest today is Barb Roose, publishing agent at Books and Such, and the nonfiction author of eight books and Bible studies. Barb is sharing: T…
 
Are you a do-er like Martha, who we meet in the Bible in Luke 10? If so, you’ll love this episode with Katie Reid, author of Made Like Martha: Good News for the Woman Who Gets Things Done. Katie's sharing: How she approached her book launch with a Martha mindset Her tips on planning your book marketing long before you think you need to (even if tra…
 
It’s so easy to make comparisons when marketing our books. “She’s” selling more books. “She” has a bigger launch team. “She’s” getting a lot more likes on her Instagram posts. … and on and on it goes. Today I’m thrilled to have Shannon Popkin as my guest. Shannon is the author of Comparison Girl: Lessons from Jesus on Me-Free Living in a Measure-Up…
 
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