You might have already noticed something new this season, Leverage Your Spark is now Elevated. The new name reflects our updated purpose, helping you build a Better Kitchen and Bath Business. In pursuit of this purpose, this season is dedicated to one of the areas that is the most frustrating for design business owners…sales. 😱 The season will bring you insights into sales engagement and also get a transparent view of what goes on behind the sales curtain. We’ll simplify the complex maze of ...
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Supercharge Your Sales System with this App
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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Sales System Health Checks And Why You Need One
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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In this season of Elevated so far, we’ve been demystifying the idea of a sales system, why you need it, how you can use it and in the last couple episodes got into the nitty gritty on how to get your team to embrace the system. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bat…
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How to Train Your Team on a Sales System
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In today’s episode we're going deeper on a common sales system challenge: what training to provide to get your team to use the sales system. In the last episode we covered the overall “how” to get your team on the same page. In this episode we’ll further outline specific ways to help your team Learn, Experiment & Share when it comes to software and…
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How to Get Your Team to Use Your Sales System
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How can you get your team to use your sales system? It's a common problem. Backing up a step, so far this season on Elevated we’ve covered why you need a sales system, how to use the sales system, the info and insights a sales system provides and some specific features of a sales system. But the elephant in the room is… how do you get your team to …
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Unlocking Sales Power: How Your Email Signature Can Transform Your Kitchen & Bath Design Business
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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5 Ways a Sales System Benefits a Designer
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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Revolutionize Your Kitchen & Bath Design Business with Advanced Sales Systems
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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Mastering Client Engagement in Kitchen & Bath Design: The Power of Sales Systems
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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Streamlining Client Engagement: The Power of Scheduling Links for Kitchen & Bath Designers
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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Paradise by the Dashboard Light? Getting Metric Visibility in Your Sales System
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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Mastering KPIs: Your Secret Recipe for Kitchen & Bath Success
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KPIs are like the variables in your equation for reaching your revenue or other business goals. Whether you're aiming to boost revenue, enhance profitability, or refine your overall business operations, these key performance indicators act as your touchstone. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See ho…
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Boosting Your Kitchen & Bath Business: The Magic of Sales Metrics
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What exactly happens when one of your crucial KPIs starts showing signs of distress, or when you're thinking about increasing ad spend or investing more in marketing efforts? That's where additional metrics come into play, offering an in-depth view and helping you troubleshoot potential issues effectively. GET IN TOUCH 💡Learn how to hire and work w…
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From Data to Dollars: How KPIs Turbocharge Your Kitchen & Bath Design Sales
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By now you’ve heard me mention the importance of sales systems approximately a gazillion times (okay, not that many, but I talk about it a lot), and how they can transform your kitchen and bath design business into a well-oiled profit machine. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help yo…
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Maximizing Profit: Unleashing the Power of Sales System Data
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Let’s talk about the art of using sales system data to drive your kitchen and bath design business forward. Systems are incredibly powerful, but sometimes the challenge lies in knowing what to do with all the information once you’ve got it. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your …
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4 Options for Building Your Sales System (and only 1 is a CRM)
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In the world of business, having the right system is essential. But what if you're not ready for a full-scale CRM implementation? This episode explores alternative ways to power your sales system effectively. Discover your options, from spreadsheets to specialized CRM solutions, and find the perfect fit for your business's needs. GET IN TOUCH 💡Lear…
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Sales Success Starts with Data: Mastering Lead Information Tracking for K&B
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Tracking relevant information for a lead is essential in the Kitchen & Bath design business to ensure effective client relations and sales. Some additional key information to track includes: Project budget Type of project Lead owner Deal confidence GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can he…
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Lead Qualification & Segmentation: Why it Matters to Kitchen & Bath Design Businesses
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Unlock the power of Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) in your Kitchen & Bath design business. Learn how to clearly define these crucial distinctions and why they matter in streamlining your sales process in this quick episode. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how…
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Data-Driven Decisions: How Sales Systems Empower Kitchen & Bath Design Business Owners
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A robust sales system can offer the following benefits to owners of a Kitchen & Bath Design business: Streamlined Operations Enhanced Customer Relations Reliable Data. Increased Efficiency Better Financial Management Scalability Time Management Competitive Advantage ...And more in this episode! GET IN TOUCH 💡Learn how to hire and work with experts:…
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A Powerful Competitive Edge: Your Sales System
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Explore the power of a well-structured sales system from the client's perspective in the Kitchen & Bath design industry. With 30,000 more competitors in the market, your sales system can be a game-changer, offering clients a superior experience from start to finish. Discover how a smart sales system can: ✅ Qualify leads and provide relevant content…
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Designing Success: Why Designers Need a Great Sales System
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🎯 Dive into the world of sales from a designer's point of view! In this episode, we explore the critical role designers play in Kitchen & Bath design businesses and how to create a sales system that complements their creative strengths. Designers are passionate about crafting incredible spaces, and while sales is part of their job, it's not their c…
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The Anatomy of an Effective Sales System
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Ever wondered what makes a good sales system? Well, we'll tell you. In this episode, we reveal the key ingredients that transform an ordinary sales process into a powerhouse for your Kitchen & Bath Design business. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design busi…
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Sales System Essentials: Building Blocks for Business Growth
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Sales can be daunting, especially for those who started their businesses with expertise in fields other than sales. But here's the good news: sales is a skill that can be learned! In this episode, we're breaking down the structure of the sales process and introducing key terminology to ensure we're all on the same page. GET IN TOUCH 💡Learn how to h…
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Sales System Reality Check: Signs Yours Might Suck
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Staying unaware of better alternatives can limit your business's growth. Join us as we delve into how a well-structured sales system can transform your efficiency, boost predictability, and enhance client relationships. Discover the 4 telltale signs your current sales system might need a makeover: 1. Lack of lead tracking 2. Scattered lead informat…
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Unlocking Profit Potential: Keys to a Successful Sales System
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In this episode, we're diving deep into the world of Kitchen & Bath businesses and the critical role that a well-optimized sales system plays in achieving remarkable growth and profitability. 🚀 Start by defining your current sales system and join us on this journey to unlock the full potential of your Kitchen & Bath business. Don't miss the next ep…
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GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com FOLLOW US ON SOCIAL LinkedIn: https://www.linkedin.com/company/fieryfx Facebook: https://www.facebook.com/fieryfx Instagram…
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Master the Art of Consistency: Transform Your Business and Life with the ‘Get Results’ Framework
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Likely you’ve heard the saying: We are what we consistently do. I find this to be annoyingly accurate. Consistency is required to build a business, lose weight, create a brand, get better at singing, gain trust and… to have a podcast GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen…
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Inbox Zero Mastery: Turbocharge Productivity with Email Optimization Techniques
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I’ve been using email since 1995. That’s almost 30 years. The first form of email was created in 1971. That’s older than me and the modern internet. The world has had a lot of time to get used to using email and it is essentially the default communication method of business. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpb…
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Don’t Let Notifications Rule You: Mastering Attention Management in a Digital World
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Unless you’ve been hiding under a rock, you’ve likely heard about the myth of multitasking (that we don’t really do it, we just task switch) and that there are real “costs” to switching tasks as it takes our brains awhile to get back in the groove after we’ve been distracted by something else. One of the biggest threats to our attention and ability…
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Unlocking Business Efficiency: Streamlining Systems and Technology in the Age of AI
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Problem: There are nearly limitless choices for creating systems and the technology, software and apps you can use to power them. And, those choices and technology are rapidly advancing and changing, especially with the introduction of AI. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your K…
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The Efficiency Trio: Maximizing Time, Energy, and Money for Business Success
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Welcome back to Leverage Your Spark. I’m Brandy Lawson, here riding shot-gun with you as we navigate the unpredictable world of business. Today, we’re breaking out our sleuthing kit as we go looking for problem areas in your business that are making off with your time, energy and money. We refer to these as leaks in your business. GET IN TOUCH 💡Lea…
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Overcoming Overthinking: Unleashing the Potential of the MVP Concept in Your Business
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Hello & welcome to Leverage Your Spark - your bite sized source for less stress & more joy in business & life. I’m your host Brandy Lawson. In this episode we’re examining a concept that can transform how you approach both business and life. This isn't about reinventing the wheel, it's about understanding how to can simplify things, start small, an…
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Leveraging Process Improvement for Massive Growth in Kitchen & Bath Design Industry
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Hello & welcome back to Leverage Your Spark, I’m your host, Brandy Lawson. Today, we're diving into an inspiring success story of operational transformation. But first, let's set the stage. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com…
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Picking the Right Tools for Your Business (Part 5): Weighing the Cost
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Welcome back to "Leverage Your Spark.” I’m your host Brandy Lawson. We've reached the final part of our 5-part episode series on how to make a decision on a tool, app, or software service. Today's topic is all about cost – weighing the pros and cons of free versus paid software and how to evaluate if the price of the tool is worth it. GET IN TOUCH …
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Picking the Right Tools for Your Business (Part 4): Smooth Software Implementation
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Welcome back to "Leverage Your Spark,” I’m your host Brandy Lawson! We're continuing with our 5-part episode series on how to make a decision on a tool, app, or software service. Today, in Part 4, we're tackling implementation – creating a plan to incorporate your new tool and maximize its value. It’s okay, I get it - talking about implementation i…
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Picking the Right Tools for Your Business (Part 3): Maximizing Software Adoption
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You’ve tuned into Leverage Your Spark, the podcast that helps businesses optimize their systems to save time and increase productivity so you can work smarter, not harder. I’m your host, Brandy Lawson. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https:/…
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Picking the Right Tools for Your Business (Part 2): Measuring Impact
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Welcome back to Leverage Your Spark, the podcast where we help you discover and utilize the tools, apps, and software that can revolutionize your business! I'm your host, Brandy Lawson, and today we're diving into Part 2 of our 5-part series on making informed decisions when selecting a tool, app, or software service. In this episode, we'll explore…
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Picking the Right Tools for Your Business (Part 1)
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Welcome to Leverage Your Spark, the podcast that helps businesses and organizations optimize their systems to save time and increase productivity. I’m Brandy Lawson, your host, and in this 5-part series, we’ll be discussing how to make informed decisions when selecting a tool, app, or software service. Each episode will cover one aspect of the eval…
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Elevate Your Business Operations: Mastering Cloud Storage for Maximum Impact
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Hey there! Welcome back to Leverage Your Spark, I’m your host, Brandy Lawson. In this episode, I’m revealing a simple tip that can help you amplify your impact and streamline your operations: using cloud storage that comes with your email service, such as Google Drive or OneDrive. Some of you might already be thinking… well, duh! But, even if you a…
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Effortless Impact: Mastering Business Strategy and Planning for Greater Success
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Hey there! Welcome back to Leverage Your Spark, I’m your host, Brandy Lawson. In this episode we’re digging into the world of strategy and planning to amplify the impact of your efforts. We'll explore how being intentional and methodical can get you closer to your goals, faster. Ready to make every move count? Let's go! GET IN TOUCH 💡Learn how to h…
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Optimize Your Email Strategy: How Send Later Can Transform Your Workflow
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Hey there! Welcome back to Leverage Your Spark, I’m your host, Brandy Lawson. In today's episode, we'll discuss how you can amplify your effort by using the Send Later functionality of email. This episode follows our previous one about batching, and together, these strategies can work wonders for your effectiveness and ability to get stuff done. We…
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Boost Your Productivity: The Ultimate Non-Technical Hack
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Welcome to Leverage Your Spark, I’m your host Brandy Lawson. In this episode we’re exploring how to amplify your effort by using a simple, non-technical productivity technique called batching. We'll discuss the problem you’re probably currently experiencing of never having enough time, the purpose of batching, the possibilities it creates, the proc…
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Maximize Your Time: Discover a Simple Tool to Transform Your Productivity
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In the last episode we discussed how to amplify your time by starting with intention & strategy. In this episode, we’re going to get a lot more tactical and talk about a simple tool you can start using today to help amplify your time. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitche…
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Amplify Your Time: Get More Done Using What You Have
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Welcome to Leverage Your Spark, the podcast that helps entrepreneurs and business leaders amplify their time, energy and impact. I’m your host, Brandy Lawson and in today’s episode we're discussing how to make the most of the 24 hours we all have in a day, that is how to amplify time through intentional planning and strategy. GET IN TOUCH 💡Learn ho…
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Boost Productivity: Strategies for Leveraging Your Existing Software Tools
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Doesn’t it seem like there are a million options out there for apps to use? I’ve heard from business owners and organizations that the number of software subscriptions they have seem out of control and hard to track. I get that, I’ve had to do an “audit” myself of the apps we’re paying for and figure out if we even actually use them. GET IN TOUCH 💡…
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5 steps to clarifying the metrics you actually care about: Step 5
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In this episode, we're discussing the final step to Discovering the Metrics that Matter: Surfacing the information to the organization. If you've been following along in the last four episodes, we’ve broken down the first four steps of clarifying the metrics you actually care about. It starts with step 1, having a clear, specific goal with a timeli…
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5 steps to clarifying the metrics you actually care about: Step 4
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In this episode we’re digging into how to Step 4 of Measuring the Metrics that Matter: how to track data for those metrics. GET IN TOUCH 💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com 🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.com…
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5 steps to clarifying the metrics you actually care about: Step 3
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So far in clarifying the metrics you actually care about you’ve outlined your goals and clearly defined when they are done. In this episode we are covering step 3, which is making a list of leading indicators for that goal. That is, what actions are taken in pursuit of getting it "done"? GET IN TOUCH 💡Learn how to hire and work with experts: https:…
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5 steps to clarifying the metrics you actually care about: Step 2
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In the last episode we covered how to start setting some mile markers so you can more easily see where and how you are making progress, decoded KPIs and laid out step 1 of finding metrics that matter, and that was to set goals. Now on to Step 2: defining the finish line for each goal. That is, determine how you will know when it is "done." I know, …
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