Welcome to The Figuring It Out Podcast. At 22, I took the plunge to go on the entrepreneurial journey and start a fitness business, 7 years later I’d been the nutritionist for 2 elite sports clubs and private coach to some of the worlds best sportsmen and women. Now it’s my mission to show fitness coaches how you can put yourself in a league of their own, become the go to coach, and finally eliminate the self-doubt and imposter syndrome that's holding you back from building the business of y ...
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Are You Actually Trustworthy? Why Clients Hesitate to Sign Up
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16:28Ever wonder why some coaches effortlessly attract high-paying clients while others constantly struggle? It’s not about having the best program, the lowest price, or the flashiest marketing. The real reason clients hesitate to buy from you? Trust. In this episode, I break down: ✅ Why trust—not price—is the biggest factor in sales and retention ✅ How…
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The Science of Dopamine: How to Control Your Energy, Mood & Focus
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22:52Ever feel like you're forcing motivation? Like some days you're fired up, and other days you can’t seem to get going? Turns out, energy, focus, and drive aren’t just about willpower—they’re about physiology. And once you understand how to work with your body instead of against it, everything changes. In this episode, I’ll break down: ✅ How dopamine…
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How NOT to Run a Coaching Business (And What to Do Instead)
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19:55Most coaches think success comes down to generating leads, closing sales, and hitting revenue goals. But what if I told you that’s exactly why so many struggle to grow a real business? In this episode, I share a behind-the-scenes experience with a business mentor that perfectly illustrates how NOT to run a coaching business. If you’ve ever wondered…
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Episode 65 - The #1 Reason Clients Choose Other Coaches Over You (And It’s Not Price)
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16:56Ever wondered why some coaches effortlessly attract and retain clients while others struggle—even when their prices are the same (or higher)? In this episode, I’ll break down: ✅ The hidden factor that makes clients choose other coaches over you ✅ Why struggling with sales and retention isn’t about marketing—but something deeper ✅ The simple shift t…
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Episode 64 - Why You Feel Like You're Never Good Enough—And How to Fix It
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20:14If you constantly feel like you're behind, like your coaching business isn't where it ‘should’ be, or that you’ll finally be happy once you reach that next milestone—you need to hear this. I’ll break down: ✅ Why your coaching program always feels like it’s not good enough ✅ The mindset shift that will make you feel more accomplished today—without c…
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[Special Guest MJ Lennon] - Episode 63 How to Become a High Performer No One Can Compete With
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1:27:30In this episode, MJ Lennon interviews me as we dive deep into the strategies that every business owner needs to optimize their physical and mental performance. Running a business is a constant emotional roller coaster, but with the right tools, you can ride the highs and navigate the lows like a pro. Whether you're a fitness business owner, running…
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[Special Guest Chris Bradley] - Episode 62 How to Create Consistent Income in Your Fitness Business
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58:50Are you stuck in the feast-and-famine cycle in your fitness business? In this episode, I sit down with Chris Bradley, founder of The MRR Agency, to discuss how fitness coaches can build consistent, predictable income through Monthly Recurring Revenue (MRR). We’ll dive into: Why you're in the feast-and-famine cycle and how to escape it for good. How…
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Episode 61: I Tested This New Sleep Supplement For 30 Days To Fix My Sleep - Here's What Happened
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19:37I tested this new, relatively unknown sleep supplement for 30 days to see if it could fix my sleep—and the results were surprising. In this episode you'll learn: Whether this sleep supplement actually worked—and if it’s worth your time and money. But that’s not all this episode dives into… - The biggest mistake most people make when trying to optim…
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Episode 60: Feeling Like a Failure? Here’s How to Break Free
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23:36Ever feel like no matter how hard you try, you’re stuck in the same place? Like the harder you work, the heavier everything feels, and progress just isn’t happening? In this episode, we’ll explore: Why working harder just leads to burnout and isn’t the answer Why your current struggle doesn’t mean you’re inadequate The secret to moving forward fast…
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Episode 59: If You're Having A Bad Day - This Will Help
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17:58We’ve all been there—a bad moment spirals into a bad day, leaving you stuck in a cycle of negativity and frustration. But what if it didn’t have to be that way? In this episode, we’ll explore: How to stop a bad moment from becoming a bad day The secret to recalibrating your mindset fast Why positive thinking alone isn’t enough—and what actually wor…
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Episode 58: Why Fear Holds You Back - And How to Break Free [Pt 2]
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19:48To achieve your biggest goals, you must overcome your biggest fears. But what if fear isn’t the problem? What if fear is actually the path forward? Expect to learn how to shift your mindset and see fear as a tool for growth, the surprising truth about clarity and why you don’t need it to start, how self-doubt is keeping you stuck (and how to overco…
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Episode 57: Why Fear Holds You Back And How to Break Free [Pt 1]
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23:51To achieve your biggest goals, you must overcome your biggest fears. But what if fear isn’t the problem? What if fear is actually the path forward? Expect to learn how to shift your mindset and see fear as a tool for growth, the surprising truth about clarity and why you don’t need it to start, how self-doubt is keeping you stuck (and how to overco…
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Episode #56: The Secret Hack To Achieving Big Goals in Coaching and Business
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12:18Setting big goals is great, but the real game-changer? Breaking them into achievable milestones. In this episode, I share how focusing on small, consistent wins helped me level up—from coaching elite athletes to growing my business. If you’re tired of feeling stuck or overwhelmed by huge targets, tune in to discover a simpler, more powerful way to …
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Episode 55 - If Your Coaching Feels Stale, Here’s How to Rediscover the Excitement You Once Had
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15:02Are you starting to feel like coaching has lost its spark? Maybe you're questioning if this is really what you want to be doing for the next 20 years. If coaching has begun to feel routine, stale, or just not as exciting as it once was, this episode is for you. In this episode, we’ll dive into the simple, powerful reflection that can help you recon…
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[Special Guest Episode 54 - MJ Lennon] Are You Just Counting Reps? Here’s How to Become a Coach Who Transforms Lives
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54:07In this special episode, I’m joined by my good friend MJ Lennon, one of the top coaches in the fitness industry. Together, we dive into the critical difference between being a 'rep counter' and becoming a true coach who transforms lives. If you’ve ever felt like you’re blending in, losing the fulfillment of coaching, and struggling to make your bus…
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Episode 53 - The Michael Jordan Mindset That Will Help You Dominate the Coaching Game
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13:56Do you feel like you're constantly falling short compared to other coaches? Michael Jordan didn’t just rely on talent to become the best—he had a specific mindset that set him apart, and in this episode, I’m going to show you how to apply that same mindset to your coaching. This one mindset shift is the key to becoming the go-to coach in your field…
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Episode 52 - How to Break Free from the Cycle of Procrastination
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10:14Ever feel like you’re stuck in the same place, no matter how hard you try? You set big goals, but the fear of not doing it right—or not being good enough—keeps you from taking action. You’re not alone. In this episode, I’m going to reveal the real reason procrastination is holding you back and keeping you stuck in a cycle of frustration and doubt. …
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Episode 51 - Unlocking Peak Mental Performance With The Ketogenic Diet: How To Boost Mental Clarity And Take More Action
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15:27Struggling with brain fog, slow decision-making, or feeling stuck in your ability to take action? You’re not alone. Many entrepreneurs and professionals face mental blocks that hold them back from reaching their full potential. In this episode, I dive into a powerful yet simple strategy that nobody else is using—a step-by-step approach based on the…
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Episode 50 - Tired of Working Hard for Little Reward? Here’s How to Break Through and Succeed
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25:26Do you feel like no matter how hard you work, you're not making the progress you deserve? In this episode, we dive into that frustrating feeling of putting in all the effort but not seeing the rewards. Whether it's your business or your clients, the real problem might be a lack of clarity and direction. I’ll share two key shifts that helped me brea…
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Episode 49 - Here's What To Do When A Client Tells You They're Leaving
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14:39There’s nothing more frustrating than getting that dreaded message: “I think I’m going to stop for a while.” It's easy to let the news ruin your day, drag down your confidence, and send you into a spiral of self-doubt. But it doesn’t have to be that way. In this episode, I’ll share how you can stop that dreaded message from derailing your mindset a…
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Episode 48 - The Secret Strategy To Beat Procrastination And Remove Your Internal Parking Break
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18:31In this episode, I dive deep into a problem many of us face: procrastination. Drawing from my personal experience and lessons from Russell Brunson, I reveal the key to overcoming that internal "parking brake" that holds you back. If you struggle with the procrastination that keeps you from growing your coaching business, this episode will show you …
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Episode 47: Feeling Lost and Stuck? How Alice in Wonderland Revealed My Path
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12:31Do you often feel lost and stuck in your coaching business? Are you struggling to find your path while it seems like everyone else is moving ahead? You put in the effort, but without clear direction, it feels like you're going nowhere. This sense of being stuck can drain your motivation and make you question your abilities. Watching others succeed …
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Episode 46: The Unexpected Client Adherence Benefit Of Fasting
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13:44What’s Fasting got to do with adherence? Well… “Who cares? If there’s a strategy that’ll cure this headache of clients ignoring their plans I’ll take it!” There isn’t many things in coaching more frustrating than a client not following your plan You’re left with this constant feeling you’re banging your head against the wall, as they blame you for …
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Episode 45: The Hidden Strategy Top Coaches To Stop Feeling Spread Thin
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17:25Are you constantly feeling spread thin, struggling to juggle the demands of your coaching business while maintaining your own energy and performance? Do you find it hard to enjoy your work because you're always exhausted and overwhelmed? You pour your heart and soul into your coaching, only to feel drained and unproductive. The endless cycle of cli…
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Episode 44: Why Your Marketing Isn’t Working
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10:34Are you struggling to turn social media interactions into loyal clients? Do you find that despite your marketing efforts, potential clients aren’t engaging or buying your services? You post regularly on social media, trying to attract clients, but the response is lukewarm at best. You’re met with endless excuses and low conversion rates, leaving yo…
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