Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build products and experiences people love. Each day, they bring their companies and communities closer together. These are the stories of their work. The Uncommon community is powered by Common Room, the intelligent community growth platform that enables you to unlock community insights so you can grow happier customers, measure outcomes, and drive business imp ...
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28. DevRel for modern apps, with Chris Riley at HubSpot
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In this 32-minute convo, Chris Riley, Senior Manager of DevRel at HubSpot, talks about getting started in a DevRel career, the evolution of the DevRel industry, and leading DevRel for modern apps today—including creating developer-focused programs for devs at companies building products for "non-technical" users. Community and DevRel leaders perfor…
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27. Gaining cross-functional stakeholder investment in community work, with Alina Din at Retool
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In this 32-minute convo, Alina Din, Community Manager at Retool, talks about leading the Retool community and what it took to earn internal, cross-functional stakeholder excitement and investment to support and grow it. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, an…
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26. Building content and community around serverless development, with Jeremy Daly at Serverless Cloud
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In this 21-minute convo, Jeremy Daly, GM at Serverless Cloud, gives a glimpse into creating content that both empowers and brings communities together: newsletters, podcasts, blog posts, events, and talks. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build produc…
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25. Building community flywheels and having conversations B.C. (Before Community), with Community Executive Officer Rosie Sherry
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In this 25-minute convo, Rosie Sherry, Community Executive Officer and founder of Rosieland, talks about activating community engagement flywheels and having conversations that lead you to the right thing. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build produc…
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24. What's Web3 and how community builders should think about using it, with Mark Tan and Mike Ma
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In this 13-minute convo, Mark Tan, Product and Community Builder for Web3 communities, and Mike Ma, co-founder at Research Rabbit, give us a foundational overview of what Web3 is and discuss how it might affect community building in the next year. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, …
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23. Building end-to-end user education solutions, with Lacey Kesler at Webflow
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In this 11-minute convo, Lacey Kesler, Senior Community Education Manager at Webflow, discusses how she and the team determine which educational programs they need to build, for who, and how. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build products and experie…
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22. The value of a cloud advocate, with Olympia Trumbower and Kyler Middleton at IAM Pulse
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In this 14-minute convo, Olympia Trumbower and Kyler Middleton, Head of Community and Cloud IAM Advocate at IAM Pulse respectively, talk about the importance of advocacy roles, onboarding as a new team member, and setting goals for the first 30, 60, and 90 days. Community and DevRel leaders perform incredible feats to grow, engage, and support thei…
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21. The who, what, why, where, when, and how of building an ambassador program, with strategic community consultant Jenny Weigle
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In this 16-minute convo, Jenny Weigle, Chief Community Officer and Strategic Community Consultant, lays out a timeline and roadmap for building an ambassador program including the who, what, why, where, when, and how. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and …
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20. Why community health matters so much, with Jared Jones at Moov
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In this 11-minute convo, Jared Jones, Director of Ecosystem and Partnerships at Moov, talks about why Moov's thriving open-source community was such a big factor in convincing him to join the team—and what it means for business success. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower the…
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19. Hands-on education + workshop design to empower technical builders, with James Beswick at AWS
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In this 12-minute convo, James Beswick, AWS Serverless DA team leader, talks about creating educational content and workshops that enable people to get started and grow with new technologies like AWS Serverless, including the Innovator Island workshop and the live, interactive Serverlesspresso kiosk. Community and DevRel leaders perform incredible …
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18. Building community with an open-source ethos, with Ale Murray at Confluent
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In this 29-minute convo, Ale Murray, Director of Community at Confluent, discusses how she and her team built the Confluent community on five pillars: Hackathons, Leaders, Digital Platforms, Conferences, and Meetups, how she empowers Confluent's community to build each other up, and what she looks for when hiring new community team members. Communi…
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17. The intersection of customer education and community empowerment, with Sandi Lin at Skilljar
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In this 41-minute convo, Sandi Lin, co-founder and CEO at Skilljar, discusses how investing in customer education is a triple win: A win for customers who just started with a product, a win for businesses that have more successful customers who drive more revenue, and a win for society to help close the income and skills gaps. Community and DevRel …
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16. The importance of building with and for your user community from the beginning, with Shahed Khan at Loom
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In this 24-minute convo, Shahed Khan, co-founder of Loom, discusses the importance of building with and for a product's user community from the very beginning and how he and his co-founders baked a reverence for community input and feedback into the organization at every level. Community and DevRel leaders perform incredible feats to grow, engage, …
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15. Building the SuperHi community, why and how, with Max Pete at SuperHi
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In this 12-minute convo, Max Pete, Community and Customer Support Lead at SuperHi, discusses co-creating and delivering programs, like community-run Accountability Clubs and AMAs, with the SuperHi community. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build prod…
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14. Bringing community to the C-suite and elevating community as a brand pillar, with Mary O'Carroll at Ironclad
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In this 34-minute convo, Mary O'Carroll, Chief Community Officer at Ironclad, talks about building Ironclad's community V2, what it means to have Community in the C-suite, and embracing community as a win-win in terms of empowering people and building a stronger business. Community and DevRel leaders perform incredible feats to grow, engage, and su…
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13. Community building through meetups, hackathons, and more, with Kyle Eaton at Superconductive
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In this 10-minute convo, Kyle Eaton, Growth Lead at Superconductive and Community Manager of Great Expectations, talks about building community through consistent programming like meetups, hackathons, and shared learning experiences. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their …
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12. Community as a differentiator, with Jake Randall at Common Room
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In this 12-minute convo, Jake Randall, Chief Operating Officer at Common Room, talks about the power of community to change the trajectory of business—today and in the future. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build products and experiences people love…
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11. Empowering great moderators, earning internal buy-in, and activating lurkers, with Evan Hamilton (formerly at Reddit)
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In this 51-minute convo, Evan Hamilton, Director of Community at HubSpot, former community manager at Reddit, and strategic community consultant, discusses the layers of community (audiences, fandoms, and true communities), effective ways for helping internal teams understand the impact of community work, how to set moderators up for success, and t…
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10. How and why the Friends of Lenny's Newsletter community came to be, with Lenny Rachitsky, author of Lenny's Newsletter
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In this 35-minute convo, Lenny Rachitsky, creator and author of Lenny's Newsletter and the "Friends of Lenny's Newsletter" community, discusses the inspiration behind Lenny's Newsletter, how the community got started, the added value community can bring to its members as whole, and what responsibility hosts and companies have to their communities. …
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9. Creating community-based courses and curriculums, with Kyle Hagge at Morning Brew
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In this 17-minute convo, Kyle Hagge, Lead Community Manager at Morning Brew, talks about building and designing community-based curriculums and implementing cohort feedback to uplevel the skills of every learner. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build…
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8. Balancing multiple communities and making community work more visible, with Gabrielle Leith at Bramble
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In this 14-minute convo, Gabrielle Leith, Community Manager at Bramble, discusses balancing multiple communities' needs and making the community more discoverable across surfaces. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build products and experiences people …
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7. From starting Salesforce's Trailblazer community to defining strategies for 100s of communities, with Erica Kuhl at Erica Kuhl Consulting
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In this 54-minute convo, Erica Kuhl, community consultant and strategist, talks about distilling her learnings across 17+ years building the Salesforce Trailblazer community into core strategies for building communities across market spaces, sizes, and scopes. Community and DevRel leaders perform incredible feats to grow, engage, and support their …
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6. The intersection of community management and Developer Advocacy, with Tessa Kriesel and Rachel Sunderland at Lacework
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In this 12-minute convo, Tessa Kriesel and Rachel Sunderland, at the time both at Lacework, discuss hiring for and stepping into a new community management role, and how to empower new community team members to be successful from the start. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower…
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5. Intentional Diversity & Inclusion in community building, with Steph Nakano (formerly at Coda) and Jephtah Abu (formelry at Amberfi)
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In this 13-minute convo, Steph Nakano and Jephtah Abu discuss specific actions community leaders can take to bring more diversity, equity, and inclusion into both their communities and the internal teams that support them. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses,…
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4. Holding the door open for others and reaching new folks in the developer community, with Ryland Goldstein at Temporal
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In this 13-minute convo, Ryland Goldstein, Head of Product at Temporal, discusses how he and the team are working to open up Temporal to a broader set of developers. Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build products and experiences people love. Each day…
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3. Creating a well-defined community building strategy and what we can all learn from Gordon Ramsay, with Richard Millington at FeverBee
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In this 49-minute convo, Richard Millington, community consultant, founder at FeverBee, and three-time author, discusses what every community builder can learn from Gordon Ramsay: Do less so you can focus more on what truly delivers value. It starts with creating a well-defined community strategy. Community and DevRel leaders perform incredible fea…
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2. Making developer education accessible and how to show up for your community, with Jeff Barr at AWS
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In this 25-minute convo, Jeff Barr, VP & Chief Evangelist at AWS for over 20 years, talks about the importance of making developer education accessible and approachable, showing up for your community both in-person and online, and truly welcoming new members into community spaces. Community and DevRel leaders perform incredible feats to grow, engag…
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1. Creating internal advocacy through stakeholder roadshows and building the Asana Together program, with Joshua Zerkel at Asana
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In this 35-minute convo, Joshua Zerkel, Head of Global Engagement (Community and Lifecyle) at Asana, discusses the importance of internal roadshows to evangelize community within your company, why reporting on two types of metrics—program health metrics and business impact metrics—is table stakes, and building community programs with end goals in m…
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Community and DevRel leaders perform incredible feats to grow, engage, and support their communities, empower their businesses, and build products and experiences people love. Each day, they bring their companies and communities closer together. These are the stories of their work. The Uncommon community is powered by Common Room, the intelligent c…
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continue reading