Master the best of what other people have already figured out. Each episode uncovers hard-earned wisdom from CEOs, renowned scientists, and true masters of their craft, delivering insights you can use in work and life. TKP is for those who understand continuous learning is the ultimate competitive advantage. My Books: https://fs.blog/books Instagram: https://instagram.com/farnamstreet LinkedIn: https://www.linkedin.com/in/shane-parrish-050a2183/ Join over 700,000 people who read my weekly ne ...
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5 minute summaries of The Knowledge Project podcast episodes. Get the best insights and ideas in much less time.
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How to Think (and Work) Like a Billion Dollar Investor | Adam Karr
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Adam Karr outlines his personal framework for finding success in life and business. He shares insights into hiring the best CEOs (even if you have just ten minutes to talk with them), what CEOs he avoids, the simple ideas you should take seriously, the correlation between people's writing and their performance, and more. This episode is packed with…
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Whole Foods Founder: The Biggest Myths About Capitalism, Getting Rich, & Finding Happiness
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In this episode, John Mackey takes us from the inception of SaferWay—the precursor to Whole Foods—to building one of the most successful natural food empires in the United States. He shares how a life-altering experience shifted his consciousness about food and health, leading him to pioneer the organic food movement. Learn about the delicate balan…
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Tour de Force: The Story of a $10M Sock Brand | Rob Fraser
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From commanding the cycling circuit with Team Canada to building an 8-figure enterprise, Rob Fraser reveals the sophisticated mental models that drive exceptional performance. This isn't about sports metaphors—it's a masterclass in translating elite competitive principles into business strategy. Rob Fraser is the owner and operator of the sock comp…
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The Blueberry Billionaire | John Bragg
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Through contrarian thinking and patient capital deployment, John Bragg built two multi-billion-dollar businesses from a remote village. John Bragg is the entrepreneur behind Oxford Frozen Foods, which processes over 50% of the world's wild blueberries, and Eastlink Communications, the largest private telecommunications company in North America. Thi…
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The Mac and Cheese Empire | Erin Wade
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When Princeton-educated attorney Erin Wade left law to open a restaurant, she didn't just create award-winning comfort food—she engineered a revolutionary workplace culture. This conversation reveals how she transformed an Oakland mac and cheese restaurant into a laboratory for modern management principles. Wade shares her groundbreaking 'color cod…
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The Storytelling Expert: The Architecture of Influence | Matthew Dicks
1:58:07
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Matthew Dicks reveals the sophisticated frameworks behind storytelling mastery—an essential skill for leaders who need to persuade, inspire, and drive change. Far from basic presentation tips, this conversation deconstructs the psychological elements that make stories an instrument of influence. Learn the strategic principles of narrative architect…
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The Marketing Expert: A Masterclass in Strategic Positioning | April Dunford
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Former IBM executive April Dunford reveals the sophisticated frameworks behind market leadership. This isn't about marketing tactics but how category leaders reshape markets to their advantage. Drawing from decades of experience, Dunford shares the nuanced art of market definition, competitive positioning, and strategic narrative. These are essenti…
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Top Entrepreneur on Building a Multi-Billion Dollar Company | Brian Halligan #200
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From Cambridge startup to NYSE heavyweight, HubSpot co-founder Brian Halligan reveals the sophisticated frameworks behind scaling a $30B enterprise. Now a Sequoia Capital Senior Advisor, Halligan shares rare insights into the nuanced decisions that separate exceptional companies from merely successful ones. Learn the strategic principles of modern …
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Esther Perel: Cultivating Desire | #199
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Few episodes in The Knowledge Project’s nine-year history have impacted people’s relationships and lives more than when Esther Perel shared her infinite wisdom for the first time in 2019. Shane and Esther discuss how the stories you tell yourself shape how you see the world (and what to do about that), the important conversations to have at the beg…
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Top Psychologist: Toolkit to Accomplish Your Hardest Goals
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Shane Parrish and Maya Shankar dive into the complexities of identity and personal transformation. They explore how significant life changes can reshape one's sense of self and explain how to navigate these transitions. Maya shares her personal stories and tips on making proactive choices and keeping a flexible, layered sense of self. They also dis…
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The Science of Raising Exceptional Humans | Michaeleen Doucleff
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What ancient wisdom and modern science reveal about raising exceptional children. Through years of anthropological research and scientific inquiry, NPR correspondent Michaeleen Doucleff uncovers the counterintuitive principles that shape human development across cultures. This isn't about quick fixes or parenting hacks—it's a deep examination of ho…
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#196 Brent Beshore: Business Brilliance and Happiness at Home
2:15:53
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Succeeding in both life and business is very difficult. The skills needed to scale a company often clash with those required to cultivate a thriving home life. Yet, Brent Beshore seems to have cracked the code—or at least he's actively working on it. In this conversation, he spills his secrets on excelling in both arenas. This episode is split into…
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#195 Morgan Housel: Get Rich, Stay Rich
1:38:50
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The skills it takes to get rich are drastically different from the skills it takes to stay rich. Few understand this phenomenon more than Morgan Housel. He's identified unique lessons about wealth, happiness, and money by studying the world's richest families and learning what they did to build their wealth and just how quickly they squandered it a…
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"Therapy is Destroying Our Kids" | Abigail Shrier
1:20:06
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Investigative journalist Abigail Shrier reveals an uncomfortable truth: our culture's overwhelming embrace of therapy might be harming the next generation. In this thought-provoking conversation, she challenges conventional wisdom about mental health, drawing from extensive research and disturbing patterns among lifelong therapy patients. Learn whe…
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Top Performance Psychologist: What it Takes to Win | Dr. Jim Loehr
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What if reaching the next level of success wasn't determined by another skill, degree, or course but by something that changed on the inside? That's what Dr. Jim Loehr believes, and in this episode, he reveals everything he knows about mental toughness and winning the mind game. Shane and Loehr discuss the radical importance of the stories you tell…
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The Architecture of Scale: Building a $200m Business | David Segal
1:11:36
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From a single storefront to a $200M enterprise, David Segal reveals the sophisticated frameworks behind building a category-defining business. Learn the counterintuitive principles that separate exceptional operators from average founders, including the hidden challenges of success and the strategic tension between working in versus on your busines…
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#191 Dr. Rhonda Patrick: Diet Essentials For Healthy Living
1:31:43
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Shane Parrish sits down with the renowned biochemist Dr. Rhonda Patrick to explore the intricate world of nutrition and health. Dr. Patrick provides a deep dive into the role micronutrients play in our daily health, detailing how deficiencies and insufficiencies in vitamins, minerals, fatty acids, and amino acids can lead to serious health issues o…
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