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Influence impacts everything: from what we buy, to what we watch, to how we take care of ourselves, and even how we vote. The #1 thing that kids now want to be when they grow up is an influencer! Join us each week on The Influence Effect podcast by SheSpeaks, as Aliza Freud talks with influencers, creators and experts in the industry about the impact of this $21 billion dollar industry that shapes our culture.
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SheSpeaks, Incorporated Is a 501 (C) (3) Nonprofit Community Based Women’s Organization.SheSpeaks’ Platform Is a Place for Women and Young girls To Connect, Educate, Be Empowered To Build Trusting Relationships, Share Their Identity, Develop Their Purpose ~To Bloom And Be Great!
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In this follow-up episode, we are thrilled to dive deeper with our guest, Taz Zammit. Listen as Taz shares her fascinating journey from being a dancer and tennis player to making waves in the Australian Football League and beyond. Discover how she has shattered gender norms and thrived in male-dominated industries, including sports and DJing. What …
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In this episode, we sit down with viral TikTok creators and TANDA Ventures founders, Taz Zammit & Alessia Allfree. Their inspiring journey has led them to become Australia’s most celebrated Lesbian couple. They turned their lockdown account into a large social media account with a deeply engaged community. With over a million followers, they have b…
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In this episode, we talk with Sherri Langburt, the founder and CEO of BabbleBoxx, about the recent news regarding a potential TikTok ban in the United States. We discuss the impact this may have on the creator economy, brands, and advertisers, as well as the broader implications for the social media landscape. Sherri shares her insights into how br…
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Join us for Part 2 of our episode with beauty industry and social media expert, Mimi Banks. In this episode, we dive into the evolution of the beauty industry and explore how transparency, accountability, and a two-way conversation have become key in the relationship between brands and consumers. Mimi shares her insights on how the rise of social m…
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Part 1 of Two Episodes In this episode, Aliza sits down with social media expert and beauty maven, Mimi Banks. With years of experience in the beauty industry, Mimi helps us break down the shift from more traditional spokespeople in industry, to more traditional influencers (bloggers) to the multi-faceted creators and influencers of today. The conv…
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In this week's episode, Aliza welcomes Joey Fortman, an original mom influencer or "mom blogger." While she’s no longer in the influencer/creator space, Joey offers the perspective of someone who has seen the industry from the beginning. In this episode, we tackle the evolution of influencer content, the role of children in social media, their righ…
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In case you've yet to encounter the #TradWife Trend on your social media feed, you should know that it's been sparking some debate. Our guest, Victoria Yost from Thyme and Tenderness helps us break down the #TradWife or "Traditional Wife" niche on social media and helps us answer, just what is a Trad Wife and is the controversy behind the content j…
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This episode is sponsored by Prudential. Meghan Allen is a customer and paid promoter of Prudential Financial. To learn more about the material terms of her relationship with Prudential, please go to shespeaks.com/PrudentialDisclosureMeghan. This podcast is provided for educational purposes only. It is not intended to be, nor should be construed as…
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Join us as we sit down with Gen-Z content creator, mental health and chronic illness speaker & advocate, Gigi Robinson. Gigi was a guest on the show back in 2022 and walks us through her own personal journey, working to overcome personal health struggles and advocating for content creators in regard to pay and mental health. You'll hear how Gigi's …
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How do you build a life worth living? In this latest episode of The Creator Effect podcast, Lan Phan shares with us her journey of overcoming adversity, finding purpose, and reclaiming her life. Lan built a community on LinkedIn and social media to be of service to others during the pandemic. Lan's NEW book, Daily Secrets to Finding Success, Happin…
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Are you finding yourself making more impulse purchases lately? You're not alone. With the rise of social media, the temptation to buy is just a scroll away. But have you ever stopped to consider whether social media is the reason behind your spending habits, or if your emotions affect how you shop? In this episode, we dive into the discussion with …
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We sat down with Jill Smokler, the creator of the original parenting website, Scary Mommy. We discuss how she started her popular website and community in 2008 to her latest venture, She's Got Issues. Jill shares her experiences in the creator space, from the early days of blogging, building a community and monetizing. Jill also takes us through th…
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In the vast social media landscape, pet content remains a favorite, grabbing our attention with cuteness, humor, and heartwarming moments. In this episode, Aliza discusses some of the reasons we love 'petfluencers' and the positivity they bring to our feeds. Our guest, Avanti Fernandes, shares the remarkable story behind her account, Olive & Daisy.…
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How much do influencers & creators impact our culture and the decisions we make? What has been the role of female creators and influencers in the evolution of the creator industry? Our guest in this episode is Jo Piazza, a journalist, best-selling author, and host of the popular podcast “Under the Influence,” We sit down to discuss the cultural imp…
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In this episode, we sit down with the incredibly talented influencer & content creator, Kristen Sellentin. In a now-viral post, Kristen shares with us what prompted her decision to reveal her half-a-million-dollar earnings in 2023. We talk about her desire to inspire women through her transparency and the power of community. Kristen also breaks dow…
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In this episode, we dive into a topic that many of us know little about, but all of us are affected by: death. Our guest is the fascinating Kari Northey, a funeral director and content creator who uses her popular social media channels to educate people and dispel myths in the often misunderstood funeral services industry. Kari shares her journey i…
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On today's episode, we sit down with industry expert Jessy Grossman, founder of Women in Influencer Marketing (WIIM). Jessy shares her journey from talent management to founding a community for women in the creator and influencer space. We discuss the evolution of the industry, the distinction between creators and influencers, and the empowering op…
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At the top of this episode, Aliza shares the key takeaways and highlights from the most recent SheSpeaks community predictions survey. Our guest this week is the multi-talented Samery Moras, a former Taekwondo Team USA athlete and passionate dog lover. Samery shares her journey to overcome her fears and achieve success as a Taekwondo champion, head…
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In this episode of The Creator Effect, we sit down with social media expert, Lia Haberman to explore the evolution of the creator and influencer space. Lia shares her extensive experience and background, discussing the shift from the early days of content creation, blogs to social media and the emergence of creators and influencers. The conversatio…
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In this episode, we welcome Marina Iakovleva, the creator behind “Dating Beyond Borders." For over eight years, Marina has been exploring the cultural differences in dating and relationships around the world. She shares her journey and evolution in content creation, the challenges she has faced on changing social media platforms, and her shift towa…
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In this episode, we speak with Davida Roach, a successful influencer and creator (Davida's Diary), about her journey to build a brand, community, and advocacy centered around confidence. Davida shares her inspiring story of resilience, determination, and using her platform for a greater purpose. Starting with personal hardship and homelessness, Dav…
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Our guest on this episode is content creator, comedian and actress, Vanessa Sirias. Vanessa is a Nicaraguan American who is putting her culture on the map through her social media content. In 2020, she became a TikTok sensation within the Latino community by posting relatable content of shared experiences within the community. She has covered topic…
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How do influencers and content creators influence how we shop, vote, work, and even keep up with our health and wellness? We asked the SheSpeaks community questions about the impact of influencers on their decision, and the responses are truly surprising! In this episode, we are sharing the key takeaways from our results, exploring some of the insi…
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Motherhood isn't perfect and Mary Hendricks From Picking Daisies podcast and @theverymarylife is on a mission to create a supportive online community that is open, honest and judgement free. In this episode, we talk with "relatable AF" mom and businesswoman, Mary Hendricks. She originally took to social media to post about fitness and ended up crea…
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What is it like when your family's life is on display on social media or your kids aspire to be influencers? On this episode, we sit down with Anite Gashumov, also known as @mummy_anite on Instagram. Anite is recognized for her relatable and entertaining family content, which often features her husband and two boys. In this episode, we delve into: …
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Alexandria Drzazgowski was able to take six months off from her business to plan a wedding and still made a full-time income. Her international food blog: The Foreign Fork, made it all possible. In this episode, Alexandria comes on to talk to us about the unique way her website makes her money. She shares that blogging isn't dead. In fact, it is on…
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In this episode, we get into a conversation about female relationships and how they present themselves online. On the show, we have female friendship coach , host of the Friend Forward podcast, and resident friendship expert at Bumble, Danielle Bayard Jackson. Danielle helps us to understand the complex dynamics that can present themselves in femal…
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Don't miss today's exciting announcement: starting October 25th we will now be called The Influencer Effect, but it will still be brought to you as always by us the team at SheSpeaks. Over the past few weeks we have been mentioning our podcast direction changing to focusing on Influencer's stories and women's influence online and we are excited abo…
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Audrey McClelland has over 18 years of experience as an influencer, a true first in the influencer industry. Starting as a parenting blogger in 2006, Audrey has shifted gears to maintain her success in an ever-changing industry successfully. To this day, she runs the popular website (Mom Generations), and social media channels with loyal audiences …
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In this episode, we are joined by Emily Lynn Paulson, the author of "Hey Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing." Emily experienced massive success as a leader in a well-known multi-level marketing company. She quickly rose to the top of the organization but left after the MLM took its toll on her life, he…
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Danyelle Sargent Musselman is a former sports anchor & television personality of 13 years for networks like ESPN , Fox Sports, and the NFL network. Danyelle started her career as a female sports anchor in a male-dominated industry. Danyelle is now married to Eric Musselman, head coach for the men's basketball team, the Razorbacks, at the University…
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Our guest on this episode is Kacie Rose, an American living her dream life in Italy while sharing content with a community of over 1.5 million people. Kacie wasn't always a full-time content creator; it was a career she fell into after falling out of love with her professional dance career in New York City. Kacie decided to take a chance and took a…
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In this episode, we speak to Mollie Daniela, also known as The Pink Princess of content creation and founder of Fluent in Pink . Mollie advocates for self-expression, wearing pink, fashion for all sizes, and having fun with clothes. Her content has been garnering more and more attention, with several pieces of content going viral, and she has even …
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In this episode, we talk to Michelle Schroeder-Gardner of Making Sense of Cents to discuss her remarkable journey from a mountain of student loan debt to full-time travel and 7-figure blogging. Learn about affiliate marketing, financial independence, and the power of a positive money mindset. Her longstanding and popular site, Making Sense of Cents…
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Don't miss our new season announcement, where we share the exciting update on the changes you can expect to hear on the show. The first episode of next season will start next Wednesday 9/13. Listen to the announcement and join us here every Wednesday for new episodes. Want more from SheSpeaks? * Sign up for our podcast newsletter HERE! * Connect wi…
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Should you save for retirement or your kids college? How can I learn about personal finance if I was never taught? These are questions we tackle on today’s episode with financial spokesperson and money expert Laura Adams. She’s an award-winning author who hosts the weekly, top-rated Money Girl podcast with over 40 million downloads and named one of…
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Our guest on this week's episode is Kimberly Seals Allers, an award-winning journalist, five-time author, and advocate for women's health, particularly focused on black maternal health. Kimberly explains the alarming statistic that black women are three to four times more likely to die in hospitals, with a shocking mortality rate 12x higher than wh…
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In this episode, we welcome licensed psychologist and mental health expert, Dr. Justine Grosso. We discuss how to define trauma and the connection between our emotions, what we feel and our body/nervous system. This episode is for anyone who is struggling with trauma, calming themselves, PTSD, people-pleasing tendencies, anxiety or depression. In t…
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In this episode, we dive into the importance of community among women in business and why it's okay to pivot in your career. Our guest is the very successful marketing and communications leader, Jennifer Cho. Jennifer first started her career in the music industry with a rap label, pivoted to sports, served as CEO of The Wing, and is now the founde…
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Our guests in this episode is the founder of ProSomnus and author of Morning Leaves, Laing Rikkers. Laing is on a mission to educate people on the warning signs of Obstructive Sleep Apnea (OSA), especially after losing her sister to sleep apnea complications at the age of 46. Laing and her company have developed a life-changing device for those wit…
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In this episode, we speak to Michelle Grosser from The Calm Mom podcast about how to be more in tune with yourself. She teaches us how we can check in with our emotions, especially in the midst of busy, daily lives and ensure our values, boundaries, and needs are being met. We also cover: How to acknowledge your inner critic and "Mom Guilt" Underst…
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In this episode, our guest is DKNY's PR star, Aliza Licht. Aliza who was the anonymous voice behind DKNY's social media, left her career to set out for entrepreneurship and rebranding herself. She is now the author of Leave Your Mark and On Brand, where she explains how and why everyone should brand themselves to uplift their presence and career. W…
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👑Bonus Episode 👑 SheSpeaks 9th Annual Te'te A Te'ta Women's Conference was all about our Set Time for Women. Queen, this is your time to be who God has called you to be for such a time as this. 💖Highlights💖 - Queen, speak to yourself with Kindness - Understand how God views you and the power He has given you - Being a Queen is your Birthright! Bonu…
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Today on the show we have on Dr. Dawna Ballard, an expert in chronemics—the study of time as it is bound to human communication. She teaches us how we cannot control time, but we can control our attention and the importance of balance in our lives. We also discuss: The power of saying "no" The life-changing effects of meditation Managing your atten…
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In this episode, we talk to Maya Lau, the creator, host and exec. producer of the podcast, Other People's Pockets. With an impressive career in investigative journalism, Maya has won awards and shared stories that keep the government accountable and crack down on injustices. We also cover why we should talk about our money and what we are making an…
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In this episode, we speak with Hena Doba, a 20-year career journalist and anchor at Cheddar News. We talk about her professional & empathetic coverage of some of the biggest news stories of our lifetime, such as 9/11 and Sandy Hook. Hena also shares with us how she rose in her career despite discrimination and the pushback for her to be on TV. You'…
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Today we have on Mara Glatzel, author of Needy: How to Advocate for Your Needs and Claim Your Sovereignty. We talk about how to reconnect with ourselves again, how to ask what you need in a relationship and how to rebuild a positive relationship with your mind and body. Your needs are important and this episode will remind you of that and how to ex…
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