The official podcast for the Social Media Strategies Summit. Devoted to highlighting real-world case studies from the top brands & universities so that you can implement these proven methods to grow your business.
…
continue reading
Welcome to the ROC Social Media Strategies podcast, where amazing things happen.
…
continue reading
1
Seeking Over Striving - Christian Entrepreneur, Financial Freedom, Social Media Strategies, Online Business, Side Hustle
Beth Nygard-Christian Life & Business Coach for Burnt-out CEOs
Do you want to slow down and seek God in your business but don’t know what that actually looks like or where to begin? Are you sick of the side hustle, obsessing about how to make more money, and constantly strategizing about social media, content creation, and maketing? Would you love to have more time in the day to get your to-do list crossed off, to rest, and to be more present with your family? Do you know you need to do things differently but trying to figure it feels too overwhelming b ...
…
continue reading
1
The Ashly Locklin Show: Social Media Marketing & Sales Strategies for Female Entrepreneurs
Ashly Locklin
Welcome to the Ashly Locklin show, hosted by Dr. Ashly Locklin. Ashly built a 7-figure business on social media in the midst of motherhood and is passionate about helping female entrepreneurs build wildly successful & profitable businesses online. On this podcast you’ll be given her best marketing, mindset, and sales strategies to help you love the process and scale your business to 6-figures & beyond.
…
continue reading
1
Content Marketing School: Strategies for Business Growth, social media marketing, LinkedIn growth, Live broadcasting, AI content creation, and business tips for B2B professionals, consultants, and entrepreneurs ...
Annette Richmond, MA
Welcome to Content Marketing School: Strategies for Business Growth where the focus is on content creation and marketing, AI content creation, video recording techniques, social media marketing, Live broadcasting, and LinkedIn growth.___________________ This podcast is designed for B2B professionals, consultants, and entrepreneurs asking these questions:_ How can I get can I use AI to create content?_ How do I get more followers on LinkedIn? _ How can I get comfortable recording videos?_ How ...
…
continue reading
1
Social Media for B2B Growth: LinkedIn Strategies and Tips
LinkedIn Expert & Trainer - Michelle J Raymond
Are you ready to unlock the full potential of LinkedIn for your B2B growth? Welcome to the Social Media for B2B Growth Podcast, where Michelle J Raymond brings you the latest strategies and insights to elevate your LinkedIn game. Join Michelle and industry experts each week as they delve into: - Effective LinkedIn Social Selling Techniques: Learn proven methods to boost your sales and expand your network. - Building Engaging LinkedIn Communities: Discover how to create and sustain a vibrant ...
…
continue reading
1
24. Why we get burnt out trying to make more money and grow on social media.
29:26
29:26
Na później
Na później
Listy
Polub
Polubione
29:26
As an entrepreneur, the whole point of having a business is to make money and be successful, correct? As a Christian, we also know that choosing God’s will is our ultimate purpose in life, so how do we do both? What if God calls you do to something that isn’t going to be successful by the world's standards? What if the business He calls you to, or …
…
continue reading
1
New LinkedIn Feature That’s Driving Insane Impressions—Find Out How!
19:56
19:56
Na później
Na później
Listy
Polub
Polubione
19:56
Learn the latest updates on LinkedIn, including a new feature that’s helping users achieve unbelievable impression numbers. From company page updates to profile enhancements, Michelle covers everything you need to stay ahead on LinkedIn. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MI…
…
continue reading
1
064 - Developing Your Reputation As A Thought Leader (Share What You Know)
33:38
33:38
Na później
Na później
Listy
Polub
Polubione
33:38
Send us a text My long-time friend, Hannah Morgan, Job Search Strategist, Career Sherpa, joined me to discuss how thought leadership can elevate your content marketing efforts. Hannah has been sharing content on LinkedIn and publishing a highly-regarded newsletter for 15+ years, it was a treat to have her join me. Topics included: 🔹What is thought …
…
continue reading
1
Episode 51: Pricing your Offers, What the MRR World Got Wrong, & How to Increase your Revenue
30:32
30:32
Na później
Na później
Listy
Polub
Polubione
30:32
Pricing your offers is an art and it can either draw in your ideal clients or push them away. Learn how to price your offers and increase your revenue with a strategic offer suite in this episode of The Ashly Locklin Show. Here’s a preview of what you’ll learn in this episode: What to consider when pricing your offers What the Master Resell Rights …
…
continue reading
1
23. Financial Security: How to have peace when you don't know the next step of the plan.
15:58
15:58
Na później
Na później
Listy
Polub
Polubione
15:58
In this episode we’ll chat about financial security. Is it REALLY security, or a false sense of security? Do you get nervous when you don’t know the entire blueprint, then start controlling or over planning? Are you afraid to take the risk when God calls you to act on something without showing you the end game? Let's renew our money mindset and sen…
…
continue reading
1
What Should I Post on a LinkedIn Company Page?
18:01
18:01
Na później
Na później
Listy
Polub
Polubione
18:01
What content works on a LinkedIn Company Page to generate business growth and avoid the pitfall of just broadcasting at your Page followers? Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ Key moments in this …
…
continue reading
1
Episode 50: Increase Cash Flow with These Digital Offers & Manifest More Money like an Olympian
43:38
43:38
Na później
Na później
Listy
Polub
Polubione
43:38
Creating a strategic offer suite is key when scaling your income. Learn the 5 different digital offers you can create to increase your cash flow plus what we learned from the Olympics in terms of manifesting & succeeding in this episode of The Ashly Locklin Show. Here’s a preview of what you’ll learn in this episode: What the Olympics taught us abo…
…
continue reading
1
22. Living out God's promises during the drama of economic stress, election year, and personal discouragements.
22:54
22:54
Na później
Na później
Listy
Polub
Polubione
22:54
Is your nevrous system stuck in fight or flight mode? Are you constantly waiting for the other shoe to drop? When we are waiting for the bad thing to happen, we are tricking ourselves into thinking that we can predict the future. Only God is sovereign. We do not hold the power to predict the future so why do we try to? As a Christian entrepreneur i…
…
continue reading
1
Stop Your LinkedIn Profile From Costing You Business Opportunities
17:45
17:45
Na później
Na później
Listy
Polub
Polubione
17:45
When was the last time you updated your LinkedIn profile? If the answer is the last time you went for a new job or maybe even not at all, then listen in to how you can fix this and win more opportunities for business growth. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to t…
…
continue reading
1
21. The difference between manifestation and positive mindset: How scripture verses and Truth can change our thought patterns and attitudes.
41:45
41:45
Na później
Na później
Listy
Polub
Polubione
41:45
Have you tried manifesting? Do you have a vision board in place? Have things worked out the way you have wanted them to? Or do you feel like not matter what you manifest, it doesnt matter. If you don't believe in manifesting, do you feel like you are stuck in certain thought patterns? Do you think you are just wired a certain way and you cannot cha…
…
continue reading
1
R.A.T.E Your LinkedIn Posts to Boost Impressions for FREE
17:41
17:41
Na później
Na później
Listy
Polub
Polubione
17:41
Want your LinkedIn posts to be seen by more people without paying for ads? Steal my formula to R.A.T.E your personal or company page posts before they go live to boost your impressions. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. h…
…
continue reading
1
063 - How To Write Your First Book (And Why You Should)
31:36
31:36
Na później
Na później
Listy
Polub
Polubione
31:36
Send us a text Wondering if you can (and should) write a book? The answer is, YES!!! In this episode, Michelle B. Griffin, Personal Branding and PR Training, Standout Women, joined me to share tips and techniques to help you make publishing your book a reality. Topics included: 🔹Why you should write a book (yes, you do have something to say) 🔹How t…
…
continue reading
1
062 - Accelerate Trust With Your Prospective Clients (Share Video Content)
12:54
12:54
Na później
Na później
Listy
Polub
Polubione
12:54
Send us a text Whether you like it or not, video isn't going anywhere, Video consumption, across platforms keeps growing. And consumers, your potential clients, say they want to see more video from businesses they support and prefer to learn about products and services through video. In this solo episode, I share various tips on short-form video In…
…
continue reading
1
20. Using the armor of God against burnout, fear, financial stress, and anxiety.
29:31
29:31
Na później
Na później
Listy
Polub
Polubione
29:31
Please open your Bible and follow along with me (if you're able) for scripture encouragment! Ephesians 6:10-20 talks about the armor of God, and in this episode I will talk about it how we can use it against the stress of entrepreneurship. Today's stressors, social media pressures, burnout, economic uncertainties, and the constant hustle to make mo…
…
continue reading
1
LinkedIn Page Advocacy: Use Your Page to Cheer On Your Team
16:56
16:56
Na później
Na później
Listy
Polub
Polubione
16:56
Learn how to transform your LinkedIn Company Page into a dynamic force that drives team motivation and brand success. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ Key moments in this episode: 00:00 LinkedIn…
…
continue reading
1
061 - Avoid These Virtual Event Mistakes (Tips From An Event Producer)
23:54
23:54
Na później
Na później
Listy
Polub
Polubione
23:54
Send us a Text Message. If you run any type of virtual event this episode is a must listen. After several years of hosting a variety of virtual events, I know that even a LinkedIn Live show or webinar on Zoom can be a challenge. That's why I decided to share some clips of my conversation with Christopher Johnson, Virtual Event Producer and Voiceove…
…
continue reading
1
060 - 4 Styles of Social Media Video (And How to Use Them In Your Content Mix)
29:08
29:08
Na później
Na później
Listy
Polub
Polubione
29:08
Send us a text Video is one of the best ways to accelerate the Know, Like, and Trust factor with prospective clients. Not only do they see you and hear what you say, they can see your expressions and body language. This is why adding videos to your content mix is essential. In this episode, I share clips from my guest spot on LinkedIn live coach Gi…
…
continue reading
1
19.Three reasons why you don't say "NO," and the secret to setting boundaries.
26:28
26:28
Na później
Na później
Listy
Polub
Polubione
26:28
Do you say yes to every opportunity? Is it hard for you to say no, even when you know you should? Whether you're a #boundaryboss or you suck at having boundaries, chances are you still say "yes" to things you shouldn't. If you are burnt out, overwhelmed, and tired of carrying a plate that is way too full, this episode is for you babe! It's time to …
…
continue reading
1
059 - Know, Like, and Trust: The Secret Formula for Business Success
10:32
10:32
Na później
Na później
Listy
Polub
Polubione
10:32
Send us a text 'People prefer to work with (and hire) those that they know, like, and trust,' is one of those long-time sayings because it's true. That's one of the reasons referrals are so powerful. When someone sends you a referral, they pass some of the know, like, and trust they have with that person, to you. In this solo episode, I share how c…
…
continue reading
1
Episode 49: What’s Really Happening When You Aren’t Seeing Success in Your Business & How to Change It: Mindset, Manifestation, and Strategy
27:59
27:59
Na później
Na później
Listy
Polub
Polubione
27:59
Are you putting in the work? Doing all the things? Following all the “hacks” but still not seeing the results you desire? This episode will help you navigate the highs and lows of entrepreneurship, manifest what you want, and most importantly, become the person capable of achieving your biggest goals. Join us as we break down practical steps to sca…
…
continue reading
1
LinkedIn Profile vs Company Page. Where Should You Post?
17:43
17:43
Na później
Na później
Listy
Polub
Polubione
17:43
The great debate continues. Where should you post on LinkedIn for maximum business results? Is the popular answer the right answer? You might be surprised. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ Key m…
…
continue reading
1
18. If you’re sick of feeling burnt out, it’s time to put your identity in Christ so you can stop stressing about money.
17:00
17:00
Na później
Na później
Listy
Polub
Polubione
17:00
Today we are talking about identity. Where is yours rooted? Your business? Wealth? Success? Material things? Your kids? Your social media following? Or is it rooted in Christ? If you would've asked me I would have said of course it's rooted in being the daughter of the King…but my perception of my loyalty was greatly skewed and God had to knock me …
…
continue reading
1
058 - Unlock The Secrets To LinkedIn Audio Event Success
35:51
35:51
Na później
Na później
Listy
Polub
Polubione
35:51
Send us a Text Message. Felipe Cofino, Director of People & Culture, PRB, joined me to share some tips and techniques he learned hosting several successful, engaging audio events. Topics included 🔹The advantages of choosing audio events instead of LinkedIn Lives 🔹 Tips to plan and organize panels and guests for audio events 🔹Advice for people who w…
…
continue reading
1
Episode 48: Increase Sales with these 3 Simple Strategies
27:56
27:56
Na później
Na później
Listy
Polub
Polubione
27:56
Ready to have buyers holding their phones, ready to jump on your offers as soon as your email hits their inboxes? New offers, old offers, and everything in between? Unlock 3 simple strategies to increase sales in this episode of The Ashly Locklin Show. Here’s a preview of what you’ll learn in this episode: What your offer & movie releases have in c…
…
continue reading
1
17. Sick of hustling to make more money? Try this strategy instead.
21:37
21:37
Na później
Na później
Listy
Polub
Polubione
21:37
Tired of constantly planning, strategizing, and stressing about how you're going to make more money? Is this hustle for your dream life and your vision board making you feel exhausted, and actually, resentful? Are you sick of feeling like everyone is killing it and you're over here treading water? How many 7-figure business coaching courses have yo…
…
continue reading
1
Why I Back LinkedIn Newsletters and I Think You Should Too
18:34
18:34
Na później
Na później
Listy
Polub
Polubione
18:34
Here are five reasons to start a LinkedIn newsletter for your business. Lets explore why LinkedIn newsletters are a strategic tool for businesses aiming to outsmart the LinkedIn algorithm and drive business growth. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Pre…
…
continue reading
1
BONUS EPISODE:Confessions of an Entrepreneur-Hustle, Burnout, Wealth, Sobriety & Bible Study
45:31
45:31
Na później
Na później
Listy
Polub
Polubione
45:31
I was trying to figure out how to update everyone on all the things on my Instagram and couldn't do it so here it is on this podcast episode! I am super excited for all the work things coming ahead: Faith-Led Coaching for Christian Entrepreneurs, a Bible Study Course, a Daily Devotional Journal, a memoir (eek!!!), and a Non-Profit..... oh my.... An…
…
continue reading
1
16. Overwhelmed, Frustrated, and Ready to Quit? Biblical Encouragement to Keep Going!
27:09
27:09
Na później
Na później
Listy
Polub
Polubione
27:09
Are you at a breaking point where you want to throw in the towel and quit your job? Do you feel overwhelmed, out of alignment, and trapped in what you're doing in your calling? I have felt this way too many times and God showed me loud and clear it's a result of me NOT obeying His commands 100%. I had subconciously tried to compromise and manipulat…
…
continue reading
1
057 - How To Feel Confident (And Look Good) On Video
31:53
31:53
Na później
Na później
Listy
Polub
Polubione
31:53
Send us a text Joseph Rosenfeld, Image Consultant / Image Maker, Joseph Rosenfeld, LLC, joined me to share some advice on how to feel confident and look great on video. Topics included 🔹How we can feel more confident in ourselves 🔹What to wear (and not to wear) on video, broadcasts, etc. 🔹Background considerations when you're on a Live broadcast An…
…
continue reading
1
LinkedIn Post Ideas Running Dry? 5 Instant Content Sources
19:47
19:47
Na później
Na później
Listy
Polub
Polubione
19:47
Let's tackle a common challenge faced by many: running out of LinkedIn post ideas. Michelle J Raymond shares her top five go-to sources for content inspiration, helping you and your team overcome creative blocks and maintain a consistent LinkedIn presence. Discover practical tips and strategies to keep your content pipeline flowing and engage your …
…
continue reading
1
15. Being Authentic and Vulnerable on Instagram: What Content to Post on Social Media and Why.
19:19
19:19
Na później
Na później
Listy
Polub
Polubione
19:19
In a world where social media seems like a matrix of fake perfection, how do we know if and when we should post the downfalls of entrepreneurship? Do you look at everyone else's accounts and think they have it all figured out? Does it leave you feeling like you are a failure? Does the perfection we see on social make you feel like you can't get you…
…
continue reading
1
14. Feeling stuck? Encouragement to push past the fear and doubt so you can trust God and step into your faith-led purpose.
23:39
23:39
Na później
Na później
Listy
Polub
Polubione
23:39
Are you feeling stuck? Is fear, doubt, and the the unknown keeping you from making necessary moves to step into your God-given purpose? Do you need to have all the answers infront of you before taking action? What are you gripping tight to that is keeping you from what God wants to give you? In this episode I talk about the pain of letting go and s…
…
continue reading
1
LinkedIn Thought Leadership for Business Success
21:56
21:56
Na później
Na później
Listy
Polub
Polubione
21:56
LinkedIn is the perfect platform for building thought leadership for both individuals and brands to influence B2B buying decisions and drive business growth. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ Key…
…
continue reading
1
13. The Importance of Making More Money to Make a Kingdom Impact.
21:38
21:38
Na później
Na później
Listy
Polub
Polubione
21:38
This episode is fresh from me returning from our mission trip to the Dominican Republic! There are so many things God showed me there that I get to share with you! One major thing was the importance of making money and it's role in making a kingdom impact. It's true that we don't want to idolize money, but it is also true that it is a necessary too…
…
continue reading
1
12. Aligning Your To-Do List With Your God Given Purpose
22:29
22:29
Na później
Na później
Listy
Polub
Polubione
22:29
In this episode of "Seeking Over Striving," we dive into the importance of setting boundaries and realigning your daily tasks with God's will. I will guides you through a heart audit to evaluate all the priorities in your life, helping you understand why you're doing what you're doing and if it truly serves God's purpose. I shares my personal journ…
…
continue reading
1
Dominate LinkedIn With This Lesser Known Tactic
22:02
22:02
Na później
Na później
Listy
Polub
Polubione
22:02
If you want to win at LinkedIn, let's discuss the vital role of LinkedIn analytics in evaluating and enhancing your LinkedIn strategy. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ Key moments in this episod…
…
continue reading
1
11. Is Your Dream House on Your Vision Board? Focusing on the Eternal Over the Temporal.
20:00
20:00
Na później
Na później
Listy
Polub
Polubione
20:00
I'm cool with vision boards and dreaming about the "perfect forever home," but our minds should always be laser focused on dwelling in the house of the Lord forever. Surely goodness and love will follow me all the days of my life, and I will dwell in the house of the Lord forever. Psalm 23:6 NIV This is such a beautiful end to this chapter and I lo…
…
continue reading
1
056 - Optimize Your Office For Productivity and Success, Now!
30:47
30:47
Na później
Na później
Listy
Polub
Polubione
30:47
Send us a text Lisa Morton, Holistic Interior Design / Feng Shui, Pure Living with Lisa Morton, joined me to share how to use feng shui principles in your office to increase creativity and productivity. Topics included 🔹What feng shui actually is and descriptions of the 5 elements 🔹How using feng shui principles can increase creativity and producti…
…
continue reading
1
10. Searching for Abundance? You'll Find it at God's Table and P.S. You're Invited
22:09
22:09
Na później
Na później
Listy
Polub
Polubione
22:09
Do you find yourself hustling,doing all the things, and striving to prove yourself? Guess what, you don't have to, you're already anointed by your Father. Where do you seek comfort when you're overwhelmed, burnt out, stressed, and feeling hopeless? Well good news babe, you don't need to meal prep tonight 'cause He's prepared a table for you! Ok bad…
…
continue reading
1
055 - Showcase YOU Now With Personal Branding Photos
33:05
33:05
Na później
Na później
Listy
Polub
Polubione
33:05
Send us a text Personal branding photos are a great way to connect with potential clients. Scott Lawrence, Headshot / Personal Brand Photographer, Scott Lawrence Photography, joined me to share some ways to highlight your personality and style with personal brand photos. Topics included 🔹What are "personal brand" photos, and why we need them 🔹Tips …
…
continue reading
1
3 Biggest LinkedIn Challenges Addressed at Linked Summit
17:36
17:36
Na później
Na później
Listy
Polub
Polubione
17:36
Back from speaking at the Linked Summit (Denmark), Michelle J Raymond addresses the three most frequently asked questions at the event, which highlight significant challenges businesses face when leveraging LinkedIn for growth. Key moments in this episode: 00:00 Linked Summit Denmark 2024 01:58 The Importance of LinkedIn Company Pages 03:03 Conflic…
…
continue reading
1
09. Trusting God Through the Valleys of Running a Small Business
15:50
15:50
Na później
Na później
Listy
Polub
Polubione
15:50
Psalm 23 - Bible Study Book with Video Access: The Shepherd With Me: Rothschild, Jennifer: 9781430093268: Amazon.com: Books You can get the Psalm 23 study I refernce in the link above! Enjoy! Pop in the FB group and let us know how you are liking it if you decide to go through the study XOXO! Join the FREE private FB group- HERE The valleys of entr…
…
continue reading
1
BONUS: Getting Real About Struggling With Alcohol as a Christian Woman
26:22
26:22
Na później
Na później
Listy
Polub
Polubione
26:22
This bonus episode is my testimony of how I was finally able to fully surrender to God and give Him everything, including control of my business. I was stuck in sin, believing lies. limiting beliefs and carrying around guilt and shame. I didn't believe God would really show up for me, so I spent years hustling, trying to prove myself, and striving …
…
continue reading
1
08. Restoring Your Soul to Work for His Name's Sake
27:36
27:36
Na później
Na później
Listy
Polub
Polubione
27:36
What is your go-to when it comes to restoring your soul? Or what is your go-to when you're stressed, overwhelmed, not feeling good enough, or afraid? Do you strive to make more money? Do you try to control (which is sneaky self-sovereignty!) every detail in your business? Do you think stuff will make you feel better? Food? Alcohol? Vacation? Nothin…
…
continue reading
1
07.Seeking Satisfaction Beyond Money and Resting in Grace
29:49
29:49
Na później
Na później
Listy
Polub
Polubione
29:49
Are you striving for more money to feel secure, safe, and comfortable? Do you think you will rest when -fill in the blank- is done? Do you find yourself saying 'as soon as I am done with this thing I will feel better'? Or, 'as soon as I have this much in my bank account saved I won't worry about money'? Or, 'if I could just make money quickly right…
…
continue reading
1
054 - Boost Content Engagement Now: Leverage Human Behavior Drivers
31:33
31:33
Na później
Na później
Listy
Polub
Polubione
31:33
Send us a Text Message. Terry Bean, Keynote Speaker / Coach and Trainer, TryBean, joined me to discuss 4 key human behavior drivers and how to create content that appeals to each of them. Topics included: 🔹Describing the 4 key drivers of human behavior 🔹Creating content that appeals to each driver 🔹Differences and similarities between popular asses…
…
continue reading
1
BONUS: Going All in With God-Biblical Encouragement for Christian Women in Business
21:16
21:16
Na później
Na później
Listy
Polub
Polubione
21:16
Do you feel like you're all in with God? Or do you feel like you're in it for the money? What is your biggest inspiration as a Christian Entrepreneur? In a modern world that worships wealth, strives for fame and finds inspiration on social media, it's easy to be distracted. On the constant quest to make money quickly, make money online so you can s…
…
continue reading
1
053 - Your Podcast Success Strategies: From Launch to Loyal Listeners
31:15
31:15
Na później
Na później
Listy
Polub
Polubione
31:15
Send us a text If you're thinking about starting a podcast, don't miss this episode. I started my first podcast (Smarter Career and Business Moves) 4+ years ago, and I picked up a few ideas. Shannon Russell, Career Transition Coach / Podcaster, Second Act Success Career Coaching, joined me to share some techniques to build podcast audience of loyal…
…
continue reading