Whether you’re thinking of becoming a freelancer, you are a freelancer, or you work with the freelance community, then you’ve come to the right place. Each week, we will put your questions to experts with the aim of making the lives of freelancers better – whether that’s through better efficiency, productivity, motivation, or something else. We’ll also be speaking with business owners who not only work with freelancers but truly understand the joys and pains of the freelancing community. For ...
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#60: Looking After Number One ft Michala Leyland
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Michaela Leyland is the founder of Wood For The Trees Coaching and a "hybrid" freelancer, as a performance and mindset coach, for the last 7 years. Michala believes that freelancers, and other business owners, should have greater clarity of their vision and then live their vision now, because our vision is very much possible right this minute, even…
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#59: Connect - Collaborate - Celebrate
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#EFWeek 2021 is an annual event focused on recognition and community building — providing freelancers with the opportunity to come together, focus on issues close to them and take collective action. In this episode, I chat with 2 of the founders of European Freelancers Week with other freelancers chipping in too. We talk about the state of freelanc…
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#58 We're All In It Together - ft Steve Folland & Frankie Tortora
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Steve Folland and Frankie Tortora are two heroes of mine, for all they give to supporting freelancers around the world. They run their own communities, podcasts, book clubs, and more and, in this episode, I felt it was time to get to know them a bit better. What made them set up their own communities? How does it help them and their members? What h…
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#57 - How To Be a Published Freelancer
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“If you don't see the book you want on the shelves, write it.” ― Beverly Cleary, American Writer But what is the writing process? Should I write with an ebook in mind or a printed version? How many words should it be? And, arguably most importantly, should I pitch it to a publisher or self-publish it? Even before your pen has been put to paper, the…
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#56 - Freelancing in a Pandemic - One Year On
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Ayo Abbas started her Marketing Consultancy with verve and energy. Then, a few weeks later, a global pandemic hit which impacted Ayo's ability to grow the business as planned. Did it dampen her spirit? Not at all. Like many freelancers, Ayo had to dust herself down, look for the opportunities in front of her and grow her not let the world around he…
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#55 - Why Freelancing is the Future of Work
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How has the pandemic changed the perception of freelancers? What value do freelancers truly add to the wider business community? How can freelancers get in front of the exciting businesses they truly want to work with, and the right people who work within them? How can freelancers help themselves when it comes to late payments? These topics and mor…
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#54 - Starting a Freelance Business in 2021 ft Nakita Gilbert
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What is it like to start a freelance business in 2021? How do you attract and win your first client? What is the transition from an office environment to a company of one like? How should you manage your time? There is a lot to focus on, both big and small, when starting a freelancing journey. On top of that, there is the matter of a pandemic too. …
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#53 - Starting a Freelance Business in 2021 ft Gareth Hawkins
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What is it like to start a freelance business in 2021? How do you attract and win your first client? What is the transition from an office environment to a company of one like? How should you manage your time? There is a lot to focus on, both big and small, when starting a freelancing journey. On top of that, there is the matter of a pandemic too. …
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#52 - The Geek’s Guide to Growing Your Freelance Business
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“Look back to learn how to look forward.” - Jo Girard There is so much data available to us that understanding which data is most relevant to our freelance business, and how to use it efficiently, can be a daunting task. This week, we start to unearth the hows, whats, and where, to understand where we are in order to move forward. Katie Thompson In…
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#51 - Starting a Freelance Business in 2021 ft Deborah Frampton
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“The way to get started is to quit talking and begin doing” – Walt Disney What makes someone start a business in 2021? How different is it from when you started yours? This week, Ed chats with the first in a series of freelancers who launched their freelance careers in 2021. In this first episode, we meet Deborah Frampton, a VA from Trowbridge in W…
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#50 - Managing Clients, Communities & Circles, Jots & Tittles
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Last week, Ed spoke with Freelance Heroes members, Les Howard, for (almost) weekly "Thank Freelance it's Friday - Live" show on Youtube and Facebook. As ever, during the conversation, they spoke about the hot topics raised in the Freelance Heroes community. This week, they covered: Tips for Managing Clients What is the Imposter Syndrome to you? Com…
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#49 - Collaboration, Happipreneurs, and Why Micro Biz Matters
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Some people dip their toes in the pool of support offered to others. Tony Robinson OBE dives into the deep end and has been a long vocal campaigner for freelancers, micro-businesses, and (more recently) those excluded by Government support during the Covid pandemic. What drives him on? How can freelancers, and other business owners, help each other…
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#48 - Productivity, Procrastination, and Overcoming the Struggle
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Of the many technologies and emotions that freelancers need to juggle, productivity is one that is so often talked about in the Freelance Heroes community. It comes up time and time again, since before the pandemic began, during (unsurprisingly), and it'll no doubt come up after. However, we know why we are freelancers and what work we need to do, …
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#47 - How to Motivate Yourself When You're Just Not Feeling it
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How do you fan the flame of creativity and keep going when doubt and fear are threatening to put it out? How do you find motivation when you don't know where you're going? What's the difference between motivation and a spark? What can I do to get myself motivated in the morning? Motivation matters. But it’s also mysterious. We all know what it feel…
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#46: You're The Business ft Anna Codrea-Rado
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Anna Codrea-Rado is a journalist, podcaster, and campaigner, and her writing appears in the New York Times, the Guardian, BBC, Wired, and many others. She writes about business, culture, and technology, with a particular focus on working life. In 2021, Anna published her first book, "You're The Business" which includes everything from finding clien…
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#45: Pitching Your Business: Getting It Right Online
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Last week we looked at tools to grow a freelance business and those who play the biggest part in that are our clients. This week, we look at how to best pitch ourselves and our business, when speaking with new and existing clients. To help you with this, Ed speaks with Jenna Davies, who has worked with hundreds of entrepreneurs and business owners …
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#44: Releasing The Handbrake from Your Freelance Business
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In this latest episode, we take a look forward to how you, as a freelancer, can pick up the pace of growth in your business. Ed talks with author, entrepreneur, and business coach, (and Guinness World Record holder) Robin Waite, about the actions he has taken and the lessons he's learned as an agency owner and freelancer. Robin also answers your qu…
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#43: Building a Generation of Freelancers
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Since setting up in 2013, Digital Mums have supported thousands of women and mothers to learn new skills and to gain digital confidence, and even have big ambitions to support a million women by 2025. In this week's Freelance Heroes Podcast, we speak with Digital Mums' Co-Founder, Kathryn Tyler to learn more about the Digital Mums story, We learn m…
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#42: Pricing, Saying No, and the Image of Freelancing
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This week, we cover 3 key topics that affect all freelancers. It's all part of a new weekly Livestream called, "Thank Freelance it's Friday" in which Ed is joined by a guest to chat through the most popular topics that have been raised in the Freelance Heroes community. The 3 questions that we answer in this podcast include: What does it mean to be…
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#41 - Why Freelancers Are Key to ContentCal's Success
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Freelancing does have an image problem. This is why, across the Freelance Heroes community, we like to play our part on improving that and shout about the benefits of freelancers to many bigger businesses out there. From time to time, as we have done previously with Coconut and Farilio, we like to talk to a business that truly understands the freel…
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#40 - Solo: How to Work Alone (and Not Lose Your Mind)
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If you’ve ever worked for a bigger business, you will be aware of the experience of immediately slotting into a structure of work that was in place before we arrived. The hours, the tools, the environment, etc., have already been set. We just need to learn what they are so we can do the job on day one. However, when you started, did you think about…
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Do all freelancers really need a client contract? If so, what should it contain and is an email sufficient? What is IR35, how does it affect me and what do I need to do? What is the best way to get clients to pay me on time? What does GDPR mean for Brexit? How important are privacy policies and what do they cover? Do freelancers need to register a …
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#38: The Relentlessly Helpful Guide to Linkedin
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Linkedin is the World’s largest professional network, with over 722 million members worldwide. In the UK, there are over 30 million users, which may not sound a lot compared to Facebook and Instagram, but right now there are prospective clients and other freelancers to learn from too.So, what are the no-brainers when it comes to updating your Linke…
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#37 - Managing Mental Health as a Freelancer
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The results of a report, to be published by Leapers, states that "64% of freelancers state that stress, anxiety, or poor mental health has had a negative impact on their ability to work, but only 29% say that looking after their own mental health is part of their plan to build a successful business." In this week's podcast, I put your mental health…
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How positive are you feeling right now? How do you look for the positives when you’re feeling the opposite? How do you stay positive? And what impact does this all have on your freelance business? This week's Freelance Heroes podcast aims to bring some positivity to you and your freelance business, and Ed would love to know how you go about that yo…
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#35 - Just Ask: Why Seeking Support is Your Greatest Strength
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In Freelance Heroes, we often talk about how no business owner, freelancer, etc knows all that’s needed to run & grow a business, and if 2020 taught us one thing, it’s that we frequently experience new challenges that we’re unprepared for. This is why having a reliable network is invaluable, to help you navigate it all and, if you haven’t already, …
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#34 - Telling Your Freelance Story During a Pandemic
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This week’s guest, Helen Deakin, recently wrote a blog post for Freelance Heroes entitled “Telling Your Freelance Story During Coronavirus” in which she included “Telling your freelance story – explaining who you are, how you can help, and demonstrating your values – is more important now than ever.” She added “As a freelancer, you have your own br…
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#33 - Songwriting in the Rain: The Impact of 2020 on a Freelance Singer-Songwriter
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2020 has affected freelancers in so many different ways and in this week's episode, we focus on the musical career of singer-songwriter, Paul Henshaw. Paul had a goal to build a business as a performer and to be entirely self-sufficient from it. All was going well having released a new album towards the end of 2019, but we all know what happened so…
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This time of year can be a lonely one when you’re a freelancer, with no office parties to attend. Highlighted, of course, by the restriction of movement in a pandemic. But all is not lost. Put on your Christmas jumper, and grab your favourite festive food and drinks, as this week, we invite you to our first Freelance Christmas Podcast Party. We wil…
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#31 - The Personality of Freelancing
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Seth Godin once wrote that “people do not buy goods and services. They buy relations, stories, and magic” Mark Schaefer wrote that “Research shows that trust in companies, brands, and advertising has declined worldwide 12 years in a row. Who do people trust? Other people!” The advantage we have as freelancers is that we are our brand. We don’t have…
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#30 - A Podcast About Podcasting
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Podcasting is all about giving your freelance business a voice. As we learn, in this episode, the average number of different podcasts that a podcast fan listens to is 6. In this week's episode, podcast producer and expert, Charles Commins, shares his knowledge on the reasons for starting a podcast, the equipment you need to get going (whether on a…
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#29 - Relocation, Relocation, Relocation
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If this year’s pandemic wasn’t enough to create a business strategy rethink, Freelance Journalist Jenny Stallard also moved to a new house from the city of London to rural Oxfordshire. How did the move impact Jenny’s freelance business? What about her close network of freelancers who lived near her? And what does the future look like? All these que…
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#28 - Why Asking For Help is a Sign of Strength
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Manchester-based freelancer, Lisa Gust, is not one to ask for help. But in November 2020, this translator, copywriter, and teacher of German as a foreign language, wrote a heartfelt post, asking for help, in the Freelance Heroes community. Why now? What was it about her current situation that made her feel that this was the right time? What impact …
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#27 – The Strength of a Freelance Community
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Being part of any community takes time and commitment. Like a physical networking event, you cannot just walk in and expect others to come flocking towards you. So how much time should you commit? And how do you measure what you get out of it? Also, if it’s not all about selling and letting people know what you do…what is the point of it all? In th…
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#26 - Understanding Marketing for Freelancers
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Marketing is a topic that comes up frequently in the Freelance Heroes community, so it's a surprise that we've left it until Ep26 to talk about it. Well, it is worth the wait, as Ed puts your questions to Marketing Strategist, Georgina Lewindon. Georgie is the owner of Glew Marketing and a strategic marketing consultant who specialises in helping s…
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#25 - Survival Skills for Freelancers
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Sarah Townsend is a Freelance Marketing Copywriter and Editor, who set up her business in 1999. In June 2020, she published her first book, "Survival Skills for Freelancers: Tried and tested tips to help you ace self-employment without burnout" and in this episode. Ed chats with Sarah to understand how freelancing has changed for her in the last 20…
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#24 - Being Freelance and Black
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The Office of National Statistics reports that 2% of the UK's self-employed population class themselves as "Black/African/Caribbean". In this episode, Ed talks with Lauren Rosegreen, Toks Adebanjo Coyle, and Ella Orr about being freelancers and black. Lauren Rosegreen Lauren is new to freelancing, having set up her business in 2020 providing conten…
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#23 - Growing a Freelance Business
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Alex Hughes hasn't had a conventional upbringing. He was almost kicked out of home, became a father at 14, and left school. Since then he has grown as a person and has spent the last 4 years building a portfolio of businesses in varied industries that continues to scale, with a brilliant team of Directors in each business driving them forward, and …
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#22 - Why Big Business Needs Freelancers
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Matthew Mottola is the co-author of "Human Cloud: How Today's Changemakers Use Artificial Intelligence and the Freelance Economy to Transform Work" and Co-Founder of Venture L, a platform for freelancers to run their business. In this episode, Matthew talks about the importance of freelancers the startup and growth of bigger businesses, how they ca…
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#21 - Freelance Business Month ft Elina Jutelyte
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Freelance Business Month is an initiative designed to unite the European freelance ecosystem and to show the power of growing independent businesses. It was founded by Freelance Event Manager, Elina Juteyte, who tells us more about what lead her to start the event, why being part of a community is so important to her, and how she sees the European …
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#20 - How Freelancing Has Changed in 20 Years
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Mary Whitehouse quit her job in 1998 and launched her Copywriting and PR business. In this episode, we learn from Mary how freelancing has changed for her, and how her lessons learnt over the last 2 decades can help those running or setting up their freelance business in 2020. Learn more about Mary at word-service.com…
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Episode 19 - Starting Out in 2020 - 6 Months In ft Amy Solon
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In Episode 11, we met 3 brand new, fresh out of the box, freelancers, who chose this of all years to start their freelancing journey. In this episode, we catch up with one of them, Amy Solon, to learn more about how her journey has been, what she's learnt, what the highs and lows have been, etc - all aimed at helping anyone else who is thinking of …
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Episode 18 - Starting Out in 2020 - 3 Months In ft Carla Barker
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In Episode 11, we met 3 brand new, fresh out of the box, freelancers, who chose this of all years to start their freelancing journey. In this episode, we catch up with one of them, Carla Barker, to learn more about how it's been, what she's learnt during her first 3 months, the highs, the lows, etc - all to help anyone else who is thinking of start…
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Episode 17 - Starting Out in 2020 - 6 Months In ft Jyoti Rambhai
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In Episode 11, we met 3 brand new, fresh out of the box, freelancers, who chose this of all years to start their freelancing journey. In this episode, we catch up with one of them, Jyoti Rambhai, to learn more about how it's been, what she's learnt, the highs, the lows, etc - all to help anyone else who is thinking of starting their freelancing jou…
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Episode 16 - 5 Top Tips for Freelancers
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This week, we look back at some of the 15 episodes so far and rediscover a few of the many lessons learned, thanks to Merlie Calvert, Bernie J Mitchell, Kate Atkin, Dr. Meg Aroll, Kathryn Peden...and a bonus tip too. Enjoy.
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Episode 15 - How a Community Saved My Business
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Sarah English is, like 2m others in the UK (and millions more across the world) a freelancer who, in May 2019 did something radical. She reached out to a business and asked for help. What makes this story stand out is how vividly she painted the desperate state her business was in, and then what followed. It's a fascinating story. https://www.write…
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Episode 14 - ExcludedUK ft Anneka Hicks
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In May, Anneka Hicks teamed up with two other colleagues to create ExcludedUK with a goal of creating a long-term supportive community of like-minded individuals who were all passionate about supporting one another through the Covid crisis, having been excluded from the same support as other taxpayers. In this episode, Anneka talks openly about the…
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Episode 13 - Freelancers Union ft Rafael Espinal
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Freelancers Union has grown extraordinarily since it's launch in 1995. Set up to support freelancers in New York, there are now 500,000 members across the United States. In this episode, Ed chat's with their President, Rafael Espinal, to learn more about who they are, how they support their many members, and we compare notes about freelancing in th…
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Episode 12 - Anti-Sell ft Steve Morgan
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Steve Morgan is an SEO Consultant with over 10 years Online Marketing Experience. In 2019 he published "Anti-Sell: Marketing, Lead Generation and Networking Tips for Freelancers Who Hate Sales". In this episode, Ed learns more about Steve's freelancing experience that lead him to write this book, as well as explore a few of the nuggets contained wi…
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Episode 11 - Starting as a Freelancer in 2020
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This week, we meet Carla Barker, Jyoti Rambhai, and Amy Solon who, – in the middle of this new world we call 2020 – have just started their new freelance businesses and have agreed to take us (and you) with them through the highs, lows, and lessons of their new journey. First, Ed chats with all 3 to learn more about who they are, why they're starti…
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