Join us weekly as we unpack the latest trends, strategies, and insights in digital marketing. From SEO to social media, the expert team from Multimediax dives deep to provide actionable advice and interesting insights. Whether you're a seasoned marketer or new to the game, grab your drink of choice and tune in for your weekly dose of marketing inspiration and education.
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Do you like moderately entertaining people? Well, YOU'RE IN LUCK. Meet Michelle and Chelsea, your new favorite female filmmaker duo. Follow them as they candidly talk about their journey living out their 20’s while finding humor along the way.
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Experience the craft of wine with Sip On This, the podcast that brings the wine tasting experience directly to you. Swirl, see, sniff and sip. Listen, learn and laugh.
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Need advice from some super smart women about your career, love life, or maybe what to do with all that rage you're feeling? Comedy writer Ashley Nicole Black (Full Frontal with Samantha Bee) brings her popular DAME advice column, "Sip On This," to life, pulling in amazing guest co-hosts like Ijeoma Oluo, Samantha Bee, Rebecca Traister and more to answer listeners' questions.
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E15: Growing Up In The Digital Era: Gen Z's Nostalgic Reflection On Technology!
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Join hosts Bianca and Ryan as they take a nostalgic trip down memory lane, discussing what it was like growing up in a world with limited technology and witnessing rapid technological advancements over the years. From playing outside and enjoying simple childhood games to the introduction of iPads and smartphones, they share their unique perspectiv…
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EP14: Google Search Algorithm Leak: What we know!
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Naj, Nick and Emad discuss the recent Google search algorithm leak and review some key findings.Autor: Multimediax
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EP13: The Power of Emotion in Marketing: Creating Emotional Connections with Consumers
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Emotions play a significant role in consumer decision-making. In this episode, we explore the power of emotional marketing and discuss strategies for creating emotional connections with consumers through storytelling and branding.Autor: Multimediax
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EP12: The Evolution of Email Marketing: Strategies for Success in a Saturated Inbox
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In this episode, we explore the changing landscape of email marketing and share effective strategies to cut through the noise and engage with your audience.Autor: Multimediax
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EP11: The Power of Personalisation: Using Data to Deliver Tailored Digital Experiences
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In this episode, we explore the impact of increased personalisation in digital marketing, discussing how businesses leverage consumer data to create customised experiences for their audience.Autor: Multimediax
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EP10: The Changing SEO Landscape: AI And The Rise Of Video Content
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The Changing SEO Landscape: AI And The Rise Of Video Content Attention spans are getting shorter and screen time is going up. In this week's episode, we discuss how the SEO industry is changing thanks to the rise of AI and video content.Autor: Multimediax
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EP9: Word Travels Fast, Misinformation Travels Faster
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Word Travels Fast, Misinformation Travels Faster In this week's episode, the Multimediax team unpacks the viral spreading of misinformation on social media platforms and the implications it can have on society. We dive into how user error and calculated algorithms combine to make a recipe for social media disaster.…
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EP8: How To Plan And Prepare For A Cookieless World
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A cookieless world is coming and it's waiting for no one. In this week's episode, we discuss exactly what this means for advertisers and how you can prepare your business now to ensure minimal disruption.Autor: Multimediax
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EP7: Crafting Controversies: The Art of Influencer and Brand Publicity Stunts
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In this episode, we take an insider look into the world of influencer and brand publicity stunts, unpacking the hidden strategies behind the not so "accidental" controversies.Autor: Multimediax
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EP6: Balancing Your Budget: The Ideal Split Between Content Creation And Ad Spend
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When budgets are tight, it can be tough to know which spend will get the best return. In this week's episode, we debate the importance of ad spend vs content creation for digital marketing success.Autor: Multimediax
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EP5: Inside The World Of Influencer Brand Trips
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Inside The World Of Influencer Brand Trips In this episode, we talk about all things influencer brand trips. From influencer selection to detailed deliverables, we dissect all the ins and outs behind the trips the internet loves to hate.Autor: Multimediax
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EP4: To Degree Or Not To Degree: Pathways to Success in Marketing
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School then university then job…? In this week's episode, we debate the importance of a degree for pursuing a career in marketing.Autor: Multimedia X
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EP3: The Illusion of Anonymity: The Story Your Online Activity Tells
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Is your phone listening to you? In this week's episode, the team exposes the reality of online tracking and explores the ethics of marketers utilising your data.Autor: Multimedia X
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EP2: Shopify Startup Guide: Essential Tips For Small Business Success
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Looking to launch your e-commerce business? In this week's episode, we talk about all things Shopify set up, from themes to policies and everything in between.Autor: Multimedia X
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EP1: Digital DNA: Is The Internet Really Forever?
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We’ve all heard the internet is forever but what does that really mean? In this week's episode, we discuss exactly how much data you are giving over and the ways you can use it to your advantage.Autor: Multimedia X
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Sip On This - Episode 18 - Oak Farm Vineyards
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Sip On This - Episode 18. While tasting some unique varietals, including Albarino and Fiano, we play a fun vocabulary game in this episode of Sip On This with the winemakers of Oak Farm Vineyards from Lodi, California. Do you know what #enology is? We learn about this and many other wine terms in this informative podcast. Visit siponthis.org to see…
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Sip On This - Episode 17 - Napa Valley Life Magazine
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Sip On This - Episode 17. In this special podcast episode, we not only taste good wine, but have an in depth conversation about the wine lifestyle with the President and Owner of Napa Valley Life Magazine, Kevin Evans. We discuss our top places to visit in Napa, including wineries, restaurants, hotels and resorts. Tune in to Sip On This and check o…
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Sip On This - Episode 16 - Tenuta Luce
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Sip On This - Episode 15. We travel to the Tuscany region of Italy, to the village of Montalcino, and taste the elegant wines of Tenuta Luce, a winery that began as a collaboration between Italian vintner Vittorio Frescobaldi and his American friend Robert Mondavi. In this episode, Luce's Technical Director, Stefano Ruini, leads us in a tasting of …
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Sip On This - Episode 15. We visit La Crema's tasting room in the town of Healdsburg in Sonoma, California. It's a label that is widely known but what you may not know is that this winery focuses mostly on cooler climate areas, including Monterey and the Russian River Valley, which makes their wines more delectable. Join winemaker, Craig, as he pro…
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Sip On This - Episode 14 - Domaine Carneros
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Sip On This - Episode 14. Domaine Carneros is truly the quintessential Napa Valley experience. The chateau, on the southern tip of Napa, is easily accessible from San Francisco but reminiscent of France. The portfolio of sparkling and Pinot Noir wines will transport you into a romantic, noble place. Join winemaker Eileen Crane as she guides us on a…
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Sip On This - Episode 13 - Purple Heart
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Sip On This - Episode 13. This is truly a wine with a purpose. We honor and salute our American Veterans with this special episode of Sip On This featuring the Purple Heart Merlot-based blend. Purple Heart Wines makes an annual donation to the Purple Heart Foundation, an organization dedicated to serving the needs of military men, women and their f…
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Sip On This - Episode 12 - Silverado
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Sip On This - Episode 12. Silverado Vineyards is one of my go-to wineries in Napa because of the full effect: good wines, superfriendly, knowledgable and entertaining wine educators and the most amazing panoramic views of Napa. It's a must visit destination. Silverado produces a large variety of very accessible wines. Visit us at SipOnThis.org and …
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Sip On This - Episode 11 - Tuck Beckstoffer
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Sip On This - Episode 11. Making red blend wines is a craft and Tuck Beckstoffer does is with elegance. In episode 11, Roger visits Tuck Beckstoffer Wines which makes limited-production yet highly sought-after wines. Their Cabernet-based red wines have unique personalities. And each label has a lovely story attached to it. Visit us at SipOnThis.org…
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Sip On This - Episode 10 - Schramsberg
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Bubbles! In episode 10 of Sip On This, Roger and J'nai visit Hugh Davies, the second-generation owner and winemaker of Schramsberg, one of the oldest wineries in Napa. Hidden in the Diamond Mountain, just near the Calistoga district of Napa, Schramsberg is well-known for it's sparkling wines which has been served in the White House with every Admin…
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Sip On This - Episode 9. We go on an adventure to Australia - the Barossa Valley region specifically - to taste wines from some of the oldest vines in the world. In episode 9, Roger and J'nai chat with Hewitson winery's proprietor, Dean and sample decadent #riesling, #blend, #shiraz and two #mouvedre. Come taste the history of this old vine winery!…
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Sip On This - Episode 8 - The Farm Collective
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Sip On This - Episode 8. Love Now More Than Ever - it's a simple yet profound message promoted by the Tank Garage Wines. In episode 8, Roger and J'nai visit The Farm Collective who produces wine for three labels: Tank Garage Wines, T-Vine Winery and James Cole Estate Winery. Each property has a unique personality with dynamic wines. The winemaker, …
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Sip On This - Episode 7 - Chimney Rock Winery
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Sip On This - Episode 7. All the elements come together to make some of the most pristine wine from Napa's award-winning Stag's Leap District. Hosts Roger Chiang and J'nail Gaither visit Chimney Rock Winery, which easily accessible along the Silverado Trail, and is part of the Terlato Family. In an informative conversation, esteemed winemaker and G…
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Apologies for our mini hiatus! But this week we're back to talk about dating in the New Year and dealing with the notorious f*ckboys.
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Introducing Drilled: A true-crime podcast about climate change
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While you wait for the next season of Sip On This, binge season 1 of another hit Critical Frequency podcast: Drilled, a true-crime look at climate change. Season 1 explores the corporate-funded creation and spread of climate denial. https://itunes.apple.com/us/podcast/drilled/id1439735906?mt=2Autor: Critical Frequency
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Sip On This - Episode 6 - Rutherford Hill Winery
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Sip On This - Episode 6. If you simply want a fabulous day, go chill atop the hill at Rutherford Hill Winery which has marvelous views of Napa Valley or escape to their hidden wine cave. Hosts Roger Chiang and J'nail Gaither visit this spectacular winery, which is part of the Terlato Family, in the Rutherford AVA of Napa, California. In a lively co…
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Sip On This - Episode 5 - Charles Krug Winery
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Sip On This - Episode 5. Hosts Roger Chiang and J'nail Gaither visit the legendary and historic Charles Krug Winery, in the St. Helena AVA of Napa, California. This episode features Angelina Mondavi, a fourth generation winemaker from the esteemed wine family. Jim, the General Manager, leads a tour of the majestic property and offers a special samp…
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Introducing Peace of Mind, with Bhi Bhiman
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While you're waiting for season 2 of Sip On This, check out Peace of Mind with Bhi Bhiman. The first full-length album released as a podcast, Peace of Mind digs into the various issues behind this political album from singer/songwriter (and SOT theme song creator) Bhi Bhiman, from immigration to gender to voting rights, with thought leaders like au…
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Sip On This - Episode 4 - Beaulieu Vineyard
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Sip On This - Episode 4. Hosts Roger Chiang and J'nail Gaither visit Beaulieu Vineyard, the iconic winery in the Rutherford AVA of Napa, California. Wine educators Robert and Ed lead the unique wine tasting experience - a vertical and horizontal wine tasting - featuring their Clone and legendary George de Latour wines. Robert also shares a special …
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Robin Thede on Being the First, Being the Best, and Being a Boss
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In the season finale, Ashley's friend, actress, writer and comedian Robin Thede (the first Black woman to be a head writer on a late night show, The Nightly Show with Larry Wilmore, after which she hosted her own talk show on BET, The Rundown with Robin Thede) joins her to give advice on navigating career drama and being a boss. Episode sponsor: St…
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Sip On This - Episode 3 - Beringer Winery
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Sip On This - Episode 3. Hosts Roger Chiang and J'nail Gaither visit the iconic Beringer winery in Napa, California which is also known for being California's longest continually operated winery - even through the Prohibition period. Wine educators Ryan and Ed lead the wine tasting experience featuring many of Beringer's single vineyard and private…
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Ellevest CEO and co-founder Sallie Krawcheck Answers All Your Money Questions
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Not sure when or if you should invest? Which debts to pay off first? Think "investing" just means buying stock? Sallie Krawcheck has been working for years to make investing more accessible to women; she joins Ashley to answer all your questions about money and planning.Autor: Critical Frequency
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Charlotte Clymer on Owning Trolls, Managing Anger, and Fighting the Good Fight for Equality
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Activist and journalist Charlotte Clymer joins Ashley to answer questions about dealing with everything from anger to oppressive gender norms and how parents can push against them. Episode sponsors: Stitch Fix - visit stitchfix.com/siponthis to sign up and save 25% off when you keep your whole box. Ritual vitamins - visit ritual.com/siponthis to st…
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Improv Group and "The Teachers" Stars The Katydids on Getting Your Dream and Then Living with It
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The Katydids are six-woman improv group whose names are all a variation of Katie. Their popular web series was made into a hit TV Land sitcom, The Teachers, this year. In this episode they talk to Ashley and listeners about not just achieving a dream but what happens to your life once you're living that dream. Second City/Letters to Santa donations…
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Special Thanksgiving Episode with the Mom Who Gives the Best Advice, Angela Black
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In this special Thanksgiving episode, Ashley brings on her number-one go-to for advice—her mom, Angela Black—to tackle listeners' questions about parenting and family. Episode sponsors: StitchFix - stitchfix.com/siponthis, use the code SipOnThis Myro - mymyro.com/siponthis, use the code SipOnThisAutor: Critical Frequency
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Samantha Bee on Balance, Fairness, and Being a Good Boss
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Ashley brings on her Full Frontal boss, Samantha Bee, for advice on everything from managing kids and work to forming a fair marriage to being the sort of boss who's not too nice or too harsh. Episode sponsors: Ritual vitamins -- go to ritual.com/siponthis Gunilla Skin Alchemy -- go to gunillaskinalchemy.com and use the code SIP for 15% off your pu…
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Sip On This - Episode 2 - Etude Winery
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Sip On This - Episode 2. Hosts Roger Chiang and J'nai Gaither visit the elegant and sophisticated Etude winery in Napa Valley, California. Featuring special guest sommelier Ed Lee and wine educators Robert and Charlie. This episode features Etude's delectable Cabernet Sauvignon and Pinot Noir wines. Ed also does a blind tasting - listen to see if h…
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Sip On This - Episode 1 - Chateau St Jean Winery
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Sip On This - Episode 1. In this inaugural episode, hosts Roger Chiang and J'nail Gaither visit the legendary and charming Chateau St. Jean winery in Sonoma, California. Wine educator Damon leads the wine tasting experience featuring CSJ's Pinot Grigio from Carneros, the La Sul Chardonnay from the Petaluma Gap AVA, the Pinot Noir from the Russian R…
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