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Insights Unlocked


1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
A Pastoral Approach
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Treść dostarczona przez Rev. Lewis Polzin. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Rev. Lewis Polzin lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
This site features podcasts of sermons and Bible studies from Pastor Lewis Polzin of St. Peter–Immanuel Lutheran Church in Milwaukee, Wisconsin, a congregation of the Lutheran Church–Missouri Synod. Please feel free to leave any comments or critiques on the blog.
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53 odcinków
Oznacz wszystkie jako (nie)odtworzone ...
Manage series 128036
Treść dostarczona przez Rev. Lewis Polzin. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Rev. Lewis Polzin lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
This site features podcasts of sermons and Bible studies from Pastor Lewis Polzin of St. Peter–Immanuel Lutheran Church in Milwaukee, Wisconsin, a congregation of the Lutheran Church–Missouri Synod. Please feel free to leave any comments or critiques on the blog.
…
continue reading
53 odcinków
Wszystkie odcinki
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on December 18, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Matthew 1:18-25. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on December 11, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Matthew 11:2-15. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on December 4, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Matthew 3:1-12. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on November 27, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Isaiah 2:1-5. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on November 23, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on 1 Timothy 2:1-4. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on November 20, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Luke 23:27-42. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on November 13, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Luke 21:5-28. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on November 6, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on 1 John 3:1-3. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on October 30, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on John 8:31-36. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on October 16, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Luke 18:1-8. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on October 9, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Ruth 1:1-19a. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on October 2, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Luke 17:1-10. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on September 18, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on John 12:20-33. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on September 11, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on 1 Timothy 1:5-17. You may play the audio of the sermon here .
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A Pastoral Approach

A sermon preached by Pastor Lewis Polzin on September 4, 2022 at St. Peter–Immanuel Lutheran Church in Milwaukee, WI, on Luke 14:25-35. You may play the audio of the sermon here .
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