Smarter Together: Phase 5’s Market Research podcast

Smarter Together: Phase 5’s Market Research Podcast

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Treść dostarczona przez Phase 5. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Phase 5 lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.

Welcome to Smarter Together: The Market Research Podcast by Phase 5, hosted by Rachel Langer Abugov. This podcast digs into the latest, most innovative, and most inspiring insights we encounter in our work as market research, UX, CX, and innovation experts. Listen to our podcast for a window into how to bring your organization closer to your customers.

10 odcinków

1
Episode 10: Introducing Phase 5's new Brand & Communications practice, Together with Michael Dolenko 24:35

20 weeks temu24:35

Na później

Listy

Polub

Polubione

24:35

Phase 5 partner Michael Dolenko discusses the firm's new practice with CMO Stephan Sigaud.

1
Episode 9: The Power of Data with Katherine Wellman and Rachael Ramos from Humm 9:52

1 year temu9:52

9:52

Phase 5 is proud to be the insights partner for humm group, a consumer financing solution recently launched in Canada. Listen as they discuss, from experience, how data enables successful market strategies

1
Episode 8: Putting Customers First, Together with Tanya Fowler and Andreas Noe 24:57

1 year temu24:57

24:57

Tanya Fowler from First Canadian Title and Andreas Noe from Phase 5 discuss how they developed an award winning Customer Experience program.

1
Episode 7: Data Does Not Speak For Itself, Together with Eric Chue from Interac 34:04

2 years temu34:04

34:04

An interview with Eric Chue, Director of Research and Industry Insights at Interac. He discusses his journey towards becoming a market researcher and some key learning for being a successful market researcher.

1
Episode 6: The Importance of Insights for Building Successful Brands, Together with Spence Saunders from Art & Science 20:40

2 years temu20:40

20:40

Spence Saunders discusses how consumer insights fueled the rebrand of Knowledge First Financial to Embark.

1
Episode 5- Mystery shopping and Financial Services, Together with Deborah Baxley 19:37

2 years temu19:37

19:37

Our guest is Deborah Baxley, an international cards and mobility payment experience advisor.

1
Episode 4- X4 Summit Highlights, Together with Andreas Noe 31:54

2 years temu31:54

31:54

Andreas Noe leader of Phase 5s CX team, recaps the highlights of X4 Experience Summit.

1
Episode 3: Survey Innovation: Gamification and Chatbots, Together with Saloni Singh 13:35

2 years temu13:35

13:35

Listen to survey expert Saloni Singh discuss the newest innovation in survey techniques and how it can assist participation rates and findings.

1
Episode 1: Integrated UX and CX, Together with Stephan Sigaud 9:36

2 years temu9:36

9:36

Our inaugural podcast discussing customer centricity, and the intersectionality of UX & CX.

1
Episode 2: Intro to JTBD, Together with Steve Hansen 19:36

2 years temu19:36

19:36

Learn about Jobs to Be Done, an increasingly popular market research methodology.

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