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Treść dostarczona przez SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
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The anti-thesis of SaaS playbook | Raghu Ravinutala, Yellow.ai | BTS E3 | SaaSBoomi Podcast
Manage episode 314837006 series 2912609
Treść dostarczona przez SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
Raghu's yellow.ai is a story of beginner's mindset and breaking the mould continually. He has been to chip design and semiconductors not into software domain for 15, 16 years and haven't heard of the word CX till 2016. Learn more on how Yellow is creating a leading international brand in the intersection of messaging, CX and AI. Here are the other key take aways from this episode. -Find out how they came up with the name Yellow despite its SEO implications? -How they got enterprise customers when they were a 4 member team -What does the marketing org chart look like today considering teams in India, SEA, NA, LATAM? -Nuances in positioning and messaging for each of the markets, how they're different for emerging markets and western markets -How the organizational structure in a company is never fixed but fluid? -What're the two sides to product marketing? -In SaaS marketing org, who should PMM report to - CPO or CMO? -How to stand out in a commoditized market and build trust? -What's the paradigm shift in new age CRM? -How Microsoft accelerator helped in getting more enterprise customers? -Are Indian enterprises laggards or innovators in terms of software adoption? -What're the aspects to keep in mind while changing your positioning? What're its impacts? -The step by step process of getting into Gartner Magic Quadrant and the team structure
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Manage episode 314837006 series 2912609
Treść dostarczona przez SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
Raghu's yellow.ai is a story of beginner's mindset and breaking the mould continually. He has been to chip design and semiconductors not into software domain for 15, 16 years and haven't heard of the word CX till 2016. Learn more on how Yellow is creating a leading international brand in the intersection of messaging, CX and AI. Here are the other key take aways from this episode. -Find out how they came up with the name Yellow despite its SEO implications? -How they got enterprise customers when they were a 4 member team -What does the marketing org chart look like today considering teams in India, SEA, NA, LATAM? -Nuances in positioning and messaging for each of the markets, how they're different for emerging markets and western markets -How the organizational structure in a company is never fixed but fluid? -What're the two sides to product marketing? -In SaaS marketing org, who should PMM report to - CPO or CMO? -How to stand out in a commoditized market and build trust? -What's the paradigm shift in new age CRM? -How Microsoft accelerator helped in getting more enterprise customers? -Are Indian enterprises laggards or innovators in terms of software adoption? -What're the aspects to keep in mind while changing your positioning? What're its impacts? -The step by step process of getting into Gartner Magic Quadrant and the team structure
…
continue reading
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Podobny do SaaSBoomi
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Behind every successful business, there’s a story you don’t hear—the sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. That’s what Unbreakable Business is all about. Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journey—the roadblocks they faced, the challenges they overcame, and the stories that don’t make the highlight reel, but the the ones that matters the most. If you’ ...
…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
Where startup founders raise millions and listeners can invest. Host Josh Muccio takes listeners behind closed-doors and into the room where deals are made. Part of the Vox Media Podcast Network.
…
continue reading
Player FM - aplikacja do podcastów
Przejdź do trybu offline z Player FM !
Przejdź do trybu offline z Player FM !
