News: Election advertising, Ebay media shortlist and was WPP right to platform Elon Musk?

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4M ago 17:38

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Tech editor Lucy Shelley and media editor Beau Jackson talk through the biggest news of the week with the view from their news desks.

As 4 July looms closer, broadcasters, advertisers and the country are gearing up for the UK general election. Beau discusses why Channel 4 has halted nighttime ads on its channels this week and what the media industry thinks of this. Plus we talk through the broadcaster's "lazy" Channel 4th rebrand encouraging people to vote and BBC's "It's your election" campaign by BBC Creative.

In other Channel 4 news, Lynsey Atkin, executive creative director at 4Creative, has moved to McCann London taking the role of chief creative officer.

Also in this episode, Lucy walks through Elon Musk onstage at Cannes Lions with WPP's chief executive Mark Read with views from the adland on whether it was right for the holdco to platform the controversial figure.

Finally, Beau discusses the shortlist for the Ebay global media pitch, an account worth an estimated £305m ($385m), and gives her view on what the media pitching landscape looks like right now.