From TikTok to LinkedIn: Helen Polise on the Power of Consistency and Authenticity

Good Girls Get Rich Podcast

Welcome to Good Girls Get Rich! I’m your host, Karen Yankovich and in today’s powerful episode, we sit down with Helen Polise, an accomplished TV commercial director turned TikTok sensation. Helen’s story is one of creativity, resilience, and the power of leveraging your unique expertise to create meaningful impact. With over 1.1 million followers on TikTok, Helen has built a thriving personal brand by sharing practical video content creation tips and uplifting lifestyle moments.

If you’re looking to elevate your personal brand or master video content, Helen’s story offers practical insights and inspiration. From batching video content to staying inspired through trends, Helen shows that anyone can build a compelling presence online with the right mindset and strategies.

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About The Episode:

Helen shares how her expertise in video production and editing has empowered countless creators to elevate their content and build brands authentically.

She reveals how a life-changing lymphoma diagnosis shifted her perspective and fueled her commitment to helping others navigate challenges with resilience and creativity. Helen also breaks down actionable strategies for mastering video content, standing out in a noisy digital space, and leveraging LinkedIn to attract high-value opportunities.

Whether you're a beginner or seasoned entrepreneur, this episode is packed with tips to help you embrace visibility, consistency, and authenticity in your content creation journey.

Episode Highlights:

In this episode, you’ll learn:

• How Helen leveraged her expertise to become a TikTok and content creation powerhouse. The pivotal role consistency plays in building a strong social media presence.
• Strategies for overcoming life’s unexpected challenges while staying true to your goals.
• The importance of showing up authentically on platforms like LinkedIn and TikTok.
• Helen’s innovative tips for batching, planning, and staying inspired as a content creator.
• How video content is reshaping the way we connect, educate, and influence.

Final Thoughts:

• Take a moment to reflect on your expertise. How can you showcase it authentically on social media?
• Experiment with creating video content that feels fun and engaging. Start small!

Don’t forget to subscribe to the Good Girls Get Rich podcast and leave a review to help more women step into their brilliance!

Magical Quotes from the Episode:

Helen Polise:

1. “When you share what you know really well, it’s so easy to be real. That’s the sweet spot of social media.”

2. “Consistency is more important than anything else—views or no views, I just show up every day.”

3. “The work will find you when you put your expertise out there authentically.”

Karen Yankovich:

1. “The right message, to the right people, consistently—that’s how relationships and business grow.”

2. “If you’re looking to create more influence, income, and impact, you need to be more visible—but in a way that helps you stand out in today’s noisy world.”

3. “It’s not about the numbers; it’s about who’s watching.”

Resources Mentioned In This Episode:

• Follow Helen Polise on TikTok and YouTube
• Explore Helen’s workshops and resources here.
• Learn more about Karen Yankovich here.

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