In this episode, Petro and Sophia talk about customer service and having integrity in your business. Sometimes things go wrong. You'll screw things up from time to time as a business owner. And you won't be able to make everyone happy 100% of the time. But when you take a moment to fix the problems you cause (or don't cause) you'll have even happie…

Candra and Sophia successfully completed their first annual business building and planning retreat, and Sophia wants to share what she learned! Listen to this episode for a glimpse into what they did and some ideas for how you can do it for yourself and your own business. Links & Sponsors If you're looking for a new CRM for your new or growing crea…

In this episode, Petro and Sophia talk about how important your branding and content is. Is it best to agonize over every decision or get right to the point and get it out, already? You might be able to guess by the tone of that question what our opinion is. But there are a couple things you need to remember when addressing your branding and social…

When was the last time you did any goal setting or planning for your business? Last month? Last year? When you started your business? So many creative business owners have done absolutely no goal setting or planning. But Sophia is making a point of setting goals and planning for 2020. Because if you don't have a goal in mind or a plan of how you'll…

Have you seen any Facebook ads lately for bringing in more clients, converting more leads, or generating billions and trillions of dollars of income all while travelling the world and living a life of leisure?! We all have. And they're annoying. The truth is that you don't have to do any of that crap to run a successful business. But so many of us …

We talk a lot about wedding and portrait photograph on this podcast. But in this episode, Petro and Sophia are thrilled to speak with Jesse Dittmar, who photographs "people who are affecting the world." In other words, they're celebrities. Which we believe makes us famous adjacent adjacent! Listen to us totally geek out over Jesse's work, and hear …

We're back! Thanks for hanging in with us while we've been on hiatus. We didn't ask for permission. But Petro had a baby and Sophia has been busy, so we took a break! And now we are back. AND we've moved our podcast to a new platform (so you might need to resubscribe--tap here to find out where you can subscribe) and changed up our show notes, and …

In this episode petro and Sophia are talking about delinquent vendors. As a small business owner, you'll need to work with all sorts of business people. And sometimes it doesn't go as well as you'd like it to. Here's the story:Sophia reaches out to each wedding vendor she works with prior to, and after the wedding. But recently she's been receiving…

This week Petro and Sophia take a deeper dive into marketing for your small business.Networking is so much more than just meeting someone and handing them your business card. So in this episode we tackle what we think are some key strategies to networking well:Being memorable. This means knowing your business, being kind, and being interested in th…

In this episode, Petro shares a quick story of networking gone wrong, and the unexpected consequences of networking poorly. Have a listen, and tune in to the next show for our advice on how to network properly.Catch the podcast in video form! Subscribe to our YouTube channel here.Share your thoughts in our Facebook community Double Exposure Show Gr…

This week Petro wanted to talk about something a bit more positive than our last few episodes. So we decided to share some of our favourite non-business tools which we think give us an added edge in business. Here's our top 3's.Sophia's:My Kindle, which I use to read many business books including Networking Like A Pro and How to Win Friends and Inf…

Have you ever been photographing a wedding, when in walks Uncle Bob with a massive camera rig, and sets up right at the end of the aisle? Guest photographers can be a serious problem for professional photographers. Recently, Sophia had this exact experience at an unplugged wedding ceremony. She had to diplomatically convince the man to put his gear…

This week we are talking about everyone's favourite topic, delivery!OK, I lied. It's not everyone's favourite topic, but Petro and Sophia do our best to make it as interesting as possible. We tell you all about how we deliver our customers' products and the goodies we include to make the whole experience positive. We also get into what you should d…

This week Petro and Sophia weigh in with our opinoins on the Meg Bitton controversy.Meg Bitton, if you didn't know, is a talented child photographer. She frequently publishes series of photographs which garner a lot of attention and scrutiny, and recently came under fire for a series of portraits she did of children on the streets of New York City.…

Charging credit cards is something every small business owner should consider at some point. Petro and Sophia both find the process very useful when it comes to getting paid swiftly for work because our clients find it convenient. But many small business owners do not like the processing fees attached charged to businesses for processing credit car…

Use code DELAUNCH on checkout at http://f8style.com and receive a free t-shirt of your choosing with your purchase of a bag!This episode starts off with Sophia admitting that she's shifted to using the auto settings in Lightroom to save time while editing weddings... You may have heard us rant about focusing on things that make you money and gettin…

In this episode of Double Exposure Show, Petro and Sophia are discussing the type of photographer who stays up until 2am editing photos. Sound like you? Maybe you have a full time job, kids, and a partner, and the only time you can find to edit your photos is at night when everyone else has gone to bed. But we're here to tell you that this unhealth…

Running a business requires endless patience. Inevitably you will work with people who don't value your work like you do, people who don't read their contracts, and a bunch of people who seem to ask the same damn questions over and over again. This week Petro and Sophia go on a rant about dealing with "stupid people," answering repetitive questions…

In this episode Petro and Sophia are discussing professional courtesy, honesty, and transparency in business. Why? Because personal issues... Have you ever experienced social "drama?" Have you had a client come to after the job was done saying, "You didn't do what you said you'd do!" Well we have! People lie, people misunderstand, and people don't …

This week Petro and Sophia are talking about how to ask, give, and take criticism as a photographer or creative small business owner. We find that, sometimes, people ask for criticism when what we are really looking for are compliments. How do you know when you're doing this? If you are disagreeing with the advice your peers are giving you, then yo…

This week we are talking about managing your client expectations and also behaving like a professional.-As you can imagine, you always, always, always want to do a good job for your clients. But sometimes we push ourselves too hard, saying that we are producing higher quality, when we are in fact doing our clients and ourselves a disservice. For ex…

This week, Petro and Sophia talk about shaking things up, changing our businesses, and reevaluating our routines. Because over the years as a business owner you're going to go through times when you're bored and lacking passion. But that doesn't always mean that it's time to move on from your business. It might just mean that it's time to tweak thi…

In this episode of Double Exposure Show, Petro and Sophia sit down with former wedding photographer and entrepreneur Lee Mann to discuss his exit from his business. When Lee discovered he'd lost his passion for wedding photography he slowly put less and less attention into it and found himself making mistakes that hurt his clients. He knew it was t…

As a business owner, you are creative and engaged in many passions in life. But for anyone who has tried yoga, you know that when you start out trying to stand on one foot, you might fall over. Life is all about balance, and focusing all of your attention on your business and neglecting every other joy in your life will leave you tired, overworked,…

In this episode, Petro and Sophia take a quick look at the new social platform, Vero, and what implications it might have for small business owners and (deep breath) Facebook. If you're a business owner with a social media presence and a page on Facebook, you might want to have a listen to this episode!-Thanks to Benjamin Edward for our artwork and…

This week Petro and Sophia are talking about a topic that is important to both of us. And that is bullying and cyber bullying in business. You know that we hate the fauxtographer movement, and that we both think it is important to open up and share with other photographers who are just starting out. With that in mind, we have seen too many business…

Join the community on Facebook at http://doubleexposure.show/facebook-Find the links for this episode at http://doubleexposure.show/70-If you're in a routine with your work and not advancing, then listen to this episode. We expect you've gotten a little too comfortable with your life the way it is and have stopped kicking the necessary butt to move…

Petro and Sophia have more to say on the topic of breaking convention. This week, we ask that when you're asking for advice that double check with yourself that you aren't actually asking for validation. Because if you're really asking for validation, then you need to have a different conversation with yourself. Confidence comes from within. You're…

Get the links for this episode at http://doubleexposure.show/68-Ship better with Freightcom. Use the promo code "Sophia" at http://doubleexposure.show/freightcom-Friend of the show, Candra Schank, recently had an idea! She wants to sell one frame. This one frame will come in a select number of sizes and colours, and this will be her bread and butte…

Get the show notes and links at http://doubleexposure.show/67-Recently Petro had an unfortunate interaction with Tank's vet which included some name calling and slander on Facebook. In fact, it all took place on his vet's business page. We don't want to see this happen to you. Because as a business owner, you should be acutely aware of the impressi…

#66 Podcasts We Listen To by Sophia Lemon & Petro

Join our Facebook community on Facebook where folks just like you are sharing all about working in creative small business: http://doubleexposure.show/facebook-Save on shipping this year! Sign up for Freightcom with the code "Sophia" at http://doubleexposure.show/freightcom-We have a beef with you. Yes, you. YOU, the type of person who doesn't shar…

Not long ago, friend of the show, Candra Schank, showed Sophia a local photographer's Facebook account which seemed to be blowing up. Candra thought something was amiss about it... and there was. This photographer had way paying for Facebook likes. And not only that, but engagement on her posts.Each post had the exact same number of likes, the exac…

This week we have a special guest! Malia Remtula is the Sales Director of Freightcom. You've heard us totally nerd out over Freightcom, but if you haven't here's what we think: it's amazing!-Use the promo code Sophia at http://doubleexposure.show/freightcom to have your account automatically activated!-Join the community on Facebook at http://doubl…

Get in the Facebook community RIGHT NOW... This week we have shared a screenshot from one of Sophia's favourite Facebook communities regarding refunds. We want to know what you would do if you were in this photographer's position. Join here: http://doubleexposure.show/facebook-Check out the show notes for this episode at http://doubleexposure.show/…

Find the links for this episode at http://doubleexposure.show/61-Join the conversation and ask YOUR questions in the Facebook group at http://doubleexposure.show/facebook-Get Sophia's Picture Perfect Guide at http://pictureperfect.guide-Thanks to Benjamin Edward for our artwork and Bensound for our theme music.…

This episode is all about listener questions. We're answering how to advertise on Facebook and how to reach your target market for photographers, small business owners, and entrepreneurs.-Get the show notes at http://doubleexposure.show/60-Join the conversation on Facebook and get your questions answered at http://doubleexposure.show/facebook-Get a…

We are all about automation. For small business owners and professional photographers they are so integral in saving time and taking the thinking out of a lot of tasks that really don't need to be thought over. Petro and Sophia use all sorts of workflows and templates to take care of tasks from emailing incoming leads, to sending out galleries, to …

Get the show notes at http://doubleexposure.show/60 -Join the community at http://doubleexposure.show/facebook -The truth is that in small business, accountability is a huge part of your success. If you cannot set a goal, map it out, and work towards achieving it, you will never achieve it. So in this episode Petro and Sophia are sharing our best a…

In the last episode we told you that marketing is all about building relationships. What better way is there to do that than on social media. Social media platforms like Facebook, Instagram, and Pinterest make it so easy to engage directly with your target market without ever having to change out of your pjays. But how the heck does one get started…

Social media has changed how business owners market their products and services. Gone are the days of relying on Yellow Pages ads and car graphics. Today, in addition to investing in brand recognition, you need to invest your time in building relationships with your potential clients. It so easy for businesses to connect directly with their clients…

This week we talk about our favourite tools for managing our photography businesses! Get all the links to our favourite tools at http://doubleexposure.show/episodes/55-Get Sophia's Picture Perfect Guide at http://pictureperfect.guide-Thanks to Benjamin Edward for our artwork and Bensound for our theme music…

Check out the Ellen video at http://doubleexposure.show/episodes/54-Tell us what you would do if you were in Darren's position at http://doubleexposure.show/facebook-This episode tackles the story of Darren Hatt photographing his groom saving a child from a river. The story has gone viral, and Darren is getting some attention himself. How would you…

Get the show list at http://doubleexposure.show/53-We've been recording for one year! Yaaaaaay! And we hope you've been learning something about photography and business. In this episode we want to share with you our favourite episodes from the past year. The episodes we think you absolutely need to listen to in order to equip yourself with the kno…

Join the community on Facebook at http://doubleexposure.show/facebook-Last year while at a wedding, a groomsman grabbed my (Sophia's) second shooter's butt. The guy had been drinking and seemed to think he had developed a rapport with Katie, so while she was doing her job fixing the bride's veil for photos, he helped himself to a feel. She jumped a…

Review us on iTunes for your chance to win a copy of the Aardvark!-Join the community on Facebook at http://doubleexposure.show/facebook-Both Petro and Sophia admit to using our cellphones in some capacity for our businesses. Sophia mostly uses her's for Instagram while Petro actually plays with his at jobs with some great results. We're not the on…

Join the community and tell us how you'd handle client tragedy at http://doubleexposure.show/facebook - Natural disaster and tragedy cannot be avoided. If the hurricane in Texas has taught us anything, that is it. In fact, Sophia has witnessed a tragedy strike 2 weddings just this year with the loss of close family members. In both cases my clients…

Join the community at http://doubleexposure.show/facebook-This is a quick episode as Petro and Sophia have absolutely 0 time! But it's an important one nonetheless. When was the last time you upgraded your camera? 1 year ago? 3? 10? Sophia hasn't updated her cameras for years... because she doesn't need to. And the truth is that your clients can't …

Find the show notes at http://doubleexposure.show/48-Join the community at http://doubleexposure.show/facebook-This week Petro and Sophia Lemon are discussing media relations for photographers. The media is a stellar resource for free advertising for photographers, and it's easy to harness their reach to establish yourself as an expert in your area…

Join the community on Facebook at http://doubleexposure.show/facebook-Download Sophia's Picture Perfect Guide at http://pictureperfect.guide-Leave us a review for your chance to win a copy of the aardvark by Benjamin Edward at http://doubleexposure.show/itunes-There's so many reasons why you might want to work with a charity. And when you're first …