Najlepsze podcasty z kategorii: Kirstin Appelt (2024)

1
Opinion Research & BI in Government (Episode 86) 45:08

8d ago45:08

45:08

Brent Novikoff, Public Opinion Research Advisor with the Government of Canada. Building on his background in market research and public opinion research, Brent Novikoff helps us explore those fields, their intersections with BI, and opportunities to use BI in different roles. Brent also shares his takeaways from the Advanced Professional Certificat…

1
The Role of BI in the Water Crisis (Episode 85) 30:49

22d ago30:49

30:49

Alan Shapiro, Principal with Shapiro & Company. Alan Shapiro has spent a decade working on the climate crisis and the related, but distinct water crisis. In explaining some of the challenges within the water crisis and possible roles for behavioural science, Alan introduces the idea of changing not only individual-level behaviour and system-level f…

1
The Power of Complementary Skills (Episode 84) 23:23

1M ago23:23

23:23

Jeff Mackey-Murdock, Senior Manager, Organizational Change Management with the City of Vancouver. Jeff Mackey-Murdock brings a combination of skills to his role at the City of Vancouver. We talk about how powerful it is when folks add BI to their toolkits and leverage the complementary strengths of their various skills. Digging into BI specifically…

1
Using Mixed Methods to Strengthen BI (Episode 83) 38:58

5M ago38:58

38:58

Rhiannon Mosher, Human-Centred Design Researcher with the Behavioural Science Office within the Public Health Agency of Canada. In our second episode on mixed methods, Rhiannon Mosher explains how mixed methods are a crucial part of an anti-racist, Indigenized practice of behavioural science. She shares the value of deep learning about people and t…

1
An Introduction to Mixed Methods (Episode 82) 38:54

5M ago38:54

38:54

Rhiannon Mosher, Human-Centred Design Researcher with the Behavioural Science Office within the Public Health Agency of Canada. Rhiannon Mosher returns to the podcast for a two-episode series about mixed-methods approaches. In this first episode, Rhiannon defines qualitative methods, shares examples of qualitative techniques, and explains the impor…

1
Using BI to Make the Healthy Choice the Easy Choice (Episode 81) 28:06

6M ago28:06

28:06

Meghan Martin, Regional Immunization Leader working in Population and Public Health. Meghan Martin discusses how the intersection of behavioural science and public health draws on the longstanding public health mantra: "make the healthy choice the easy choice". Meghan shares recent examples of how BI is influencing public health practice, including…

1
The ABCDEs of Indigenizing Behavioural Science (Episode 80) 27:03

6M ago27:03

27:03

Stephanie Papik, the Moose Hide Campaign Society’s Director for the Public Service. Stephanie Papik returns to share how we can work together to simultaneously Indigenize behavioural science and use Indigenized behavioural science to tackle issues impacting Indigenous peoples. Stephanie discusses the power of two-eyed seeing and the ABCDE framework…

1
A Humble Approach to Behaviour Change (Episode 79) 24:15

7M ago24:15

24:15

Lindsay Miles-Pickup, Methods Specialist with the BC Behavioural Insights Group (BC BIG). In part two of this two-episode series inspired by Michael Hallsworth's "Manifesto for Applying Behavioural Science", Lindsay Miles-Pickup and I continue our conversation about the evolution of the practice of behavioural insights. In this episode, Lindsay wal…

1
The Evolving Practice of Behavioural Insights (Episode 78) 36:58

7M ago36:58

36:58

Lindsay Miles-Pickup, Methods Specialist with the BC Behavioural Insights Group (BC BIG). In part one of this two-episode series inspired by Michael Hallsworth's "Manifesto for Applying Behavioural Science", Lindsay Miles-Pickup returns to the podcast to talk about how the practice of behavioural insights is changing and improving. Lindsay uses a r…

1
How to Make BI Projects & Partnerships Work (Episode 77) 39:29

8M ago39:29

39:29

Ammaarah Martinus, Senior Program Office at UNESCO MGIEP. Ammaarah Martinus has applied BI in large organizations based in South Africa and India. Ammaarah shares how starting small, but strong helps build the necessary BI appetite and awareness for project success. She also shares other key requirements for rewarding BI project partnerships, inclu…

1
BI in Canada, Across Sectors and Organizations (Episode 76) 35:36

8M ago35:36

35:36

Meera Paleja, Program Head for Investor Research and Behavioural Insights at the Ontario Securities Commission. Over the last decade, Meera Paleja has worked in academia, management consulting, and different levels of government. Drawing on her diverse experiences, Meera shares a high-level look at BI in Canada and walks us through the similarities…

1
Questioning Assumptions to Understand Values & Behaviour (Episode 75) 39:47

9M ago39:47

39:47

Jordyn Hrenyk, Michif researcher & PhD candidate at Simon Fraser University. Jordyn Hrenyk uses her background in strategy and entrepreneurship to study behaviour, business, and society at both the micro and macro levels. Jordyn's research portfolio questions a variety of implicit and explicit assumptions, such as how values are communicated throug…

1
Applying BI to Financial Planning Challenges (Episode 74) 27:34

9M ago27:34

27:34

Brett Cloutier, Senior Research Manager at ATB Financial. From the BI perspective, personal finance is a classic example of an intertemporal choice problem where spending tomorrow depends on planning and saving today. Brett Cloutier is a UX/CX researcher who has added this type of BI lens to his work exploring barriers and solutions for financial p…

1
Applying BI in Humanitarian Settings (Episode 73) 48:16

10M ago48:16

48:16

Britt Titus, Behavioral Insights Lead with the International Rescue Committee (IRC). Britt Titus applies BI to wicked problems in humanitarian settings around the world. These problems and settings require modifications to the standard BI approach to problem-solving. Britt walks us through how her team at the IRC has expanded the problem scoping ph…

1
How Behavioural Insights & Data Science Intersect (Episode 72) 44:50

10M ago44:50

44:50

Craig Hutton, Senior Behavioural Scientist with the BC Behavioural Insights Group (BC BIG). In a great BI project, the behavioural and decision sciences provide the questions and data science provides the tools to answer those questions. As someone who is both a data scientist and a behavioural scientist, Craig Hutton is the ideal person to talk us…

1
Applying BI to Community Services Challenges (Episode 71) 41:06

11M ago41:06

41:06

Brianne Kirkpatrick, Principal Advisor with BIT Canada, & Ansley Dawson, Senior Manager, Financial Empowerment Program at WoodGreen Community Services. Ansley Dawson and Brianne Kirkpatrick tell us about their joint work using BI to support folks on social assistance. We focus on the innovative Income Transition Project, which is free social worker…

1
Secondary Research Helps Us Map & Understand the Evidence (Episode 70) 36:44

11M ago36:44

36:44

Stina Grant, Methods Specialist with the BC Behavioural Insights Group (BC BIG). Stina Grant joins us for a deep dive on secondary research. Stina walks us through the importance of understanding the existing evidence base -- what has been done in which context and to what effect. She shares tips for how to conduct good literature reviews, how to s…

1
Nudges Work, But Context Matters (Episode 69) 53:46

12M ago53:46

53:46

Stephanie Mertens, Behavioural Scientist at the Ontario Behavioural Insights Unit. Foundational research developing new theories. Applied research testing solutions in the field. Stephanie Mertens helps us explore different ways of contributing to the behavioural and decision sciences. She also shares her takeaways from her meta-analysis of BI's fi…

1
How Behavioural Insights & Change Management Intersect (Episode 68) 34:55

12M ago34:55

34:55

Yarnel Bender, Associate Vice President, Corporate Change Management & Communications, at TD Bank. Changing behaviour and managing change are two inextricably linked processes. As someone who is both a change management expert and a BI practitioner, Yarnel Bender is the perfect person to talk us through how these two tools complement and enrich eac…

1
Laying the Groundwork for BI Projects (Episode 67) 27:14

1y ago27:14

27:14

Jennifer Parisi, Manager of Marketing and Communications with Michael Smith Health Research BC. In her work across organizations in the health sector, Jen Parisi has come to appreciate the role that behaviours by patients, doctors, nurses, administrators, and others play in health outcomes. And, where there are behaviours, there are opportunities t…

1
Behavioural Insights in Big Organizations (Episode 66) 27:42

1y ago27:42

27:42

Daile MacDonald, Manager, Voice of the Customer & Behavioral Insights at WorkSafeBC. Daile MacDonald is a market researcher who added BI to her toolkit to be able to address the solution and research design questions that come out of exploratory research. Daile shares the obstacles and opportunities for behavioural insights in a big organization. I…

1
Hitting Snooze, Taking Out the Trash, & Other Everyday BI Opportunities (Episode 65) 46:29

1y ago46:29

46:29

Kirstin Appelt, Research Director of UBC Decision Insights for Business & Society (UBC-DIBS). Guest host Lindsay Miles-Pickup puts Kirstin Appelt in the hot seat to answer which BI-based superpower she would like to acquire, where she succeeds and fails in using BI in daily life, and which everyday inconvenience she would love to tackle with BI. We…

1
Understanding & Combatting Data Fraud (Episode 64) 37:16

1y ago37:16

37:16

Dave Hardisty, Associate Professor of Marketing and Behavioural Science at UBC Sauder School of Business. Fraud has been a big story in the behavioural and decision sciences this summer. Dave Hardisty returns to the podcast to help us understand the incredible story of fraud in research about, well, fraud. We unpack what an accusation of data fraud…

1
Searching for Positive Spillover (Episode 63) 29:07

1+ y ago29:07

29:07

Jiaying Zhao, Associate Professor of Psychology and the Institute for Resources, Environment and Sustainability at UBC. Jiaying Zhao (JZ) returns to the podcast to discuss the recent i-frame vs. s-frame debate, which suggests that we need to choose individual (i) or systems (s) change. JZ counters the debate with evidence that the i-frame and s-fra…

1
Be the Voice of the User (Episode 62) 46:41

1+ y ago46:41

46:41

Brittany Burrows, Behavioural & Product Designer. In her career in behavioural and product design, Brittany Burrows draws on an understanding of human behaviour to design products and experiences that meet user needs. Brittany shares important lessons that apply to both design and BI projects: understand the problem before you create a solution, wo…

1
Are You an Influencer? The Answer May Surprise You (Episode 61) 32:25

1+ y ago32:25

32:25

Vanessa Bohns, Professor of Organizational Behaviour at Cornell University. Vanessa Bohns is a social psychologist whose research shows that we often have more influence on others than we think we do. Vanessa explains how this can be good (giving a compliment really does brighten someone's day) and bad (asking for a favour can make it hard for some…

1
Frameworks Make It Easy (Episode 60) 25:15

1+ y ago25:15

25:15

Whitney Queisser, Lifecycle Marketer. For Whitney Queisser, UBC's Advanced Professional Certificate in Behavioural Insights introduced her to frameworks that have changed how she tackles A/B testing as a lifecycle marketer. Whitney discusses how she uses the RIDE process model to structure her projects, the EAST and MINDSPACE frameworks to brainsto…

1
Leave Room for Learning (Episode 59) 31:46

1+ y ago31:46

31:46

Shannon McDonaugh, Program Manager in Behavioural Insights at the Nova Scotia Outpost for Public Sector Innovation. Shannon McDonaugh completed UBC's Advanced Professional Certificate in Behavioural Insights to have a methodology for how she uses BI to help improve the lives of Nova Scotians. Shannon shares some of these projects as well as advice …

1
Include Indigenous Worldviews (Episode 58) 36:33

1+ y ago36:33

36:33

Emily Salmon, PhD student, University of Victoria, & Member of Cowichan Tribes. As an Indigenous student, Emily Salmon noticed that course materials rarely reflected her worldview. Together with Jordyn Hrenyk, Emily researched the worldviews implicit in course materials as well as the resulting themes, consequences, and strategies to do better. On …

1
Designing Meaningful, Novel, & Impactful Research (Episode 57) 44:11

1+ y ago44:11

44:11

Emily Cardon, Principal Advisor & Head of Research for BIT Americas, & Stephanie Wilcoxen, Senior Research Advisor, BIT. As researchers at BIT, Emily Cardon & Stephanie Wilcoxen know their way around the collaborative puzzle that is research design. Together we talk through the who, what, why, and how of research design, with a focus on the particu…

1
Comparing Lab, Survey, & Field Research Designs (Episode 56) 39:02

1+ y ago39:02

39:02

Vince Hopkins, Assistant Professor of Public Policy at the University of Saskatchewan. Vince Hopkins returns to the podcast to chat about the continuum of research design from lab studies to field studies. We discuss the opportunities and challenges of different research designs as well as how to deal with different constraints prospectively in des…

1
On Being a BI Pioneer Within an Organization (Episode 55) 24:27

1+ y ago24:27

24:27

Sharilynn Wardrop, Protected Areas Ecologist with BC Parks. Sharilynn Wardrop returns to the podcast to share how she is using Behavioural Insights in a role and organization where BI is not the primary toolkit people reach for. We discuss challenges, successes, and strategies for weaving BI into projects in this context. We also reflect on the nee…

1
Using Standardization & Customization to Navigate Partnerships & Scaling (Episode 54) 38:00

2y ago38:00

38:00

Cecilia Sluga, Behaviour Change Senior Lead at Delterra. At Delterra, Cecilia Sluga works with a wide array of partners to create “Real Change, At Scale”. In part two of this two-episode series, Cecilia shares strategies for partnering with individuals and organizations. She also shares her advice for scaling, which involves finding the right mix o…

1
Changing Behaviour & Systems for Maximum Impact on the Climate Crisis (Episode 53) 41:21

2y ago41:21

41:21

Cecilia Sluga, Behaviour Change Senior Lead at Delterra. At environmental non-governmental organization Delterra, Cecilia Sluga brings her wide-ranging expertise to bear in encouraging behaviour change for the good of people and the planet. In part one of this two-episode series, Cecilia shares her journey to working on behaviour change in the non-…

1
A BI Lens on BI Careers (Episode 52) 38:41

2y ago38:41

38:41

Rhiannon Mosher, Human-Centred Design Researcher with the Behavioural Science Office within the Public Health Agency of Canada. As an anthropologist by training, Rhiannon Mosher brings a unique perspective to her work in Behavioural Insights. She shares the challenges and opportunities of coming to BI from another field. Rhiannon also shares advice…

1
Using BI to Encourage a Return to Reusable Lifestyles (Episode 51) 42:24

2y ago42:24

42:24

Marika Smith, Sustainability Specialist with the City of Victoria. Marika Smith completed UBC's Advanced Professional Certificate in Behavioural Insights to learn how she could be intentional in how she shapes behaviour toward sustainability. Marika weaves behavioural insights into her discussion of the barriers and opportunities around a reusable …

1
Behavioural Insights in the Federal Government & International Organizations (Episode 50) 33:03

2y ago33:03

33:03

Heather Devine, Senior Lead of the Behavioural Science Office at the Public Health Agency of Canada. After founding the BC Behavioural Insights Group, Heather Devine has crossed Canada to help co-found the Behavioural Science Office at the Public Health Agency of Canada. Heather shares a look at how she is seeing BI spread across the "federal gover…

1
Managing People & Plans to Maximize BI Project Success & Satisfaction (Episode 49) 34:48

2y ago34:48

34:48

Dana Hubackova, Project Manager with the BC Ministry of Children & Family Development. Dana Hubackova completed UBC's Advanced Professional Certificate in Behavioural Insights to continue building her innovation toolkit, which already included tools like project management, change management, and lean. Dana shares insights about the art and science…

1
Behavioural Insights as a Role and a Tool (Epsiode 48) 30:29

2y ago30:29

30:29

Anna Burrowes, Methods Specialist with the BC Behavioural Insights Group (BC BIG). Since graduating from UBC's Advanced Professional Certificate in Behavioural Insights, Anna Burrowes has transitioned into a role that enables her to both use BI and indulge her passion for continual learning. Anna shares details about the Methods Specialist role as …

1
How BI Unlocks Extra Tools in the Marketing, Strategy, & Design Toolkits (Episode 47) 36:24

2y ago36:24

36:24

Melinda Deines, Director of Marketing & Communications at SLD. By completing UBC's Advanced Professional Certificate in Behavioural Insights, Melinda Deines has been able to apply BI to her work in brand strategy, marketing, and design. She shares how the intention-action gap was an aha moment in her BI journey and how she uses BI to tackle everyth…

1
How Behavioural Insights & User Experience Intersect (Episode 46) 39:35

2y ago39:35

39:35

Stephanie Kuhn, Senior Business Analyst with the BC Ministry of Advanced Education & Skills Training. With her extensive User Experience background and her BI training from UBC's Advanced Professional Certificate in Behavioural Insights, Stephanie Kuhn is the right person for a discussion of the similarities, differences, and opportunities between …

1
Build Your BI Community (Episode 45) 40:05

2y ago40:05

40:05

Amalia Colussi, UX Writer and Researcher at AlayaCare. Amalia Colussi is a graduate of UBC’s Advanced Professional Certificate in Behavioural Insights and our first guest from the Class of 2022! Amalia discusses how she combines communications, user experience, and behavioural insights in her work. She also shares her program highlights, challenges…

1
A Personal History of Behavioural Insights (Episode 44) 48:09

2+ y ago48:09

48:09

Dale Griffin, Professor of Marketing and Behavioural Science at UBC Sauder School of Business. Dale Griffin, a co-founder of UBC Decision Insights for Business & Society (UBC-DIBS), joins us for the final episode of season 2 to talk about the theoretical foundations of Behavioural Insights and to share stories about working with both Daniel Kahnema…

1
Using BI to Find the Simplicity Buried in the Complexity (Episode 43) 33:25

2+ y ago33:25

33:25

Kerri Buschel, Director of Experience, Marketing and Insights at WorkSafeBC. Kerri Buschel returns to the podcast to talk about the value of BI for employees, employers, organizations, and other choice architects. We talk about how the Advanced Professional Certificate in Behavioural Insights enables folks to hone their BI knowledge and skills and …

1
Wrangling the Project Scoping Phase and Hot Topics in BI (Episode 42) 50:18

2+ y ago50:18

50:18

Mikayla Ford, Head of the BC Behavioural Insights Group (BC BIG). As the new Head of BC BIG, Mikayla Ford is perfectly positioned to look backwards and forwards at BC BIG’s ongoing evolution. We discuss how BIG’s project intake and scoping process have matured, including how BIG decides which projects to pursue with which methods. Mikayla also shar…

1
Behavioural Insights and Reconciliation (Episode 41) 38:46

2+ y ago38:46

38:46

Stephanie Papik, the Moose Hide Campaign Society’s Director for the Public Service. Stephanie Papik is currently working on a temporary assignment with the Moose Hide Campaign Development Society as Director for the BC Public Service. Stephanie and I discuss how BI can help us understand some of the barriers to Reconciliation, like blindspots and d…

1
Can Planetary Healthcare Save Lives and the Planet? (Episode 40) 26:57

2+ y ago26:57

26:57

Dr. Andrea MacNeill, Surgical Oncologist at Vancouver General Hospital and the BC Cancer Agency. Dr. Andrea MacNeill, the Founder of UBC’s Planetary Healthcare Lab, introduces us to the concept of planetary healthcare, which is a re-envisioning of the intersection between healthcare and the environment. We discuss how behaviour can contribute to pr…

1
Pathways to Behavioural Insights (Episode 39) 46:19

2+ y ago46:19

46:19

Maria Giammarco, Senior Lead of Research and Development with the Business + Higher Education Roundtable. Through the lens of her interdisciplinary, cross-sectoral BI journey, Maria Giammarco and I talk about the inadvertent ways that many of us stumble into our love for Behavioural Insights. We also discuss how to build an intentional and inclusiv…

1
How Can Being More Equitable, Diverse, and Inclusive Improve the Field of Behavioural Insights? (Episode 38) 24:52

2+ y ago24:52

24:52

Sylvia Apostolidis, President of the Jasmar Group. Sylvia Apostolidis returns for Part 2 of our exploration of the intersection of Behavioural Insights and Equity, Diversity, and Inclusion. In Part 2, we turn to how EDI can improve BI. We discuss ways in which the field has not been diverse, inclusive, and equitable, changes it can make to be more …

1
How Can Behavioural Insights Help Organizations Be More Diverse, Inclusive, and Equitable? (Episode 37) 36:13

2+ y ago36:13

36:13

Sylvia Apostolidis, President of the Jasmar Group. Sylvia Apostolidis joins us for our first ever double-header set of episodes! In these two episodes, we return to the intersection of Behavioural Insights and Equity, Diversity, and Inclusion. In Part 1, we start with basic definitions, talk about how BI can help us move from awareness to action, a…

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