Nick Gurney and Rodney Roberts talk about different aspects to choosing a new point-of-sale system. Rodney shares some of his insight earned from 16 years of experience implementing point of sale systems for the jewelry industry. They discuss how the system you choose can play a major role in how you run your business and meet your personal and pro…

Nick Gurney and Meghan Proctor of Hubbell Proctor Design talk about the joy of running a custom design jewelry store. They discuss how creating exciting experiences for your customers will allow you to stand out from your competitors. Meghan also discusses how finding systems that simplify your business processes will allow business owners to enjoy…

Nick Gurney and Annie Daniels of Duke’s Jewelers talk about recent and current trends in the jewelry business and how many retailers are riding a wave of retail success. They discuss how current inventory management practices allow jewelers to quickly meet the needs of their customers. Annie also shares her experience with how close relationships w…

Nick Gurney and Sagan Woodbury talk about how the Woodbury family has been helping locals and tourists find the perfect piece of jewelry in Park City, Utah for years. Sagan tells the story of how the store's ability to create custom jewelry allows them to pack a big punch from a small location. By extending the customer relationship beyond the few …

Bruce Bragg and Daniel Austin of Coffrin Jewelers talk to Nick about the latest trends and business practices they are seeing in South Florida. They discuss the growing custom work business and other new trends such as permanent jewelry. But what they try to demonstrate most is a consistent dedication to satisfying customers and delivering products…

Autor: SmartWork Media

Nick Gurney and Cody Miller discuss how paying attention to small details in your jewelry store can help make a big difference in your business, how he learned the business from a young age and the example of his family. They talk about how jewelry stores can build off the recent trend of big years and capitalize on new innovations in jewelry produ…

Host, Nick Gurney, and Tony Prater of Jensen Jewelers talk about how a regional jeweler can meet the needs of local markets. Tony discusses how he works to continue the tradition of making jewelry easily accessible to customers while growing his business. Nick and Tony discuss how the business was built on the foundation of innovating how Jensen’s …

Are you a jewelry store owner looking to take your business to the next level? In The Master Stones podcast, we have conversations with jewelry retailers from across the country about the challenges they face and what solutions they’ve found to overcome those challenges and succeed. We’ll talk about best practices for running your business, includi…

Autor: SmartWork Media

Just about every business is in the social media game now and most are failing to use their social media channels even in a moderately successful way.Instagram is one of the top social channels you can incorporate into your marketing mix. Yet, it’s much different than Facebook, so stop treating it that way. It’s time to throw away the excuses and r…

Shane O'Neill is joined by Daniel Gordon, one of independent jewelry retail's biggest, and longest-running, proponents of digital marketing The discussion: Social and digital marketing has changed more than just how retail jewelers market themselves, it’s changed how we communicate. So, why then are so many salespeople still selling the way they al…

In the debut episode of his new podcast, Shane O'Neill of Fruchtman Marketing asks one of the most important, and overlooked, questions about digital marketing for jewelry stores. For the past decade we’ve been talking about how digital marketing and the move to online has changed how businesses market themselves … but what about how this technolog…