The Book Marketing Action Podcast is a resource where you can get actionable advice to build your author platform, plan a book launch, launch your book successfully, and sustain interest in your book after launch. This podcast is focused on ACTION. At the end of every episode, we’ll share one or more actions you can implement to reach more people with your book and message. If you implement these actions consistently over time, you’ll see results. Some of these actions will seem easy, others ...
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Join Penny Sansevieri and Amy Cornell for fun and frank discussions packed with clever ideas, easy-to-implement book marketing strategies, and critical publishing industry knowledge and insight! Designed to help self-published authors and traditionally published authors at any level, the Book Marketing Tips and Author Success Podcast will definitely inspire you with new ideas for how to sell books, grow your platform, and make strategic business decisions as an author. Subscribe today and ta ...
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Social media tactics to market and sell books - discussions and interviews with writers and marketers
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The podcast that helps authors make sense of all the social media marketing options out there and gives practical tips on how to sell more books and build loyal fans with social media. Based on award-winning marketer Chris Syme's 20+ years in marketing and bestselling indie author Becca Syme's self-publishing journey, the show features successful self-published authors and book marketing experts weekly.
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Book Marketing Tips from John Kremer
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Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur
Build your audience and reach new readers on podcasts. Here on Book Marketing Mania you’ll learn to use podcasting as a guest and host to grow your author platform, market your book long before and long after your book release, and steward your message in a way that honors God and your time. Let’s connect: https://kimstewartmarketing.com.
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Book Promotion Podcast: Book Marketing Tips for Indie Authors and Book Publishers
Bob Baker, Full-time indie author and book publisher
Full-time author Bob Baker shares his best advice on book marketing and publishing, online book promotion and sales, social media optimization, and more. Visit FullTimeAuthor.com for more info.
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Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.
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Book Marketing Show Podcast with Dave Chesson
Dave Chesson, Founder of Kindlepreneur and KDP Rocket
Are you ready to increase your book sales, and hit the bestseller list consistently? Welcome to the Book Marketing Show, where in this weekly podcast Dave Chesson will not only show you some of the best book sales tactics but also bring on top-notch guests to show how each tactic taught here was a game changer for their books and how it can be for yours as well. Having created one of the largest websites on book marketing, Kindlepreneur.com, he’s also been a book-marketing consultant for top ...
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The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching
Kate Storey | Marketing Strategist, Brand Clarity Coach, Messaging Mentor
Do you wish you could make more money in your wedding business, but need someone who can provide simple wedding marketing strategies and just tell you what to do next? Do you know you can close the couples who come to you, but can’t always get them to book a call and talk to you? Do you want more of your perfect couples contacting you, and fewer budget brides and dead-end leads? Do you know you’re great at what you do, but worry you’re not looking professional enough to your couples and it’s ...
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130. How and When to Ask for Podcast Reviews
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Let's wrap up this mini series on the importance of podcast reviews and talk about how and when you should ask for a podcast review, and a couple of tips on what not to do especially when it comes to asking your guests for a review. RELATED EPISODES: Why Podcast Reviews Matter (#127) How to Leave a Written Review (#128) How to Find and Share All Yo…
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491 Lean Marketing by Allan Dib
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Lean Marketing: More leads. More profit. Less marketing. by Allan Dib ABOUT THE BOOK: Bigger Results with Less Marketing You keep being told to do more marketing — more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for en…
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Amazon’s Game-Changing Updates: What Authors Need to Know About Book Descriptions
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Send us a Text Message. In this eye-opening episode we dive into Amazon’s latest updates that are shaking up the way book descriptions are managed on the platform. For authors who use Author Central, these changes are crucial to understand if you want to keep your book pages in top form. Join us as we uncover the surprising new features Amazon has …
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In this episode, Becky talks to Leah Paulos—Founder of Press Shop PR and Book Publicity School. Listen as Leah shares her advice for navigating book publicity, explains how authors can find their audiences, and outlines strategies for breaking through the noise to get as much media attention for a book as possible. During the episode, you’ll learn:…
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129. How to Find and Share All Your Podcast Reviews
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If you're hearing from your listeners that they’ve written a review for your show, but you’re not seeing them, let’s make sure you know where to look to find all your reviews in one place. Reviews are not only great feedback for you as a host, but also social proof for potential listeners, so we’re also talking about where to share the reviews you …
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490 Inside The Black Box by Bob Hoffman
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Inside the Black Box: How Marketers Waste Billions in Online Advertising by Bob Hoffman ABOUT THE BOOK: In 2024, marketers will spend over $650 billion on online advertising. A substantial proportion of this - perhaps in the hundreds of billions - will be completely wasted. Not for the usual reason - their advertising stinks - but for another, dark…
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Choosing an Author Name Format: Critical Mistakes to Avoid
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Send us a Text Message. Welcome to a pivotal episode of our show where we shine a spotlight on a crucial aspect of the publishing process: how your name appears on Amazon. Join us as we dissect the intricacies that can make or break an author's visibility and success on the world's largest online retail marketplace. From the complexities of incorpo…
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Dear listeners, all good things must come to an end so I’m making this short announcement to let you know that I’m going to stop producing The Marketing Book Podcast and happily fade away from the world of marketing and sales. Have a listen to why I'm bowing out from what has been a lot of fun for me and what's next!…
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128. How to Leave a Written Review for Other People's Podcasts
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Last week we talked about why podcast reviews are so important to podcasters and their listeners, and this week let’s talk about how to leave a written review for other people’s podcasts. That way you’ll know how easy it is to support your favorite shows and be able to easily share with your listeners how they can leave one for you too! RESOURCES M…
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489 The Content Entrepreneur by Joe Pulizzi
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The Content Entrepreneur: Critical Strategies to Accelerate Your Success As a Content Creator by Joe Pulizzi and Friends ABOUT THE BOOK: From “The Godfather of Content Marketing” comes business-changing insights from 33 experts on the proven way to build a content business. In this comprehensive guide for serious content creators, you’ll find criti…
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Buyers v. Readers And Why They May Be Different People
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Send us a Text Message. Are you marketing to the wrong audience? As authors, we often find ourselves inadvertently targeting the wrong demographic, because while the reader may be obvious, they're not always the individuals buying or recommending (or gifting) your book. Join us as we unravel the complexities of audience targeting, uncover common pi…
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127. Why Podcast Reviews Matter to Hosts, Guests and New Listeners
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Let’s talk about podcast reviews and why they matter to you as a podcast host, to your potential listeners, to your potential guests, and to you if you want to be a guest on other people’s podcasts. RELATED EPISODES MENTIONED: Build Relationships with Hosts Before Pitching (#44) https://kimstewartmarketing.com/44 How to Pitch a Podcast (#34) https:…
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488 Social Media Explained 3.0 by Mark Schaefer
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Social Media Explained 3.0: Marketing Success in the AI Era by Mark Schaefer ABOUT THE BOOK: In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Scha…
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Getting Book Endorsements: Everything You Need to Know
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Send us a Text Message. In this episode we're talking about book endorsements, getting them, timing them, and what to do with them once they start coming in. Whether you're a seasoned author or a newbie, you're going to want our tips and advice! We'll explore the strategies and tactics for identifying the ideal personalities to lend their credibili…
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#134: Book Endorsement Insights From an Author and a Publishing Expert
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In this episode, Becky talks to Glen Van Peski—Ultralight Backpacker, Founder of Gossamer Gear, and Author of take less. do more.—and Jeevan Sivasubramaniam—Managing Director of Editorial at Berrett-Koehler Publishers. Listen as Glen and Jeevan share their insights on who to ask for book endorsements, the impact of endorsements on book sales, how t…
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126. Sewing God’s Love through Podcast Guesting with Naomi Fata
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I’m excited today for another author spotlight! On the show is my sweet online friend, author Naomi Fata. Naomi is the author of two books including Stitching Your Story Piece by Peace (a 13 week devotional releasing in October 2024). She's sharing about what's working well to market her books, especially LONG BEFORE her book release, and how she b…
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Mastering Nonfiction Book Descriptions: A Guide to Turning Browsers into Buyers
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Send us a Text Message. In this week's episode, we're unpacking the crucial role of Nonfiction Amazon retail pages. Join us for an in-depth exploration of the pitfalls and common mistakes that can hinder your success in the competitive world of online retail. From lackluster descriptions to uninspiring visuals, we'll highlight the key areas you nee…
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The ABM Effect: How to Win, Retain, and Grow Valuable Clients for Market-Beating Growth by Alisha Lyndon ABOUT THE BOOK: Conventional sales and marketing strategies typically involve pitching to broad markets to establish brand recognition and stimulate demand, ultimately leading to revenue generation. However, a more efficient and impactful approa…
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BONUS! They Ask, You Answer in German by Rene Neubach
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They Ask You Answer: Ein Revolutionär Simpler Ansatz Für Mehr Erfolg In Vertrieb Und Marketing, Angepasst An Die Digitalen Konsumenten Von Heute ABOUT THE BOOK This is the German-language edition of the bestseller "They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer" by Marcus Sheridan, f…
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Behind the Curtain: Unveiling the Secrets of Success in Publishing
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Send us a Text Message. In this episode Penny and Amy, the dynamic duo behind a successful book marketing and PR firm, invite listeners to join them for an intimate peek behind the curtain of their collaborative journey. While their chemistry is often praised, it's their ability to navigate different visions for growth that has been a cornerstone o…
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125. Plan Now to Savor Your Summer as a Podcaster with Amy Debrucque
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Summer is fast upon us. Time to make plans for whether you continue your current schedule of hosting or guesting, change things up a bit, or a take a much-needed break. Today's conversation is from my friend Amy Debrucque’s podcast, Life on Purpose. She invited me to be her guest last year to talk about savoring summer as a podcaster with ideas for…
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486 Public Speaking With Confidence by Philipp Humm
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Public Speaking with Confidence: How to Overcome Anxiety and Deliver Unforgettable Presentations by Philipp Humm ABOUT THE BOOK: You’ve probably tried to speak in public a few times before. Maybe your heart started racing, you had difficulty breathing, or you forgot what you wanted to say. You've tried a few different strategies, but nothing has wo…
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124. Podcasting Made Simple (8 takeaways from the LIVE conference)
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Last week, I attended the Podcasting Made Simple LIVE quarterly conference. It’s hosted by Alex Sanfilippo, founder of Podmatch and host of the Podcasting Made Simple podcast. I was taking notes like crazy on hosting and guesting and wanted to share 8 of my favorite takeaways with you. RESOURCES MENTIONED: Connect with Alex: https://podpros.com Pod…
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485 The Customer Copernicus by Charlie Dawson
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The Customer Copernicus: How to be Customer-Led by Charlie Dawson and Seán Meehan ABOUT THE BOOK: Some companies are great for customers – they care and change whole markets to work better for the customers they serve. Think of Amazon, easyJet and Sky. They make things easier and improve what matters – obvious, surely? They have also enjoyed huge b…
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Cracking the Code: Reaching the Unreachable Reader
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Send us a Text Message. In this week's episode, we chat about connecting with the elusive reader who seems to dwell beyond the realms of mainstream social media platforms. Even though the digital age is dominating how a lot of us consume content, not every reader can be found scrolling through Instagram reels or TikTok videos. So how do they find t…
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#133: The Value of Writers Conferences & Communities
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In this episode, Becky talks to Becky Antkowiak—Writer, Editor, Founder/Chief Encouragement Officer of the 540 Writers Community, and Serial Extrovert. Listen as Becky explores the value of writers being in community with each other and the benefits of attending writers conferences. She shares her experiences attending conferences and the importanc…
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123. Finding Spiritual Rest in a Chaotic World with Mitzi Neely
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Are you finding your schedule pack full of to-do’s as an author and always thinking “I don’t have time for THIS or THAT" to market my book? Or maybe you're having trouble just finding time to spend with God and in His Word on a consistent basis? Your heart will thank you for tuning in and hearing encouragement from my friend, and author, Mitzi Neel…
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Book Sales: Why and How Self-Published Authors Are Taking the Lead
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Send us a Text Message. Not everyone talks about it, but all authors want to sell books. And we know a lot of you secretly (or not so secretly) would love to make enough to be a full-time author. But is achieving significant sales still a possibility? The surprising answer lies in the realm of self-publishing, where a lot of successful authors are …
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484 The Unsold Mindset by Colin Coggins and Garrett Brown
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The Unsold Mindset: Redefining What It Means to Sell by Colin Coggins & Garrett Brown ABOUT THE BOOK: This Wall Street Journal bestseller is captivating readers of Adam Grant, Dan Pink, and James Clear and has been called "a life-changing book as much about life as it is about selling." What if the greatest salespeople on the planet are the opposit…
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122. Do’s and Don’ts of Private Podcasting for Authors
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Today we're wrapping up this series on the power of private podcasting and I want to share some do’s and don’ts for hosting a private podcast as an author. RESOURCES MENTIONED: Hello Audio for private podcasting (try it out) https://kimstewartmarketing.com/helloaudio Buzzsprout for hosting your public podcast (try it out) https://kimstewartmarketin…
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Immersion: The Science of the Extraordinary and the Source of Happiness by Paul Zak ABOUT THE BOOK: No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary experiences. Experience designers, marketers, ent…
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Listener Request: Navigating Amazon's Book Review Minefield
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Send us a Text Message. This is another listener request and we're talking about trigger words that could potentially result in your hard-earned reviews being pulled from your retail page. We chat about the fine line between what reviewers should say to maintain authenticity and what words they should tactfully avoid to ensure their reviews don't g…
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121. Marketing Your Private Podcast as a Podcast Guest
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In episodes 118-120 of our series on private podcasting, we talked about ways you can use one to grow your audience, and how to market it as a podcast host. Now let’s talk about how to market your private podcast to potential listeners as a podcast guest. RESOURCES MENTIONED: Hello Audio for private podcasting (try it out) https://kimstewartmarketi…
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The #1 Strategy to Get More Amazon Reviews
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Send us a Text Message. Have you ever wondered why some books seem to effortlessly rack up Amazon reviews while others struggle to even get noticed? This week we're unveiling a secret strategy that savvy authors have been using to bolster their review numbers. We chat about the art of prompting reviews from your readers in a way that feels natural …
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482 Designing Brand Identity by Rob Meyerson
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Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding 6th Edition by Alina Wheeler and Rob Meyerson ABOUT THE BOOK: Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process. It’s harder than ever to be the brand of choice―in many markets, technology has lowered barrier…
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#132: Building an Online Presence to Achieve Book Marketing Success
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In this episode, Becky talks to Jesse J. Anderson—Author, Speaker, Creator, and ADHD Advocate. Listen as Jesse talks about his personal journey of being diagnosed with ADHD, the impact of finding his niche and building an online community around it, and how nurturing that community led to book marketing success, selling 10,000 copies of his debut b…
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120. Marketing Your Private Podcast as a Podcast Host
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In episodes 118 and 119, we talked about ways you can use a private podcast to grow your audience. Now let’s talk about how to market your private podcast to potential listeners. In this episode we'll talk about marketing a private podcast as a podcast host. Stay tuned, next episode we'll talk about marketing it as a podcast guest. RESOURCES MENTIO…
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481 B2B Social Selling Strategy by Julie Atherton
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B2B Social Selling Strategy: Connect with Customers, Build Relationships, and Drive Sales by Julie Atherton ABOUT THE BOOK: Social media, when deployed strategically and effectively in B2B channels, offers a uniquely personal long-term networking opportunity for sales teams and business professionals. For many, this has supercharged their sales per…
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