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Norton | Norris brings admissions and customer acquisition strategies to life in our new podcast. Since establishing in the late 1990s, Norton l Norris has evolved into a full service agency offering a wide range of exceptional services including media production and placement, mystery shopping, EnrollMatch® Admissions Training and MyGuidance Coach software.
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How to Empower Students by Helping them Find Fit
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Welcome to Episode 2 of the Norton Norris Podcast. This week we're joined by Dr. Jean Norris, who tells us about: Student Empowerment Approach (SEA) 5 Factors of Fit MyGuidance Coach EnrollMatch Listen to Dr. Jean explain student empowerment, why it's necessary in higher ed admissions, and how to implement an empowerment approach at your school. Th…
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How to Integrate Traditional & Digital Marketing
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Welcome the inaugural episode of the Norton Norris podcast! We'll be sharing tips, tricks, best practices, we'll be inviting guests, some of our clients, our colleagues as well as some thought leaders in the; marketing, admissions, training, and assessment space, so we hope you stay tuned! If you want to watch this episode in video format, we'll be…
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Is the Student a Consumer? True, False, or Somewhere in between - Higher Ed Admissions Expert Dr. Jean Norris on HigherEd Live
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Welcome to the Norton Norris Podcast! In this episode, Dr. Jean Norris shares her thoughts with Dr. Robert McManus and Joe Sallusito regarding consumerism in higher education. Here are the show notes: Professionals within higher education are divided on the concept of student consumerism – some have embraced treating the student as a consumer, and …
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