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MarTech Podcast ™ // Marketing + Technology = Business Growth
Manage series 2137506
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
2209 odcinków
Manage series 2137506
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
2209 odcinków
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1 Purpose-based brand definition & strategy 35:14



1 The Story Behind Semrush’s Acquisition Of Third Door Media 39:53

1 How Local Grocers & Convenience Stores Can Modernize Their Marketing 17:05

1 The Surging Importance Of Retail Media Networks 15:08

1 What plays would you call to scale a DTC business from startup to $10 million ARR? 6:36

1 Are Subscription Models The Best Pricing Strategy For DTC Brands? 6:36

1 What’s The One Word Marketers Should Focus On When Transitioning From DTC To Retail? 5:34

1 Should Growing Retail Brands Double Down On Their In-Store Retail Outlets Or Diversify To DTC? 6:16


1 Toss Up: AI-driven Analytics or Traditional Market Research? 6:09

1 Double Down Or Diversify: Content Marketing Vs Channel Expansion? 4:06
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