How to Treat Your Book Like a Business: Marketing Secrets for Authors - BM456

Book Marketing Mentors

Ever thought about using a creative brief to make writing and marketing your book easier?

This week's guest expert is Peter Murphy Lewis, founder of StrategicPete.com and fractional Chief Marketing Officer. Peter is known for turning complex marketing ideas into clear, useful strategies. He explains how to treat your book like a business, and how to tackle your marketing fears.

Learn how a creative brief can act as your "road map" to success and why book marketing should start before you finish writing. Peter’s insights can transform how you plan, write, and market your book.

Key Takeaways:

• Start with a Creative Brief: Create a plan to set goals, measure success, and stay on track before you start writing.
• Treat Your Book Like a Business: Build a mission statement and track progress like a company to reduce risks and stay focused.
• Face Marketing Fears: Use "fear-setting" to name, understand, and tackle your worries about marketing and publishing.
• Begin Marketing Early: Use simple, affordable strategies like LinkedIn and YouTube to grow interest before your book launches.
• Focus on Feedback: Engage with a niche audience and value quality feedback over big numbers.

Tune in to learn how smart planning and creative marketing can help your book succeed!

*************************************************************************
Time for a Social Media Upgrade
Ever wonder how some authors effortlessly post engaging content daily on social media? If you're tired of struggling to come up with ideas or over-promoting your book, it’s time for an upgrade.

Introducing Author Social Assistant – the tool that takes all the guesswork out of your social media. They’ve spent months perfecting a proven formula, creating engaging images and captions, and delivering them to you on a scheduling calendar. No more wondering what to post next – just follow the plan!

And here’s the best part: it’s not a subscription!
Get lifetime access with a $200 discount if you order between January 20th-31st.

This is an incredible deal.
Don’t waste time or money hiring an agency – get everything you need for just a fraction of the price.

Grab your discount now and start making your social media work for you!