184 - How to Fill Your Gym with Facebook Ads with Jono Petrohilos

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Facebook ads can be a powerful tool for microgym owners to fill our gyms, but they can also be confusing, time-consuming, and feel like a distraction from the most important parts of our business.

Not to mention if you don’t see the results you hoped for, you feel like you just flushed a wad of cash right down the drain.In today’s episode, Jono Petrohilos joins the show to simplify Facebook ads for us gym owners.

His approach is great because you don’t need fancy landing pages or funnels.

All you need is a few simple photos from your gym paired with the right headline.For photos, he’s seen gyms have the most success by sharing group shots of clients smiling and gathering after workouts, NOT while they are exercising. For headlines, he recommends always using the location in your headline, and sticking with the word “challenge” which he claims will always outperform other buzzwords like fat loss or transformation.

To get the full rundown on how to fill your gym with Facebook ads, listen to the full episode.