))
How to Create a Marketing Strategy That’s Customer-Centric and Business Savvy
Manage episode 378880568 series 3513482
Treść dostarczona przez Casey Nobile. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Casey Nobile lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
As a marketer, think about how often your decisions are questioned internally. The truth is, if you can quickly build a reputation as someone who uses marketing to drive business results, most of these questions will disappear. In this episode of Content Disrupted Patrick Ward, the Vice President of Marketing at Formula.Monks gets real about how to gain trust in marketing, unlock your marketing superpower (being the ultimate customer expert), and tackle brand building in stages to boost marketing’s bottom-line impact.
Episode Highlights:
- [01:40] Marketing the Marketer
- [03:33] Being the Customer Expert
- [06:48] The Concentric Circle Model for Branding Success
- [24:47] Marketers & Employee Advocacy
If you enjoyed this episode, make sure to subscribe, rate, and review on:
Apple Podcasts Link: https://apple.co/3FaUDI9
Spotify Link: https://spoti.fi/3LNnXbw
Instructions on how to do this are here.
Learn more about Skyword and what's most relevant in enterprise content marketing at https://www.skyword.com
Content Disrupted: Bold Takes on Brand Marketing is handcrafted by our friends over at: fame.so
18 odcinków
Udostępnij
