What Private Club Leaders Need to Know Before Capturing Golf Course Drone Footage

Crushing Club Marketing

In this episode, we talk with Russell Bennett, a professional drone photographer specializing in golf course imagery, about the technical and artistic aspects of capturing courses from above. From licensing requirements to creative techniques, Russ shares insights on how clubs can best utilize drone photography to showcase their facilities.

Key Moments:

• Discussing Drone Sightings [00:03:00]: Before diving in, Russ discusses his perspective of seeing drones in the recent news.
• Getting Started in Drone Photography [00:03:45]: Russ discusses his transition from marketing to drone photography during COVID, starting with golf courses due to his passion for the game.
• Course Representation [05:30:00]: Conversation about the importance of quality drone footage in representing a club professionally versus settling for basic aerial shots.
• Licensing and Regulations [06:30:42]: Overview of FAA Part 107 licensing requirements for commercial drone pilots and important airspace restrictions near airports.
• Shooting Heights and Techniques [15:08:00]: Insights into flying heights and creative techniques for capturing engaging course footage, including low-altitude shots for dramatic effect.
• Technical Equipment Insights [17:16:18]: Russ explains different types of drones, focusing on the DJI Mavic Air 2S for cinematic shots and the DJI FPV for dynamic fast-moving footage.
• Drone Versus Handheld Videography [19:44:00]: Discussing finding a balance between using drone shots versus handheld gimbal shots.
• Shooting Strategy and Timing [23:16:00]: Details about optimal shooting times, with cinematic footage best captured during golden hour and technical hole-by-hole footage during midday.
• Working Around Golfers [24:55:00]: Discussion of strategies for filming while the course is active and considerations for capturing footage with or without players present.
• Multiple Day Advantages [27:12:00]: Discussion of why multiple shooting days are beneficial for capturing the best possible footage and ensuring complete coverage.
• Investment Value [29:16:00]: Explanation of why professional drone footage is a worthwhile investment for clubs, potentially lasting for years on their website and marketing materials.
• Questions to Ask a Drone Photographer Before Hiring [31:45:00]: Russ suggests asking photographers for samples of the artist's previous work alongside shot-specific insights.
• Final Thoughts [32:35:00]: Final thoughts are shared and Russ shares his profile, @birds_eye_film (Instagram), alongside his email: [e-mail].