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Series 2: Ep 9: Communicating the Company Story to Multiple Stakeholders with David Shriver
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Treść dostarczona przez Clara Melia. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Clara Melia lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
Corporate communications and investor relations are changing rapidly in step with technological advancements. During this episode, David Shriver, Ocado’s Chief Reputation Officer, joins the conversation to share how he approaches his role in an ever-changing landscape. After years of acting in the role of Director of Communications, David’s new role was developed to facilitate a new wave of innovation at Ocado. He shares his view on best practice, understanding your audience, and how he brings the knowledge he earned in other roles to his work at Ocado. We touch on ESG and sustainability concerns, and how the two non-executive board positions that David holds enhance his work at Ocado. He also shares where he finds humour in his role and reveals his broader interests beyond work, along with three author recommendations to bolster your reading journey. Tune in to learn all this and more from this episode’s inspiring guest!
Key Points From This Episode:
- Meet our guest, David Shriver, Chief Reputation Officer at Ocado Group
- More on his role at Ocado after spending most of his time there in the role of Director of Communications
- What best practice entails in corporate communications
- Understanding your audience and the essential role of IR
- How David’s experience in IR, communication and PR has helped him develop in the role of Chief Reputation Officer.
- ESG and sustainability concerns and how Ocado prioritises both
- Why David has chosen to take non-executive positions on the board of two organisations
- Where he finds humour in his role: when companies forget that they are always live
- David’s broader interests outside of work and why he prioritises sleep
- Three global authors he recommends: Niq Mhlongo, Joe Thomas, and S.A. Cosby
- Clara’s prediction for the future of the industry; structural changes and more.
Quotes:
“I’m a passionate believer in the transformative impact of smart, joined-up communications on corporate reputation.” — @dmoshriver[0:01:58]
“There’s no story waiting to be told. You have to create a story based on the facts of the business history.” — @dmoshriver [0:07:18]
“The role of Chief Reputation Officer really involves three things; building, protecting, and measuring corporate reputation.” — @dmoshriver [0:08:48]
Links Mentioned in Today’s Episode:
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