))
Ad Evolution: Mark Silverman’s Insights on Modern Marketing Strategies
Manage episode 440391293 series 3574629
Treść dostarczona przez Seapoint Digital. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Seapoint Digital lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
In this episode of the FreeDive Podcast, Deb and Kristy dive deep with Mark Silverman, Senior Vice President of Client Services at Seapoint Digital, to explore the evolution of marketing and advertising. Mark discusses his passion for finding what sets a client apart in a crowded marketplace and shares his insights on the major shifts shaping the industry today, including the power of big data and the impact of digital platforms in creating personalized, targeted campaigns.
Mark also explains the importance of balancing traditional and digital marketing methods, emphasizing a rigorous approach to testing and measuring ROI to ensure every marketing dollar is well spent. With decades of experience navigating the changing landscape, he reveals how brands can remain agile, adapt quickly, and connect meaningfully with their audiences in an ever-evolving market.
Let's connect! Send us a message and say hi.
It's the end!
No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes.
Come find us!
But wait!
Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok
For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/
If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!
Thanks for listening!
Rozdziały
1. Ad Evolution: Mark Silverman’s Insights on Modern Marketing Strategies (00:00:00)
2. Marketing Landscape 30 Years Ago (00:01:29)
3. Changes in Marketing: Data and the Internet (00:05:11)
4. Using Data to Drive Success for NEA (00:06:50)
5. Balancing Print and Digital Marketing (00:12:06)
6. Consumer Behavior and Challenges (00:14:48)
7. Communication is Key (00:17:48)
8. Mindset of the Consumer (00:19:45)
9. Qualities for Success in Marketing (00:24:37)
30 odcinków
Udostępnij
