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Becoming a Data-Driven Company (feat. Jordan Berry, Interloop)
Manage episode 279551217 series 2815223
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Using valuable data and insights to make strategic growth decisions is vital to being successful with your efforts in modern business. Businesses that do not prioritize their data strategy are in for a world of struggle in coming quarters and years. For Jordan Berry, one of BrainSell’s go-to data analysts and Co-founder of Interloop.ai, companies must be forward-thinking with their data initiatives to ensure investments and processes reap the most benefit—and drive growth from the start!
In this episode of the Growth Enablement Madness Podcast, Jordan sat down with host Jim Ward to discuss what the phrase “data-driven growth” means to them. They also shared thoughts on the technologies that are helping position businesses to be data-driven and on companies leading the data-driven charge by example.
Other discussion topics include:
- Why businesses struggle to look “beyond their rearview mirror” when analyzing their data.
- How to start reassessing your data-driven mentality.
- A six-step overview of becoming a data-driven company.
- How to overcome disparate and overwhelming databases.
RELATED LINKS
- Learn more about Interloop’s Sidekick capabilities.
- Connect with Jordan on LinkedIn.
- Check out BrainSell’s blog for all things Growth Enablement!
- Intro and Outro music by Sam Ward.
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