E650 - Stuart Morris - How to Build a Sustainable Business and Manage Risk as an Entrepreneur

Hacks and Hobbies - Passion to Profit Stories

In this episode, I get to speak with Stuart Morris.

A neurodivergent entrepreneur, tech inventor, TEDx speaker, former award-winning professor of entrepreneurship, and the current CEO of the #1 celebrancy training business in the world, the International College of Professional Celebrants, Stuart is a dynamic force at the nexus of entrepreneurship, innovation, and celebrancy.

With impressive milestones in Stuart’s 30+ year career as an entrepreneur such as one of his start-up collaborations hitting a billion dollars on the NYSE, his work changing the financial landscape of Moldova, or instilling the fiery entrepreneurial spirit in young minds across the world teaching at the Henley Business School, Stuart’s journey has been marked by triumph and transformation.

But, the highs have been met with equally low, lows — from facing the heart-wrenching family loss, divorce, and late-life revelation of his dyslexia and autism — these challenges have fuelled his relentless pursuit of a meaningful and personalized business, a testament to the sacred brevity of life.

Whether he’s planning to defy gravity in his plane on a solo-flight across the Atlantic, revolutionizing the rites of passage, building his next venture, or parenting his three grown sons, Stuart’s life is a testament to turning adversity into art, and problems into profitable businesses.

His book One in a Million Life releases in the summer of 2024.

This is going to be an exciting conversation!

Where to reach our Guest

https://oneinamillion.life
3 Hacks to take away

1. Start with your ideal customers, not just product ideas - The transcript highlights the importance of understanding your target audience and their needs first, rather than jumping straight to developing a product.

2. Focus on building a real, sustainable business, not just get-rich-quick schemes - The discussion emphasizes the value of creating a lasting legacy through a well-designed business, rather than pursuing short-term, high-risk ventures.

3. Embrace an "affordable loss" mindset when taking risks - The conversation explores how entrepreneurs can manage risk by viewing potential losses as affordable, enjoyable experiences rather than catastrophic failures.

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