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Brian Baker: Designing Success...From Nike to Hasbro
Manage episode 456269096 series 2897295
Treść dostarczona przez Mark Hochgesang. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Mark Hochgesang lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
Brian Baker, SRVP of Board Games at Hasbro, shares why he left a thriving design & product development career at Nike to chase his childhood dream of working in the toy & game industry. He also reveals how the recent successful Hasbro-Nike LeBron James collaboration transpired.
Brian & host Mark Hochgesang discuss orchestrating career transitions, the power of AI & their mutual love for some of Hasbro's powerhouse franchises: Monopoly, Clue, Candy Land, Twister & Mouse Trap. Enjoy sports (and toy) fans!
Brian's LinkedIn Profile: https://www.linkedin.com/in/briandbaker/
Hasbro Website: https://shop.hasbro.com/en-us
Time-Stamped Show Notes
1:15 The Dream Begins
2:18 Ziba Design
3:31 The Swoosh
5:00 Metcon Rises
9:05 Career Transition: Nike to Hasbro
13:25 Building Credibility
15:13 Monopoly Matters
17:37 Double GOATs: LeBron & Monopoly
19:51 Monopoly Magic
23:46 Hasbro Happenings
27:44 Board Game Testing & Evaluation
29:00 Artificial Intelligence
31:33 Outsider Inventors
33:46 Spreading Fun to All
35:15 Competition: Mattel, Lego & Time
38:00 Lightning Round
38:44 The Wrap
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Feel free to reach out if you have suggestions re future episode guests or topics. Mark's contact info is noted below. Many thanks. Happy Holidays!
mphochgesang@gmail.com
971-985-6909
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