Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
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193. Soon Hagerty Shares her Global Brand Communications Experience and Incredible Life Story
MP3•Źródło odcinka
Manage episode 414109730 series 2946651
Treść dostarczona przez Emily Landers. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Emily Landers lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
When she was four, Soon’s family fled Saigon at the end of the Vietnam War. After a perilous 12 days on a boat and another six months at a refugee camp, the family ultimately settled in Fresno, California, sponsored by an uncle who had fought for the South Vietnamese. Her parents’ determination to create a successful life in America by becoming entrepreneurs inspires and defines Soon to this day. Soon has co-owned several PR/marketing firms including Luxe Communications, which she founded, and Centigrade a marketing, communications and events company with several offices in North America and Europe. Her global brand communications experience includes developing strategy for many of the world’s top brands, including Lamborghini, Ducati Motorcycles, eBay Motors, Black River Caviar, Xellent Vodka and Breitling watches. Since 2016, Soon has overseen Hagerty’s brand strategy in support of the company’s stated purpose to save driving and fuel car culture for future generations. In 2022, she was named one of the U.S.’s “Top Women in Communications” by Ragan Communications for her work in transforming the Hagerty brand. She played a lead role in transforming Hagerty from a local specialty insurance company operating in a basement to a global publicly traded lifestyle brand for car lovers that joined the New York Stock Exchange (HGTY) in 2021 with a value of more than $3 billion. A believer in “doing good by doing well,” Soon is founder and co-owner of The Good Bowl, a mission-based Vietnamese restaurant in Traverse City, Michigan, that donates $1 per bowl to charity. She is also the creator of “Help in Heels,” a women’s volunteer group, and “Running in Heels,” a women’s entrepreneur group. Soon is married to McKeel Hagerty. Together they plan to launch a non-profit to support women entrepreneurs nationally. Of everything she has done in her life, Soon is the most proud of her daughter Ava and her step-daughters, Olivia and Sophia. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support
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321 odcinków
MP3•Źródło odcinka
Manage episode 414109730 series 2946651
Treść dostarczona przez Emily Landers. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Emily Landers lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
When she was four, Soon’s family fled Saigon at the end of the Vietnam War. After a perilous 12 days on a boat and another six months at a refugee camp, the family ultimately settled in Fresno, California, sponsored by an uncle who had fought for the South Vietnamese. Her parents’ determination to create a successful life in America by becoming entrepreneurs inspires and defines Soon to this day. Soon has co-owned several PR/marketing firms including Luxe Communications, which she founded, and Centigrade a marketing, communications and events company with several offices in North America and Europe. Her global brand communications experience includes developing strategy for many of the world’s top brands, including Lamborghini, Ducati Motorcycles, eBay Motors, Black River Caviar, Xellent Vodka and Breitling watches. Since 2016, Soon has overseen Hagerty’s brand strategy in support of the company’s stated purpose to save driving and fuel car culture for future generations. In 2022, she was named one of the U.S.’s “Top Women in Communications” by Ragan Communications for her work in transforming the Hagerty brand. She played a lead role in transforming Hagerty from a local specialty insurance company operating in a basement to a global publicly traded lifestyle brand for car lovers that joined the New York Stock Exchange (HGTY) in 2021 with a value of more than $3 billion. A believer in “doing good by doing well,” Soon is founder and co-owner of The Good Bowl, a mission-based Vietnamese restaurant in Traverse City, Michigan, that donates $1 per bowl to charity. She is also the creator of “Help in Heels,” a women’s volunteer group, and “Running in Heels,” a women’s entrepreneur group. Soon is married to McKeel Hagerty. Together they plan to launch a non-profit to support women entrepreneurs nationally. Of everything she has done in her life, Soon is the most proud of her daughter Ava and her step-daughters, Olivia and Sophia. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support
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321 odcinków
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