Episode 32 - Crushing it in Today's Market | Q&A with Superstar Agents

If You List You Last Podcast

### Summary of "Crushing it in Today's Market | Q&A with Superstar Agents | June 24th 2024"
- **Introduction**
- Host welcomes a large audience and introduces the panelists: John, Mike, and Jim, all successful real estate agents with extensive experience and achievements.
- **Panelists’ Backgrounds**
- **John Le**: Based in Washington DC, Maryland, and Virginia, leads a large team, sells over 250 homes annually, has over 1,800 homes sold, and boasts 2,005-star reviews.
- **Mike Gerc**: Formerly sold over 7,500 homes, had a top 10 team in the US, now focuses on coaching and mentoring.
- **Jim**: Based in Southwest Virginia, started in 2007, quickly built a successful team, and emphasizes the importance of reading "The Millionaire Real Estate Agent" book.
- **Hiring and Team Building**
- **John Le**: Looks for character, hard work, and resilience in agents, especially in today's challenging market.
- **Mike Gerc**: Prefers full-time commitment, emphasizes having enough financial support to last at least 90 days without a sale, and values cultural fit and hunger.
- **Jim**: Agrees with the importance of cultural fit, hunger, and coachability. Stresses the importance of initial activity, such as calling their sphere of influence.
- **Onboarding Process**
- **John Le**: Assigns new agents to mentors for shadowing and practical learning, and holds regular Q&A and role-playing sessions.
- **Mike Gerc**: Focuses on narrowing the training to one specific area (e.g., buyer agents), and emphasizes conversion training.
- **Jim**: Uses a structured onboarding process with role-playing and immediate practical tasks like calling their sphere.
- **Advice for New Agents**
- **John Le**: Advocates for role-playing and practical experience through mentorship.
- **Mike Gerc**: Emphasizes the importance of mindset and hard work, holding open houses, and making calls to expired listings and FSBOs.
- **Jim**: Recommends focusing on activities that get face-to-face interactions with potential clients, such as open houses and door-knocking.
- **Starting in a New Market**
- **John Le**: Would find the top team leader in the new market and learn from them.
- **Mike Gerc**: Stresses the importance of outworking everyone, holding open houses, and focusing on high-activity areas.
- **Jim**: Would connect with successful agents in the area and work open houses and local neighborhoods.
- **Technology and Coaching**
- **John Le**: Highlights the importance of hiring a coach, which he initially hesitated to do but later found invaluable.
This Q&A session provides valuable insights into the strategies and mindsets of top-performing real estate agents, emphasizing the importance of hard work, proper training, and effective mentorship.

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