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🔮 Jake's Growth Experimentation Framework | IGWT Mini Episode About Marketing, Growth, Startups
Manage episode 407917100 series 3480664
Treść dostarczona przez Yoann Pavy and Jake Mayell, Yoann Pavy, and Jake Mayell. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Yoann Pavy and Jake Mayell, Yoann Pavy, and Jake Mayell lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
Join us in this episode as we dive into a strategy for business growth. With no guest this time, we explore the initial stages of idea generation and kickstarting growth for businesses. Grab your notepad, join the conversation, and maybe even enjoy some chocolate buttons and beer along the way. Tune in for valuable insights and a casual chat about the journey of business growth.
Chapters 📌
[00:00:00] Introduction
[00:01:54] The challenge of growth strategies.
[00:05:35] A growth experimentation team.
[00:08:25] Growth team challenges and biases.
[00:12:25] Understanding North Star metrics.
[00:15:48] Four Core Pillars for Scaling.
[00:20:33] Importance of sales funnels.
[00:24:17] Core funnel events.
[00:28:01] Focus on impactful changes.
[00:30:21] Prioritizing experiments based on insights.
[00:34:13] Utilizing existing customers effectively.
[00:36:22] Leveraging Snapchat for growth.
🖇 Follow links 🖇
👉 Jake on Linkedin: https://www.linkedin.com/in/jakemayell/
👉 Yoann on Linkedin: https://www.linkedin.com/in/yoannpavy/
📺 Follow us on Youtube: https://www.youtube.com/@InGrowthWeTrust
📧 Our weekly newsletter: https://ingrowthwetrust.beehiiv.com/subscribe
Small ask for you: If you enjoyed this podcast, please hit "follow", leave a 5 ⭐️ review, and share it with your network 🤝
See you next week!
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