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SEO: Link Building Tips for SEO with Rosa Mitchell, connective3
Manage episode 414195928 series 3270990
Rosa Mitchell is one of the team at connective3 a multi-award winning digital marketing agency who create market leaders. Working globally with brands such as AVON, Wren Kitchens, and Thortful, Rosa’s specialism is in Digital PR and SEO–with the hard-to-find combination of analytical brain and creative flair!
In this episode, we discuss:
- The evolution of link building
- The important role of creativity in digital PR campaigns
- How to do well in digital PR
- Rosa’s four key strategies for successful digital PR and link building
Dive in:
[03:16] Transition from journalism to digital PR business director.
[09:34] Creating effective digital PR campaigns without buying links. Using link reclamation for brand mentions.
[12:58] Create specific, reactive PR for targeted campaigns.
[15:24] Understand audience, build relationships, leverage email outreach.
[19:14] Rapidly repurpose existing content to generate links.
[22:54] Ways to improve digital PR and trends.
[24:24] Seek fresh, trend-focused, and evolved ideas. Embrace collaboration and take calculated risks.
[27:11] Insider Tips from Rosa!
Find the notes here: https://keepopt.com/201
Digital Retail Index: Find out where you’re ranked or submit your own site for analysis >> KeepOpt.com/remarkable
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
230 odcinków
Manage episode 414195928 series 3270990
Rosa Mitchell is one of the team at connective3 a multi-award winning digital marketing agency who create market leaders. Working globally with brands such as AVON, Wren Kitchens, and Thortful, Rosa’s specialism is in Digital PR and SEO–with the hard-to-find combination of analytical brain and creative flair!
In this episode, we discuss:
- The evolution of link building
- The important role of creativity in digital PR campaigns
- How to do well in digital PR
- Rosa’s four key strategies for successful digital PR and link building
Dive in:
[03:16] Transition from journalism to digital PR business director.
[09:34] Creating effective digital PR campaigns without buying links. Using link reclamation for brand mentions.
[12:58] Create specific, reactive PR for targeted campaigns.
[15:24] Understand audience, build relationships, leverage email outreach.
[19:14] Rapidly repurpose existing content to generate links.
[22:54] Ways to improve digital PR and trends.
[24:24] Seek fresh, trend-focused, and evolved ideas. Embrace collaboration and take calculated risks.
[27:11] Insider Tips from Rosa!
Find the notes here: https://keepopt.com/201
Digital Retail Index: Find out where you’re ranked or submit your own site for analysis >> KeepOpt.com/remarkable
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
230 odcinków
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