SEC, Big 10 Trying to Ruin Big 12 via Super Conference AGAIN: Ignoring All Expansion Phone Calls

Locked On Big 12 | Daily College Football & Basketball Podcast

The SEC and Big Ten have long established themselves as the two most dominant and powerful conferences in college football, often leaving the Big 12 in a secondary tier when it comes to national recognition and influence. This separation is rooted in several factors, including financial resources, historic programs, and media visibility, all of which have contributed to the SEC and Big Ten’s superior position in college athletics.

One of the most significant reasons for the gap between these conferences and the Big 12 is their lucrative media rights deals. The SEC and Big Ten have secured massive television contracts that bring in billions of dollars, allowing their member schools to invest heavily in state-of-the-art facilities, top-tier coaching staff, and recruiting efforts. This financial advantage fuels their dominance and makes them more attractive to top talent, both on the field and in coaching positions. The Big 12, while still profitable, does not command the same level of media income, limiting its ability to compete at the same financial level as the SEC and Big Ten.

Additionally, the SEC and Big Ten are home to historic powerhouses with legacies of national championships and Heisman Trophy winners. Programs like Alabama, Georgia, Ohio State, and Michigan have consistently been among the top-ranked teams, drawing the attention of recruits, media, and fans. This sustained success creates a cycle of prominence that feeds their status as the most powerful conferences. In comparison, while the Big 12 has had its share of highly competitive programs—such as Oklahoma, which consistently contended for national titles before its move to the SEC—it lacks the same concentration of elite programs year after year.

The reach and influence of the SEC and Big Ten also extend to the College Football Playoff (CFP) system, where their teams have often been given more favorable consideration due to the perceived strength of their schedules and the depth of their conferences. This has led to the narrative that the SEC and Big Ten are simply “tougher” conferences to navigate, which influences rankings and playoff selections. The Big 12, meanwhile, often finds itself having to go above and beyond to make a similar impression on the CFP committee.

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