How To Write Words that Stimulate and SELL (ft. Leslie Clark)

Maven Marketing with Brandon Welch

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This week, you will write an email that needs to be taken seriously, a text that needs to be felt sincerely, and an advert that needs to sway your prospect into taking action.
The difference in success or failure will hinge on your ability to choose the right words.

Lean on a phrase that is too bland, and you'll surely be ignored.
Craft one that is too creative, and you'll surely be misunderstood.
But, when you strike the perfect balance of whimsical and wise in your wording, you'll pull attention like a puppy and persuade like a prince.
Today's episode is chock-full of simple tricks for getting people to listen to what you have to say, courtesy of our resident wizard of words, Leslie Clark.
And rest assured, if you're not one of those word nerds... We've made sure that this episode ain't any smarter than a 5th grader.
(But it will make you a lot of money!)
So clickety-click, Slick... you don't want to miss this one!
Here are the quick links to the good stuff:
00:57 Before they buy your product, they have to buy your headline
03:03 How to leverage opposites to command attention
05:39 Business in front, party in the back
07:33 Repetition, repetition, repetition
08:47 Twist a popular phrase for feel good and do-next
15:28 When in doubt, bust a rhyme
18:06 Recap
Host: Brandon Welch
Co-Host: Leslie Clark
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy
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