Understanding Meat Preferences and Dairy Market Outlook

MID-WEST FARM REPORT - MADISON

Glynn Tonsor, of Kansas State University joins Jill Wielke to talk about the Meat Demand Monitor project, funded in part by the Beef Checkoff and Pork Checkoff. This initiative is helping the industry better understand consumer preferences and trends when it comes to meat purchases.

What do a high-performance car and a dairy cow have in common? It’s all about the details. Clem Nash, Technical Manager for Novus International joins Charitee Seebecker to explain how advancements in genetics and nutrition have propelled dairy production forward, but now it’s time to focus on the next frontier—improving how we manage and house these powerhouse animals to ensure their long-term success.

Mike North, Principal of Risk Management with Ever.Ag, highlighted that low cheese prices in late 2023 set the stage for strong export activity through 2024, supporting the dairy market despite challenges like heat stress and bird flu. He noted that whey protein prices helped stabilize milk prices, even as cheese prices fluctuated. Looking ahead, North emphasized the importance of expanding cheese production capacity and closely watching international markets, particularly Mexico, to balance supply and demand in the coming year.

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