Season 2, Episode 4 - The Bridge from Profit to Positive Impact

On The Heels of Innovation with Ted Zoller

With Susan Otten, founder, Indie Do Good

The more profit you make, the more good you can do. And the more good you do, the more profit you can make. It’s a dual-sided core belief that motivates business founder Susan Otten as she leads Indie Do Good, the dot-com home of independent makers and entrepreneurs who make a positive difference. Hear how Otten works with entrepreneurs to realize their full potential as business owners and agents of positive change – and why leadership has surpassed bottom-line numbers as the x-factor she looks for in entrepreneurial up-and-comers. Learn which skills that Otten sees being most important for young, socially minded entrepreneurs to hone in the post-graduation environment. And get her perspective on an emerging shift in post-millennial, digital natives who want to use entrepreneurship to build communities of change in ways that might surprise you.