Manage episode 363442806 series 3201564
In this inspiring episode of Pivot 2 Thrive, we sit down with Verity Hare, the founder of TradieWives, a thriving community of over 20,000 members who are involved in trade businesses. Verity's story is a testament to the power of community and the unconventional path she took to business success.
Verity shares her journey starting from supporting her husband’s landscaping business on Sydney's Northern Beaches, to leaving her full-time job in marketing and advertising to join him, and ultimately growing his sole trader business into a fully-fledged company. With a desire to connect and support other wives and partners in the trades industry, she started the TradieWives Facebook group. With no initial expectation, this group exploded to a community of 20,000 members, showcasing the deep need for such a space.
We discuss how TradieWives became more than just a Facebook group. It evolved into a comprehensive resource hub with a website featuring two directories connecting trades to business support. The crowning achievement came at the end of 2022, with the launch of the TradieWives Business Academy, a platform dedicated to providing business education tailored to the needs of trade businesses.
In our conversation, Verity dives into the power of communities and how she was able to leverage this to build a successful business. She shares invaluable insights on:
- The importance of understanding and supporting your partner's business
- How to successfully transition from a traditional job into a family business
- The power of social media and modern tools in transforming a trade business
- The role of continuous learning and adaptation in business success
- The need for a supportive community in trade industries and how TradieWives fills this gap
Verity’s story is a testament to the power of community, resilience, and innovation. Whether you're a tradie, a tradie's partner, or anyone looking for inspiration on how to pivot and thrive in business, this episode is a must-listen.
Tune in to hear Verity's fascinating story and learn how the power of community can transform businesses and lives.You can find more details about TradieWives here : https://tradiewives.com.au/
Get to know your Host Priya
I am Dr. Priya Jaganathan, Founder of Pivot 2 Thrive and Soul Designz; an Intuitive Business Coach helping you create an abundant life with intention through energetic, spiritual, and embodiment techniques.
Priya helps busy, burnt-out women Entrepreneurs to increase their revenue through simplified business processes and create a freedom lifestyle. Priya specializes in pivoting marketing and sales strategies to make businesses thrive. With a focus on organic social media strategies and sales funnels, she helps businesses automate lead generation and sales.
Priya's journey into entrepreneurship was sparked by a desire to take control of her financial future and not trade time for money. With this podcast, Priya offers no-nonsense, straight-to-the-point discussions on intimate topics she doesn't share on other platforms. The episode on orgasmic manifestation was a standout, eliciting comments from women worldwide about its value. Priya has a knack for helping her clients see through their blind spots, make strategic pivots, and unleash their true potential.
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