Delivering Holistic Customer Experiences Today: The Rise of Embedded Finance
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Will it become commonplace to see payments as an embedded feature inside a holistic experience? Many insiders seem to think so. It’s even said that banks have no option but to respond to people’s demand for further choice, freedom and lower prices. But what exactly can be done to address the ever-changing needs of the customer? What user-friendly banking solutions are there to tackle problems that SMEs face daily?
In this episode of After Hours by RedCompass Labs, Mark Hartley, talks about the transformational power of embedded finance. He also explains how putting business customers first is the only way ahead for banks to remain relevant and why no conversation is complete without discussing the importance of purpose, values and principles. Mark is the CEO and Founder of the Anglo-Dutch Fintech BankiFi.
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