What is Print-on-Demand?

Publish & Prosper

Lulu.com is a print-on-demand self-publishing company. But what exactly is print-on-demand? And why is it such a popular business model?
In this episode, Matt & Lauren explore the environmentally-friendly, budget-conscious benefits of print-on-demand. We also answer a few FAQs about POD, including why it takes a little extra time to receive your book, what you can expect from the book’s production quality, and whether or not print-on-demand is more expensive than offset printing. Listen now to discover why print-on-demand is the future of publishing!
Dive Deeper

💡Watch These Videos

• The Life of A Book (our favorite video on how a book is printed, bound, and shipped)
• 5 Things to Know About Print-on-Demand

💡 Read These Blog Posts

• Learn How A Book is Made
• See 5 Visual Indicators Your Book is Self-Published
• Read More About Print-on-Demand

💡 Visit PrintonDemand.com

💡 Check Our Glossary of Publishing Terms

Sound Bites From This Episode
🎙️ [13:56] “But at the end of the day, when you factor all your costs in, your time spent doing things, what you have to put out upfront versus what you can pay on the back end later, and some of that other math, when you start adding those things up, in most cases, for most people, self-publishing with print on demand is usually the more budget-friendly and cost-conscious way to go.”

🎙️ [22:12] “Most places that utilize a print on demand process, digital printing of some sort, can provide you, upon request in most cases, a lot of the different things they do that contribute to a much better, and much more sustainable carbon footprint…I think when we talk about us as creators making conscious decisions to do certain things on certain processes, we really should think about that.”

🎙️ [32:38] “There is a reversal of that quality spectrum that's been happening over the last eight to ten years…I would definitely say that the quality of print on demand books is lightyears better now than it was ten to fifteen years ago.”

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