Mark Levy Accidental Genius
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Free Your Genius and the Ideas Will Follow. When it comes to creating ideas, we hold ourselves back. That’s because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. Problems arise, though, when we encounter problems where such inflexible thinking fails us. How to get unstuck? For Mark Levy, the answer is freewriting, a technique he’s used for years to solve all types of business problems, and generate ideas for books, articles and blog posts. Mark Levy is the founder of Levy Innovation (http://www.levyinnovation.com), a marketing strategy firm that helps entrepreneurial companies increase their fees by up to 2,000%. David Meerman Scott calls him “a positioning guru extraordinaire.” Fast Company Expert Blogger, Cali Yost, says “Mark helped me rethink my entire business in a day. He’s a miracle worker.” Mark has written for the New York Times, and has authored or co-created five books. His latest is the newly revised and expanded edition of “Accidental Genius: using Writing to Get to Your Best Ideas, Insight, and Content”
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