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194. Retail Store Clearance Sales: My Best Store Sales Day Ever and Why It Worked
Manage episode 407274592 series 3561585
Treść dostarczona przez Savvy Shopkeeper, LLC and Kathy Cruz. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Savvy Shopkeeper, LLC and Kathy Cruz lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
Many shopkeepers avoid hosting retail store clearance sales. Whether they’re worried about the perceived value of their goods or what other store owners might think, it’s common for shopkeepers to avoid marking down their old stock. Sadly, these worries can affect their bottom line and the health of their business.
A well-executed retail store clearance sale can be an incredible opportunity to destock your store and get a healthy influx of cash! In fact, it could be your best sales day EVER.
Today, I’m sharing about the retail store clearance sale I hosted in my quaint, sister-owned boutique. Listen in to learn why I chose to have a clearance sale, how I marketed it on super-short notice, and the winning event strategy that brought in more revenue and transactions than we’d ever seen in a single day.
For show notes, including links to anything mentioned in this episode, visit www.savvyshopkeeper.com/episode194.
Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper
Follow Kathy on Instagram (@savvyshopkeeper)
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