Ben Albert: Gamefy Your Connections

Big Questions with Cal Fussman

When Cal went on Ben’s podcast, the marketer confided to him that he was supposed to host a party that evening to bring people who didn’t know each other together. Ben is the curator of the Real Business Connection Network. So the meeting was important to him. The problem was, Ben had a case of gout that was sending stabbing pains through one of his toes. Ben asked Cal if he should go through with the party or call it off. Cal advised Ben that if he threw himself into the party, he’d forget the pain. Ben followed through. This conversation looks at the way Ben used structure and games to connect people. And how much the world has changed since Cal traveled around the world for ten years without a home meeting people through serendipity.