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Adi Dassler's sports shoe obsession
Manage episode 419564389 series 2653698
How the Dassler brothers created two global sportswear firms.
In 1948, Adi and Rudi Dassler who lived in a small German town fell out. They went on to set up Adidas and Puma.
Adi Dassler played a crucial role in West Germany's victory in the 1954 World Cup with his game-changing footwear.
In 2022, Reena Stanton-Sharma spoke to Adi's daughter Sigi Dassler, who remembers her dad’s obsession with sports shoes and talks about her fondness for rappers Run-DMC, who paid tribute to her dad’s shoes in their 1986 song My Adidas.
2002 odcinków
Manage episode 419564389 series 2653698
How the Dassler brothers created two global sportswear firms.
In 1948, Adi and Rudi Dassler who lived in a small German town fell out. They went on to set up Adidas and Puma.
Adi Dassler played a crucial role in West Germany's victory in the 1954 World Cup with his game-changing footwear.
In 2022, Reena Stanton-Sharma spoke to Adi's daughter Sigi Dassler, who remembers her dad’s obsession with sports shoes and talks about her fondness for rappers Run-DMC, who paid tribute to her dad’s shoes in their 1986 song My Adidas.
2002 odcinków
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