Ep024: How Katy Achieved Higher Income Without Overworking

The Business Revolution

In this episode, I chat with Katy, a seasoned acupuncturist who made a big shift in her business after realizing the session-by-session model was leaving her overworked and burnt out.

Katy shares her journey from working every single day, feeling stuck in the daily grind, to joining my program and completely transforming her practice. She talks about how she integrated new modalities, identified her ideal clients, and designed a sustainable, program-based approach.

Katy also reveals how this shift not only improved her business but also allowed her to provide deeper, more meaningful support to her clients, leading to major wins like enrolling seven new clients and generating nearly $20,000 in sales. Tune in to hear her inspiring story!

Episode Highlights

1. Katy's Background and Business Challenges: Katy, a seasoned acupuncturist, decided to start her own practice after years of working for others. However, she found herself overworked, tired, and stuck in the day-to-day chaos of running her business without a clear long-term strategy.
2. Transitioning to a New Business Model: Katy joined Joanna's program to learn how to shift from the session-by-session model to a more sustainable, program-based approach. This was a big change for Katy, who was used to seeing as many clients as possible with little time for planning.
3. Overcoming Burnout: Before joining the program, Katy was working every single day, juggling admin work after patient sessions, and struggling to manage her time. She realized this was unsustainable and wanted to find a better way to practice without burning out.
4. Integrating New Modalities: While participating in the program, Katy was also learning new skills, such as energy work and human design, and figuring out how to incorporate these modalities into her practice. The program helped her integrate them effectively into her offerings.
5. Bullseye Clients and Program Design: A key takeaway for Katy was the importance of identifying her "bullseye clients"—those she could help most effectively—and designing her services around them. This shift allowed her to set boundaries, work with ideal clients, and create a more impactful program.
6. Sales and Client Transformation: Katy successfully enrolled seven clients into her new 12-week program, generating nearly $20,000 in sales. She noted that working with clients in a structured program led to deeper transformations and more committed clients compared to her previous session-based model.

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If you're a wellness practitioner looking to increase your income without overworking or burning out, check out the Profitable Practitioner Academy.

This 12-month coaching program helps you organize your business, attract committed clients, and boost your income with streamlined systems. You'll learn how to run your practice efficiently, eliminate no-shows, and create a business that supports your life goals.

Visit joannasapir.com/ppa for more details.